2. WAIT WHAT?? VISITING
ALTRAN IN THE MORNING?
MARTIJN IS INTERVIEWING US
IN THE AFTERNOON? WE NEED
TO COME UP WITH A CV
TONIGHT? OMG OMG OMGOMGOMG OMG OMG OMG OMG OMG OMG OMG OMG OMG OMG OMG OMG
< insert BOOLEgan here >
A BIG DAY IN THE MAKING…
9. SO…
…WHAT IS LINKEDIN?
▸ LinkedIn is a social networking site designed specifically
for the business community.
▸ The goal of the site is to allow registered members to
establish and document networks of people they know
and trust professionally.
FIRST STEP: GOOGLE YOURSELF - BE ATTENTIVE OF YOUR DIGITAL FOOTPRINT !
ALSO, HAVE THESE IN MIND:
WHAT IS THE PURPOSE OF YOUR LINKEDIN?
HOW DO YOU WANT TO PORTRAY YOURSELF?
10. IT ALL BOILS DOWN TO..
... PROFILE STRENGTH!
▸ 1 picture;
▸ 1 professional title;
▸ Filled place of origin;
▸ Sector (e.g.: Accountancy, IT..);
▸ 50 connexions;
▸ 1 current job, associated with your field
of studies;
▸ 2 former jobs;
▸ 5 competences.
11. HOW PROFILE STRENGTH INFLUENCES SEARCH RESULTS AND…
SEARCH RESULTS AND FIRST IMPRESSIONS
People's profiles will
appear in the following
order:
1. 1st degree
connections;
2. 2nd degree
connections;
3. Complete profiles;
4. Incomplete profiles;
12. CONTINUING ON...
SUMMARY
Showcase:
▸ Who you are;
▸ What you do;
▸ Where do you want to
go;
▸ interest areas.
Good place for keywords!
JEFF WEINER'S LINKEDIN SUMMARY
(LINKEDIN'S CEO)
13. QUICK RECOMMENDATIONS...
EDUCATION, SKILLS & ENDORSEMENTS
Endorse skills from people:
▸ who you know;
▸ who you've worked with.
Everything can be fact checked... so no lies!
14. CONTACTING PEOPLE, JOB HUNTING AND THE WORKS!
GROUPS AND FOLLOWING PEOPLE
‣ A work offer can be hidden in many places :
‣ Notoriety leading to a good residual memory: Asking for a job 24/7 vs Publishing
content + networking
15. YOU GET A TIP! NO, YOU GET A TIP! AND YOU GET A TIP!
SOME MORE TIPS:
▸ Hide your contacts;
▸ While your profile is a WIP, hide its update notifications;
▸ Manage your groups' visibility;
▸ Look into your competition: who they know, which groups
they belong to.