1. José Antonio Fernández Martínez
Sauce 29 Fraccionamiento el Arbolito
Atlacomulco Estado de México. CP 50452
tsbruno2000@yahoo.com
Objective:
Executive of Total Quality and Food Safety
Professional Summary:
27 years working in companies of different sectors like food products, pharmaceutical and health sector, in areas of
Control and Quality Assurance, Documentation, Transportation of Hazardous Materials, Health, Safety and clinical
analysis; Experience in developing and implementing management systems (Quality, Environmental, Health and Safety)
Certifications for quality and safety, validation methodologies and new product launches; Skills in leadership, teamwork,
communication, situational analysis, innovation, creativity, focus on results.
Experience
PepsiCo de México S. de R. L. de C. V. February 1991 – June 2014
Quality Manager May 2006 – June 2014
Responsible for ensuring full compliance with National, International and Corporate legal requirements related to quality and food
safety; Ensure strict adherence to specifications for Finished Products and Raw Materials; Expertise approved by SAT for evaluation of
non‐alcoholic beverages; Development, implementation and application of continuous improvement programs based on performance
indicators designed by Quality area; Management of resources allocated to Quality; Leading programs for development and
maintenance of local suppliers, Program Manager for new products launching process; Certification of accuracy of the action plans to
eradicate deviations related to quality/Food Safety; Promote and sponsor corporate programs related to gender equity, social
responsibility and code of conduct in quality area
 I Led the planning, implementation, maintenance and improvement of quality systems and food security through internal
audits, root cause analysis, training aimed at solving problems and deviations, resulting in the recognition of our systems to
the degree of excellence at international for four consecutive years.
 I developed and implemented a strategic plan to bring the level of quality systems / Safety at the highest performance
through strategies of staff development, the integration of documented systems (Quality, Safety, KPI's and Food Defense),
with close communication with customers and suppliers, resulting in the foundation of quality as a culture and lifestyle,
achieving corporate recognition as the best plants for Business Continuity Program, obtaining the highest quality performance
of the operation during the last 4 years, ensuring 100% of operation continuity for local production while generating savings
of over 200 MUSD in two years of productivity programs.
 I planned, developed and Implemented people/team development programs for implementation of methodologies focused
to eradicate deviations related to quality and food safety, by creating training sessions based on the fundamental principles of
andragogy and by generate synergies between food safety team (PRISMA) with each of the areas of operation, resulting in the
formation of high performance teams, obtaining levels of excellence (over 900 points) in international audits, delivering the
highest levels low on complaints from customers (zero in two consecutive years) and 20% reduction of non‐value added
activities in the areas of Production and Logistics
 I led the innovation program and launch of new products to support all speed to market initiatives generated by
the Business Unit in Mexico, through the coordination of the different functions of the supply chain, the feasibility
analysis, negotiation with product Developers and suppliers of raw materials as well as the concatenation of
options to shape the final proposal for a new product, I successfully coordinated over 140 new products in the last
6 years with 100% accuracy at the time of launch, with coverage of 100% on the needs of the project and having
the fastest response levels which contributed to be recognized by the corporation as the operation with the best
response time in 2011

2. José Antonio Fernández Martínez
Sauce 29 Fraccionamiento el Arbolito
Atlacomulco Estado de México. CP 50452
tsbruno2000@yahoo.com
 I implement productivity projects with production areas, Suppliers of Commodities and product Developers, through the
creation and implementation of initiatives related to equipment sanitation, water treatment system, substitution of raw
materials and packaging materials optimization, resulting in savings of 200 MUSD and a reduction of 20% of the time for
equipment sanitation keeping strict compliance with safety standards, also Generating savings of 250 MUSD by Commodity
substitution and the reduction of 5% by weight of the plastic jugs for liquid packaging.
 I led strict adherence to national and international legal requirements related to Transportation of Hazardous Materials
(HAZMAT), through Management and sponsored programs to ensure accomplishments with operators, custom brokers and
clients, resulting in zero deviations related to this requirements from 2006
Quality Supervisor March 2000 – April 2006
Responsible for quality assurance through direct supervision of operational and administrative areas as well as through the
implementation of internal audits; Also responsible for maintaining the documented system and the implementation of supplier audits
 I Implement methodologies for auditing and self‐reviews, through effective communication and team coordination to
maintain certifiable the documented quality system, also I implemented and standardized methods to perform supplier audits
by creation and led implementation of templates and check list, providing more accurate and specific information to support
making decision based on data, as well as these templates were considered as the model for the current approval process of
packaging suppliers
Quality System Coordinator February 1995 – February 2000
Responsible for implementation of Quality Systems based on the international standards ISO 9002, ISO 14001,
 I implemented, certified and concatenate in an integrated system, quality (ISO 9002), Environmental (ISO 14001) and
Occupational Health and Safety (STPS), certifications were performed in record time that still stand with the certification body
10 months to ISO 9002, 4 months for ISO 14001 and second place in the certification with STPS
Mead Johnson S. A de C. V. November 1989 – December 1990
Responsible of implementation and validation of new methodologies for quality control applied to nutritional products, according
pharmaceutical standards
 I Implemented and validated corporate methodologies to perform quality control of a new line of dietary supplements aimed
at babies, toddlers and elderly people, by the proper application of analytical methods in microbiology, as well as accurate
and timely execution controls for monitoring the sterile conditions of work areas and operations, resulting in the complete
standardization process of new methodologies in just three months.
Instituto Mexicano del Seguro Social. November 1987 – May 1992
Responsible of the correct execution of clinical analysis in areas of urgencies y blood bank
 I performed analytical processes related to emergency department and blood bank in the General Hospital and in Gynecology
and Obstetrics Hospital at Medical Center La Raza‐IMSS, always providing timely and a quick response to help rescue of
patients, stabilization of infants and restoring the health of right holders of these hospitals
Education
 CHEMIST WITH SPECIALITY IN BACTERIOLOGY AND PARASITOLOGY (IPN)
 Programs to develop skills such as Leadership Management, Coaching, analysis and problem solving, effective presentations,
communication, innovation, project coordination, and implementation of Generation KPI's, effective communication.
 Technical Training in Chromatography HPLC and GC, Transportation of Hazardous Materials, GMP's, Food Safety, Food
Defense, Total Quality Management, Statistical Process Control, Technologies of Packaging, SAP, ISO 9000, ISO 14000, ISO
18000, ISO 22000, internal audits.