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Anushkapashte1

APPEALS ON ADVERTISING

Environment
1 of 9
PRESENTED BY :- ANUSHKA PASHTE (319) & SHLOK PATIL (337)
EMOTIONAL APPEALS RATIONAL APPEALS POSITIVE APPEALS NEGATIVE APPEALS ADVERTISEMENT APPEALS
EMOTIONAL APPEALS
PRIDE SEX
SCARCITY APPEAL BRAND APPEAL NATURAL APPEAL RATIONAL APPEALS
HUMOUR, CARE , LOVE ETC. ARE SOME VERY GOOD EXAMPLES OF POSITIVE APPEALS .
SNICKERS HAS BEEN USING HUMOUR IN ALMOST ALL OF ITS ADVERTISEMENTS EXAMPLE OF HUMOUR APPEAL
NEGATIVE APPEALS IN ADVERTISEMENT FEELING OF FEAR
Advt.pptx

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