Slides for VIRAC Innovation Day 2019 - by Leo Nguyen, VP of Growth VIRAC

1. Welcome VIRACers
to our
1NN0V4T10N D4Y!
Leo Nguyen – VP of Growth Hanoi, 21 November 2019

2. Keep your phone in silient mode
No use mobile phone during our session
Actively contribute ideas
Raise your voice to the topic
No Right or Wrong Ideas
No Judge. We respect
all your new & crazy ideas
Our Rules

3. Agenda for today
• Open speech by the CEO
• Let’s imagine VIRAC picture
• What is growth and why?
• Key Factors to Substainable Growth
• Set our OKRs (Objectives & Key Results)
• Question & Answers
• Thank you!

4. We’re seated on the Time Machine Plane.
It will bring us to the future:
What’ll we see
VIRAC in 2023?

5. What do you have seen?
Use pencils and sticknotes
to write down what
you’ve seen?

6. Let’s create our future together...
Share your
thinkings
feelings
and imagine of our future
to create it together....

7. What is growth?
the process of increasing in physical size

8. We comes to
the 5th year of growth ...
2015
2016
2017
2018
2019

9. Who is our customers? what’s value proposition?

11. Reach/engage with customer journey
Nhận biết
thương hiệu
Sản phẩm
& Bán hàng
Sự trung
thành của
khách hàng
Xây dựng hình ảnh &
Truyền thông thương hiệu
Chiến dịch marketing
& thúc đẩy bán
Dịch vụ khách hàng
tìm kiếm quan tâm cân nhắc mua sử dụng gia hạn/tái tục referral nhu cầu mới
TIN TƯỞNG
THỎA MÃN
ƯA THÍCH
PR & Marketing Sales Service
# leads # sales # renewal / # good feedbacks

12. 3 cirlces of strategic decision
Company
do the best
Company
has
most
passionates
Company
earns most
the best
opportunities

13. Key factors to sustainable growth?
1. AUTHENTIC PURPOSE
2. A POWERFUL BRAND
3. PARTNERSHIP AND COLLABORATION
4. CUSTOMER RETENTION
5. COMMUNITY
6. REPEATABLE SALES
7. FLEXIBLE, ADAPTIVE LEADERSHIP
https://www.fastcompany.com/3049856/the-7-fundamentals-of-sustainable-business-growth

14. Our OKRs for growth strategy?

15. Questions & Answers

16. Thank you!
Anh Nguyen (Leo)
VP of Growth - VIRAC
Contact me:
anhnh@virac.com.vn
0943896688
#strategy
#transformation
#growth
#martech
#ecosystem
#triathlon