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CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
BRAGNAM BUSINESS PROPOSAL
FOR PLAY SCHOOL
INTRODUCTION:-
Word “Brain” is derived from proto Germanic word BRAGNAM. Thus giving sense to its name
BRAGNAM deals in various brain related concepts. Bragnam Learning is a chain of Preschools,
Abacus and Skill Development Institutes providing modified – progressive, research oriented
education. Bragnam is ensuring educational solutions and quality education with various verticals
and tools. Bragnam engages in early development and providing education to children from early
stages. Recreational, fun educational packages are offered to child for achieving basic
fundamentals of education from early stage. The curriculum is designed on advanced learning
techniques which are followed with a path to make our values and culture intact.
BRAGNAM EDGE
 Team having vast experience and expertise of 35 years in management and educational
industry.
 World acclaimed advanced learning techniques based on research and development.
 Mode of education based on “discovery model” where student learns concepts from
working with materials.
 Emphasis on concrete learning rather than on abstract learning.
 Learning through material than toys.
 Colourful and decorative classrooms.
 Multimedia and Internet based teaching.
 100% management focus on research and development of educational concepts.
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
BRAGNAM BENEFITS
 Building confidence among children.
 New teaching methods through equipment and facilities.
 25:1 ratio of children.
 Based on parent teacher association and constructive feedback.
 Regular and extensive trainings provided to teachers.
 Making children confident and independent.
BUSINESS ASSOCIATE PROPOSAL
We are looking forward to work with the likeminded and enthusiastic people who are willing to
make a mark in the field of Education. Bragnam will give the license to the suitable person to
develop the business in a particular city using the brand name of Bragnam. We will provide all the
backend support & training to the Franchisee/Play School. With the best support system of
Bragnam Team and your knowhow of local requirements Bragnam aims to be the leader in this
field of Playschools in your city.
SUPPORT SYSTEM
a. We Provide:
 Authorization certificate to Franchisee/Play School
 Agreement in Original
 Master Kit and Students Kit
 Study Material
 Quality Audit Every Year at no cost at your location
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
 Hand in hand guidance
b. Training:
Bragnam will arrange for the offline training of any the staff of the Franchisee/Play School
at their premises so that they can deliver the quality services as per the Bragnam program
and bring the uniformity into our functioning.
 Training for any number of Teachers, Counsellor & other staff
c. Online Support:
 Content
 Curriculum
 Planners
 Formats
 Interior and Exterior Designs
 Patterns
 Worksheets
 Activities
 Marketing Plan
 SEO – Search Engine Optimization
 Lead Generation
REQUIREMENTS TO BE A BUSINESS ASSOCIATE OF BRAGNAM:
Bragnam is looking forward for ambitious people who want to make a mark in the field of
Preschools. Following are the basic details & requisites to open up a Bragnam
Franchisee/Play School.
a) Space Requirements:
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
We need a space of around 1000 sq. feet to 1200 sq. feet at a location that is easily approachable
and has good visibility in the market/residential area. The accommodation can be rented or
self-owned. The Franchisee/Play School should have
 One Reception along with waiting area
 One Counselling/Office Room
 One Play way Room/Activity Room for kids
 One-Two Class Rooms
 One Pantry
 Washrooms for Boys and Girls
b) Staff Requirements:
We need staff of around three to four people such as
 One Receptionist/Counsellor
 One-Two Maids
 One-Two Teachers
c) License Fee:
One time nonrefundable Franchisee Fee for using the name of BRAGNAM: Rs. 1,50,000/- +
GST @ 18%
An agreement will be done for SIX years; after six years agreement will be renewed and the
renewal charges will be Rs. 50,000/- for next six years.
d) Master Kit:
One time Master Kit fees of Rs. 69,000/- + GST @ 12% which includes Sixty sets of Play way
items for kids
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
e) Student Kit:
Student Kits “Books & Dresses” as per requirement of Franchisee/Play School with
minimum rates and NO COMMITMENTS.
f) Royalty:
Franchisee/Play School will have to pay fixed Royalty per student only on yearly basis with
no pressure to pay huge amount to BRAGNAM Learning as below
Particular Royalty (Yearly)
Urban/Big Cities Rs. 1500/- Per Student
Rural/Small Cities Rs. 1000/- Per Student
 NOTE: No Royalty in case of Day Care/Crèche.
g) Investment:
The person should be ready to Invest Rs 4 Lakh to Rs 5 Lakh in the Play School for the
starting set up.
 NOTE: - The Initial Cost may decrease if a person is in possession of ready to move in
infrastructure or already running School.
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
h) Education Qualification:
 The person should be Graduate.
 Personal involvement in the day to day running of the Play School.
 The person should have a deep understanding of the local market.
 The person needs to be resourceful in terms public relations so that he can fulfil the
HR requirements of the Play School.
