Anais BENARD Portfolio - Communications & Events Manager

1. Anaïs BENARD
Communications &
Events Manager
Portfolio

2. Tradeshows
2
6 per year
• Development of world class tradeshows
• From 36m² to 1500 m² with up to 1000 visitors
• Plan, execute, and perform a post-assessment review of
tradeshows, conferences, seminars, meetings, forums and
customer events
Anaïs BENARD – Portfolio - 2022

3. Digital events
Anaïs BENARD – Portfolio - 2022
• https://www.youtube.com/watch?v=2r7PrDa3qf8&list=PL2LMt9GTJfnCpHYZM3BOKYWpXcIc1Ya75&index=4
• Content, preparation, hosting
WEBINARS – 4 per year

4. Customer days
Proprietary and Confidential
18 visits in 3 months – 100 customers
• Project management, budget follow-up, hospitality lead

5. Internal events
Proprietary and Confidential
Townhalls, Anniversary, International
Women Day events
• 4 leadership Townhalls per year
• Anniversary, Team buildings events
• Plan, execute, content and hosting

6. External Branding Campaigns
Carrier Cold Storage Campaign
• Update Website
• Pictures / films on reference installations
• Sponsored LinkedIn posts
• SEO
• Advertising (use locally planned ads)
• Press tour
6
Anaïs BENARD – Portfolio - 2022

7. External products communication
Leaflets:
 Development and update of commercial documentation: creation, translation, printing
 Support to countries on local requests, providing advice and problem solving, and proposing the most appropriate and
efficient solution
Video:
• Storyboard, choice of the agency,
copywritting
Anaïs BENARD – Portfolio - 2022

8. Digital Communication
Website
• Creation of the new website : https://www.profroid.com/en/ &
https://www.studia.fr/
• Proposal and development of innovative tools to support the
promotion of products and services: videos, animations, applications
• Website management
LinkedIn page
• https://www.linkedin.com/company/profroid-industries-
sas/?viewAsMember=true
• Social media content management
• One Campaign results
8
1,5K
clicks
50,000+
impressions
15
posts
Anaïs BENARD – Portfolio - 2022

9. Press Relations
 Editorial calendar (customer cases, new products and services), writing, approvals
Anaïs BENARD – Portfolio - 2022

10. Internal Communications
• Employees videos to facilitate recruitment
• Articles redaction and publication, Internal Journal,
• Yammer activation
Anaïs BENARD – Portfolio - 2022