lehui Company overview2014

1. www.lehui.com

2. evolving throughout the years into the belief of “self-moralization, kin-cultivation,
community-administration and common-wealthy” . Chinese has been carrying this philosophy
Deliver responsibly, share contentedly
Success and contentment always follow dedication.
Lehui originates from Laozi's saying: live contentedly and work devotedly,
as a widely accepted value for careers to Develop sustainably and for life to last satisfactorily.

3. The 23 years development has made Lehui a well recognized manufacturer for
brewing and beverage equipment, food and drink installations, packaging
machinery, bioengineering systems, commercial kitchen facilities and sanitary
pumps made in its two production bases and seven business branches.
乐惠是谁
Who is Lehui
乐惠实业经过23年发展成为在中国乃至世界都享有盛誉的啤酒酿造设备、食品饮料机械、
包装机械、生物工程装备、商用厨房设备和卫生泵等产品制造企业。乐惠实业共拥有 2 家
大型制造工厂和 7 家分公司。

4. 中国最大的啤酒装备制造企业；
中国啤酒装备市场占有率绝对领先；
亚洲最大规模的现代化啤酒饮料装备制造工厂；
拥有啤酒装备最齐全的产品线；
啤酒装备符合欧洲最高标准，出口到欧洲核心地区；
全球仅有2家具备啤酒整厂交钥匙能力的公司之一，提供从规划、咨询、设计、土建、设备制造、系统
集成、项目管理、设备安装、试车、交付、培训和工厂运行等啤酒工厂建设的全生命周期服务；
我们的产品技术已经和欧洲的优秀公司处于同一水平；
拥有全球著名跨国啤酒饮料客户，是多家全球顶级跨国集团客户唯一认可的中国供应商；
90％以上的客户都是长期合作伙伴；
海外市场的销售份额在2014年超过60％ ;
拥有10多年的国际化经验，在海外拥有多个办公室，在非洲开始投资建厂。
The largest beer equipment manufacturing company in China.
The market share has a decisive lead going into China's beer equipment.
It is a modern beer and beverage equipment manufacturing factory with the largest scale in Asia.
We have the most complete product line for beer equipment.
Our beer equipment meets the highest standard in Europe, and has been exported to European core area.
Lehui is one of the two companies in the world which have the ability to deliver complete turn-key brewery,
and provide full life cycle services, from planning, consulting, design, civil works, manufacturing, system
integration, project management, installation, trial run, acceptance, training and commercial production etc.
Our technologies have reached the same level as some outstanding companies in Europe.
We have the worldwide famous and multinational beer and beverage customers, besides, we are also the
unique Chinese supplier recognized by several customers from worldwide top level multinational groups.
More than 90% customers are long-term partners with Lehui.
The sales volume in 2014 has exceeded 60% in the overseas market.
With more than ten years internationalization experiences, Lehui has set up several oversea offices and
started to invest and build factory in Africa.
3 · 4

5. Lehui Group
乐惠大家庭
专注啤酒包装线和PET无菌包装线
focus on research and development of beer and PET aseptic filling technology
南京乐惠轻工装备制造有限公司
Nanjing Lehui Light Industry Equipment Co., Ltd.
专注啤酒饮料技术和交钥匙工程服务
focus on beer and beverage technical solutions for turn-key projects
宁波乐惠食品设备制造有限公司
NIingbo Lehui Food Machinery Co., Ltd.
专注自动化前沿技术
focus on cutting-edge automation technology
自动化控制事业部
Lehui Automation (BrewTech)
专注啤酒等行业原料设备制造
focus on engineering and manufacturing of raw materials handling system
for beer and other industries
宁波乐惠西蒙子机械制造有限公司
NINGBO LEHUI SMONS MACHINERY CO.,LTD.
专注饮料和液体食品的灌装与包装
focus on food and beverage fill&pack technology
南京保立隆包装机械有限公司
Nanjing GrandPak Machinery Co., Ltd.
Lehui
Group
专注卫生型离心泵制造
focus on manufacturing sanitary centrifugal pumps
宁波日新流体设备制造有限公司
Ningbo Nissin Flow Equipment Co., Ltd.
同步世界的商用厨房设备专家
specialized in commercial kitchen equipment
南京乐鹰商用厨房设备有限公司
Nanjing Leying Commercial Kitchen Equipment Co., Ltd.
5 · 6

