1. ATOOLKIT FOR DISTRIBUTED EMBEDDED
SYSTEMS
Petrov Alexander
“NPP SATEK plus” LTD
Rybinsk
EasyMCU

2. Project summary
2
• Project point:
The development of modern CAD ​​systems in the field of software
development for distributed embedded systems
• Project objective:
Computer-aided design and implementation of software distributed
heterogeneous embedded systems
• Customer:
Embedded developer
• Innovation:
The underlying technology is the generation of protocols for managing
implementations of distributed embedded system components.
Implementing a product of modern programming techniques,
visualization and testing, that are not used in this area up to date

3. 3
Domain:
Embedded systems
Wearable electronics
MP3
Digital
thermometer
Heart monitor
Pedometr

4. 4
Domain:
Embedded systems
Home appliances and "smart home"
Light control
Water
sensor
Alarm System Multimedia
Temperature
control
Energy Saving

5. 5
Domain:
Embedded systems
Бытовая техника и «Умный дом»Convenient and safe city
Traffic lights
Control
access
Automatic
parking
Video surveillance

6. Robotics
6
Domain:
Embedded systems
Traffic
control
Signal
processing
Radio User interface

7. Embedded systems market
7
"At the 2009 World market of embedded systems is
estimated at 160 billion euros, with an annual growth of
9%. The volume of the embedded software is growing at
10-20% per year. The number of embedded
microprocessors is more than 98% of total manufactured
microprocessors"
"By 2015, intelligent embedded systems will operate on
12.5 billion processor cores, for comparison, the capacity
of the PC market in 2015 will be only 2 billion cores. The
number of embedded systems with IP-address: 1.4 billion
pieces. in 2010 and 3.3 billion pieces. in 2015."

8. Business model
• Sales organization:
8
• Marketing promotion:
IDE EasyAVR
Direct selling
through the site
Sales through
electronics
distributors
Contextual
advertising in
SIPRI
IDE EasyAVR
Online advertising
(Google Adwords,
spec. sites)
Promotion in blogs
and forums
Promotion through
Youtube and other
social media
Advancing
through the
SIPRI
Integration
with forums
Integration with
RSS-feeds
Advertising
"Search for
datasheets"

9. Business model
9

10. Business model
10
3000 р. за шт.

11. Team & Experience
Alexander Petrov
(Chief Executive Officer)
Oleg Bolshakov
(Development Team Manager)
11
• Developers of software for PC
• The developers of the embedded systems software
• PR-staff
Cooperation
with RGATA name Soloviev PA, ISA RAS, PSI RAS, NPO Saturn,
JSC CB Ray and other companies and leading research
institutes of RAS

12. Proposals
• Aid in the positioning of the product
• Assistance in the formation of a business model
• Search for an investor (~ 200 000$., personal participation)
12
Contacts
Petrov Alexander –
skb-it@rsatu.ru
Skype: gmdidro
http://www.facebook.com/alexander.petrov.9022
8(980)740-09-01