3. Socialization Budgeting 30 %
Funding
Pre-Launch
checklist
Kicktraq.com
Prior work
Check your
Product
Create
awareness 2-3
months Prior &
help people.
Finalize how
much money
you need with
C and PF
Manage to
gather 30% of
funding before
Launch
Make a house
keeping list
4. Trust
Choosing the right Platform
Realistic Target
Building Interest 3-4 month
Prior
Access to capital
Serve as Marketing tool
Proof of concept
Free PR
-
-
-
-
...
Dark vs Bright
Copyright Issue
Managing
accountability
Hedges the risk
Opportunity of preselling
5. Launch your
Project
Launch your
CF page
Monitoring
and
Controlling
Make a
housekeeping
list
Brainstorm
on
Rewards or
equity
Pledges Risk and
Challenges
Video
Shoot
Make detailed
Synopsis
Write the
Requirements
Research
on crowd
funding
sites
Decide End date
of campaign.
Verify your
Account
number
Budget
your cost
Socialization
STAGES OF PROCESS
6. *Access to capital
*Benefits for Communication
through both local and global
means
STRENGTHS
*Weaker investor protection
and potential for fraud.
*Administrative and
accounting challenges
WEAKNESSES
*Low barrier of
entry
*social network for
promoting
OPPORTUNITIES
*Risky nature of small
business
*Legal restriction on
equity CF
THREATS
SWOT ANALYSIS
8. All or nothing and
Flexible
5% or 3 % and 9 %
More than 235 countries
and territories
On demand feature
Accept everything
Less Brand
Awareness
All or Nothing.
5% and 3%
Only 21 countries
More Project funded
No On demand
Acceptance issue if
not tech
Brand awareness
IndiegogoKickstarter
Less project gets
funded.
Famous ones