Esther Aubry is a managing director of experiential marketing who moved from the Midwest to NYC 11 years ago. She found her calling in experiential marketing nine years ago and loves the creative and logistical aspects of planning events. Her proudest moment was seeing an event she planned come to life as envisioned, realizing she could bring artistic visions to reality.

1. I'm a mid-western transplant that moved from the Frozen Tundra
to NYC 11 years ago. I brought my life-long love of cheese, cold
weather and the Green Bay Packers with me! I found my calling
in Experiential Marketing nine years ago and love everything
about it – from creative development and ideation to getting lost
in the details of an excel sheet...
IN CONVERSATION WITH
ESTHER AUBRY
MANAGING DIRECTOR OF
EXPERIENTIAL MARKETING
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2. WHAT
GETS ME
OUT OF
BED…
Good food.
Great wine.
Friends and family
to share it with.
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3. IF I HAD
MORE
TIME IN
THE DAY…
I’d relax - with a book
or crossword puzzle.
Or just people
watching in the park.

4. YOUR
PROUDEST
MOMENT?
The first time I saw an event come to life
as it was rendered.
The realization that I could bring that
artistic vision to life was inspiring!

5. PROUDEST
MOMENT AT
RF|BINDER
The day I received the
Deidra Degn* award.
Deidra hired me, she was the first
person that saw potential in me and
gave me a chance.
*The Deidra Degn Employee of the Year Award is in memory and
recognition of Deidra, the former executive assistant of RF|Binder
CEO Amy Binder. Besides being Amy’s right hand for close to 19
years and often being the first introduction to the firm for clients,
new hires and potential recruits, Deidra helped launch the careers
of hundreds of young graduates as the manager of our Associates
Program. This award recognizes employees for the same
dedication Deidra demonstrated for RF|Binder’s commitment to
excellence and teamwork.

6. WHY RF|BINDER?
The people!
I’ve made so many great friends working here
and it makes it a lot easier to come to work when
you’re excited to see and talk to the people you
work with everyday.
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