PROFITABILITY OR RETURN ON INVESTMENT:
Bragnam offers the best opportunity to Invest and earn the unmatched return. Based on
our past experience we can frame up the Profitability Chart.
a) Income:
Particular Fees Annual Admissions (Pre-
Nursery to UKG)
Revenue
Admission Fees Rs 4000 50 Rs 200,000
Annual Fees Rs 2000 50 Rs 100,000
Tuition Fees @ Rs. 2000 p.m. *
12 =Rs. 24,000/-
Rs 24000 50 Rs 12,00,000
Student Kit (Books & Dresses
margin up to Rs 1000/-)
Rs 1000 50 Rs 50,000
*Day Care/Crèche (Apart from
Pre School)
Rs 2000 40 Rs 80,000
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
TOTAL ANNUAL INCOME Rs 16,30,000
 NOTE: In above case we have taken sample of total 50 annual admissions. Fees vary
according to area and location (Urban/Rural) and we don’t charge any royalty in case of
Day Care/Crèche.
b) Expenses:
Particular Salary/Amount (Per Month)
Yearly
Annual Cost
Rent Rs 20000 *12 Rs 240,000
Teachers @ 2 Rs 14000 *12 Rs 168,000
Counselor Rs 7000 *12 Rs 84000
Maid Rs 5000 *12 Rs 60000
Marketing Expense Rs 2500 *12 Rs 30000
Office Expenses Rs 10000 *12 Rs 120,000
*Royalty (50 Students) Rs 1500 per annum - per student 50*1500 Rs 75000
TOTAL ANNUAL EXPENSES Rs 777,000
c) Profit:
Particular Amount
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
Annual Income Rs 16,30,000
(-Less) Annual Expenses Rs 7,77,000
NET PROFIT Rs 8,53,000/- p.a.
 NOTE: The Profitability may vary based upon number of admissions. The above assumption
is based on the past experiences of BRAGNAM Play Schools in other cities.
CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI,
ZIRAKPUR, PUNJAB – 140603
CONTACT NUMBER: - +91 9041450022, +91 9256927554
BRAGNAM FRANCHISEE PROCESS
BRAGNAM SUPPORT TEAM CONTACT DETAILS: -
Shilpa Chandel
Bragnam Learning Pvt. Ltd.
Mobile: +91 89685 37059.
Email Id: marketing@bragnam.in
Website: www.bragnam.in

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Pre School Franchise

  • 1. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 BRAGNAM BUSINESS PROPOSAL FOR PLAY SCHOOL INTRODUCTION:- Word “Brain” is derived from proto Germanic word BRAGNAM. Thus giving sense to its name BRAGNAM deals in various brain related concepts. Bragnam Learning is a chain of Preschools, Abacus and Skill Development Institutes providing modified – progressive, research oriented education. Bragnam is ensuring educational solutions and quality education with various verticals and tools. Bragnam engages in early development and providing education to children from early stages. Recreational, fun educational packages are offered to child for achieving basic fundamentals of education from early stage. The curriculum is designed on advanced learning techniques which are followed with a path to make our values and culture intact. BRAGNAM EDGE  Team having vast experience and expertise of 35 years in management and educational industry.  World acclaimed advanced learning techniques based on research and development.  Mode of education based on “discovery model” where student learns concepts from working with materials.  Emphasis on concrete learning rather than on abstract learning.  Learning through material than toys.  Colourful and decorative classrooms.  Multimedia and Internet based teaching.  100% management focus on research and development of educational concepts.
  • 2. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 BRAGNAM BENEFITS  Building confidence among children.  New teaching methods through equipment and facilities.  25:1 ratio of children.  Based on parent teacher association and constructive feedback.  Regular and extensive trainings provided to teachers.  Making children confident and independent. BUSINESS ASSOCIATE PROPOSAL We are looking forward to work with the likeminded and enthusiastic people who are willing to make a mark in the field of Education. Bragnam will give the license to the suitable person to develop the business in a particular city using the brand name of Bragnam. We will provide all the backend support & training to the Franchisee/Play School. With the best support system of Bragnam Team and your knowhow of local requirements Bragnam aims to be the leader in this field of Playschools in your city. SUPPORT SYSTEM a. We Provide:  Authorization certificate to Franchisee/Play School  Agreement in Original  Master Kit and Students Kit  Study Material  Quality Audit Every Year at no cost at your location
  • 3. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554  Hand in hand guidance b. Training: Bragnam will arrange for the offline training of any the staff of the Franchisee/Play School at their premises so that they can deliver the quality services as per the Bragnam program and bring the uniformity into our functioning.  Training for any number of Teachers, Counsellor & other staff c. Online Support:  Content  Curriculum  Planners  Formats  Interior and Exterior Designs  Patterns  Worksheets  Activities  Marketing Plan  SEO – Search Engine Optimization  Lead Generation REQUIREMENTS TO BE A BUSINESS ASSOCIATE OF BRAGNAM: Bragnam is looking forward for ambitious people who want to make a mark in the field of Preschools. Following are the basic details & requisites to open up a Bragnam Franchisee/Play School. a) Space Requirements:
  • 4. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 We need a space of around 1000 sq. feet to 1200 sq. feet at a location that is easily approachable and has good visibility in the market/residential area. The accommodation can be rented or self-owned. The Franchisee/Play School should have  One Reception along with waiting area  One Counselling/Office Room  One Play way Room/Activity Room for kids  One-Two Class Rooms  One Pantry  Washrooms for Boys and Girls b) Staff Requirements: We need staff of around three to four people such as  One Receptionist/Counsellor  One-Two Maids  One-Two Teachers c) License Fee: One time nonrefundable Franchisee Fee for using the name of BRAGNAM: Rs. 1,50,000/- + GST @ 18% An agreement will be done for SIX years; after six years agreement will be renewed and the renewal charges will be Rs. 50,000/- for next six years. d) Master Kit: One time Master Kit fees of Rs. 69,000/- + GST @ 12% which includes Sixty sets of Play way items for kids
  • 5. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 e) Student Kit: Student Kits “Books & Dresses” as per requirement of Franchisee/Play School with minimum rates and NO COMMITMENTS. f) Royalty: Franchisee/Play School will have to pay fixed Royalty per student only on yearly basis with no pressure to pay huge amount to BRAGNAM Learning as below Particular Royalty (Yearly) Urban/Big Cities Rs. 1500/- Per Student Rural/Small Cities Rs. 1000/- Per Student  NOTE: No Royalty in case of Day Care/Crèche. g) Investment: The person should be ready to Invest Rs 4 Lakh to Rs 5 Lakh in the Play School for the starting set up.  NOTE: - The Initial Cost may decrease if a person is in possession of ready to move in infrastructure or already running School.
  • 6. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 h) Education Qualification:  The person should be Graduate.  Personal involvement in the day to day running of the Play School.  The person should have a deep understanding of the local market.  The person needs to be resourceful in terms public relations so that he can fulfil the HR requirements of the Play School. PROFITABILITY OR RETURN ON INVESTMENT: Bragnam offers the best opportunity to Invest and earn the unmatched return. Based on our past experience we can frame up the Profitability Chart. a) Income: Particular Fees Annual Admissions (Pre- Nursery to UKG) Revenue Admission Fees Rs 4000 50 Rs 200,000 Annual Fees Rs 2000 50 Rs 100,000 Tuition Fees @ Rs. 2000 p.m. * 12 =Rs. 24,000/- Rs 24000 50 Rs 12,00,000 Student Kit (Books & Dresses margin up to Rs 1000/-) Rs 1000 50 Rs 50,000 *Day Care/Crèche (Apart from Pre School) Rs 2000 40 Rs 80,000
  • 7. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 TOTAL ANNUAL INCOME Rs 16,30,000  NOTE: In above case we have taken sample of total 50 annual admissions. Fees vary according to area and location (Urban/Rural) and we don’t charge any royalty in case of Day Care/Crèche. b) Expenses: Particular Salary/Amount (Per Month) Yearly Annual Cost Rent Rs 20000 *12 Rs 240,000 Teachers @ 2 Rs 14000 *12 Rs 168,000 Counselor Rs 7000 *12 Rs 84000 Maid Rs 5000 *12 Rs 60000 Marketing Expense Rs 2500 *12 Rs 30000 Office Expenses Rs 10000 *12 Rs 120,000 *Royalty (50 Students) Rs 1500 per annum - per student 50*1500 Rs 75000 TOTAL ANNUAL EXPENSES Rs 777,000 c) Profit: Particular Amount
  • 8. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 Annual Income Rs 16,30,000 (-Less) Annual Expenses Rs 7,77,000 NET PROFIT Rs 8,53,000/- p.a.  NOTE: The Profitability may vary based upon number of admissions. The above assumption is based on the past experiences of BRAGNAM Play Schools in other cities.
  • 9. CORPORATE OFFICE: - BRAGNAM LEARNING PVT. LTD, SCO 20, FIRST FLOOR, OLD AMBALA ROAD, DHAKOLI, ZIRAKPUR, PUNJAB – 140603 CONTACT NUMBER: - +91 9041450022, +91 9256927554 BRAGNAM FRANCHISEE PROCESS BRAGNAM SUPPORT TEAM CONTACT DETAILS: - Shilpa Chandel Bragnam Learning Pvt. Ltd. Mobile: +91 89685 37059. Email Id: marketing@bragnam.in Website: www.bragnam.in