6. 2004
2005
2012
2014
2010
2008
2006
20131992
1996
2002
2000
1991March/3月
在宁波象山机电园区建设新工厂，占地10万平方米，
车间面积4.5万平方米。
Ningbo Lehui builds a new plant in Xiangxi
Industrial Zone in Xiangshan Ningbo with an
area of 100,000 Sqm and workshop area of
45000 square meters.
收购广东轻工业机械集团的饮料包装机械
分厂，开始 pet 包装机械业务。
Acquisition of Beverage Packaging
Subsidiary Plant of Guangdong Light
Industry Machine Group & Start the
PET packaging machinery business.
宁波乐惠当选为宁波市工业企业“纳税50强”
和“宁波市成长之星”。
Ningbo Lehui reaches the top 50 of
annual industrial companies in Ningbo
and is awarded a Star of rapid company
development.
与德国萨特利（原斯托克）公司合资创立宁波
锐托杀菌设备有限公司，2002年收购德国萨特
利公司持有的股份。
Foundation of the Joint venture with Satori
Germany (original Stocktec Germany) and
foundation of Ningbo Retort Sterilization
Equipment Co.,Ltd.In 2002,Lehui bought
Satories Germany out to run the retort
business independently.
赖云来先生和黄粤宁先生共同出资5万元在广东惠州
创立惠州市乐惠实业有限公司。
Foundation of Lehui Industry in Huizhou
Guangdong by Mr.Vincet Lai and Mr.William
Huang with initial capital of 50,000RMB.
在惠州租用部队的营房作为生产车间，开始食品饮料及包
装机械的制造业务。
在惠州市陈江镇建设了乐惠的第一个工厂，占地25亩
(12000㎡)。
Start manufacturing of food and beverage
equipment and packaging machinery by renting
military camp from the army in Luoshan Huizhou
The first Lehui workshop was set up in Chenjiang
Town Huizhou city with an area of 1200 Sqm.
收购国家二级企业“宁波食品设备制造总厂”，
改组成立“宁波乐惠食品设备制造有限公司”。
Acquisition of Ningbo General Food
Machinery Factory which was a class-two
national enterprise,foundation of Ningbo
Lehui Food Machinery Co.,Ltd.
2008年投资创立南京乐惠轻工装备制造有限公司，
占地面积250000平方米，车间50000平方米。
Investment in 2008 founded the Nanjing
Lehui Light Industry EquipmentManufacturing
Co., Ltd., covers an area of 250000 square
meters, 50000 square meters workshop.
宁波乐惠荣获“国家火炬计划重点高新技术企业”。
宁波乐惠与德国吉曼组建合资公司。
成立内蒙古自动化控制事业部（后改组为宁波乐维自动化公司），建立
BrewTech啤酒自控软件品牌。
Ningbo Lehui was awarded with the National Torch Program
Key High-tech company.
Foundation of the Joint venture with Ziemann Germany.
Set up of the Automation department in Inner Mongolia,North
China and the start of marketing the brand of BrewTech.
乐惠将饮料设备和调味品设备的业务分拆，成立独立的南京
保立隆公司。
投资组建乐惠控股的宁波乐惠西蒙子机械制造有限公司。
在仲裁庭调解下签署和解协议，乐惠回购德国吉曼持有的合
资公司的全部股权。
Separation of the seasoning and food packaging
equipment unit in order to found Nanjing GrandPak
Machinery Co.,Ltd.
Investment in the formation of Lehui holding Ningbo
Lehui Simon Machinery Manufacturing Co., ltd.
Discontinuation of the Lehui- Ziemann joint venture
where Leihui re-acquires the shares from Ziemann.
南京乐惠与比利时Crown-Baele公司签署技术转让与合作协议。
乐惠与日本东洋制罐合作，成功交付4条低酸饮料PET无菌包装线。
成立乐惠印度、缅甸办事处。
Nanjing Lehui with Belgium Crown-Baele company signed a
technology transfer and cooperation agreement.
Lehui cooperation with Japan Toyo Seikan, successful
delivery of 4 low acid drinks PET aseptic packaging line.
The establishment of Le Hui India office and Burma office.
乐惠埃塞分公司正式成立，开始筹备乐
惠埃塞工厂。
Lehui Ethiopia branch was formally
established,began preparations for
Lehui Ethiopia factory.
乐惠完成对英国Microdat公司全部技术和资产的收购，正式进
入啤酒桶装生产线市场。
宁波乐惠食品设备制造有限公司转制成为股份制公司。
Lehui completion of all the technology and assets of the
British Microdat companyacquisitions, officially entered
the beer bottled production line market.
The transformation of Ningbo Lehui Food Equipment
Manufacturing Co., Ltd. to become joint-stock company.
乐惠成长的足迹
从中国到世界
From China
to the world
History of Lehui
7 · 8

7. Lehui's new logo
乐惠新logo
The new positioning of Lehui
乐惠新定位
今天乐惠开始使用简洁明快的新logo和CI，并且确定了“First for value－创造价值”为新的公司定位。
全新的鲜红色logo充满活力，象征着乐惠是一家奋发向上的充满激情和朝气的公司。
新logo有更强的冲击力，更强的活力，更强的现代感和更易于识别。
Today, Lehui begins to use new logo and CI with feature of simplicity, and confirms that “First for value”
is deemed as the new company-orientation.
The new and energetic red logo indicates that Lehui is a company with enthusiasm and vigour.
New logo has stronger impact force and stronger vitality, it is more modern and easier to be identified.
“First for value－创造价值”是一句非常简单的广告语，
却可以清晰地阐明乐惠的新定位与使命。
过去乐惠一直坚持“欧洲质量、中国价格”的定位，我们
用了20多年的时间专注于技术的创新和制造高品质的产
品，让乐惠成为中国最优秀的啤酒饮料装备公司。
过去我们总是考虑我们有哪些产品，我们有什么技术，我
们如何创新、我们能提供哪些服务等。
现在客户在投资的时候更关注每一项投资能够创造的收益
和价值。今后我们所有的工作都要站在客户的角度思考，
客户需要什么产品，客户需要什么服务，创新的目的必须
是能够帮助客户消除掉痛点。
“创造价值”最重要的是让我们的所有员工都清楚我们每
一项工作的目标和意义。
简洁和时尚的新logo将助力乐惠国际化，在2013年乐惠的
海外销售额首次超过在国内的销售，我们开始雇用海外员
工、我们在非洲的埃塞投资建厂、我们购买比利时CB的技
术、我们收购英国桶装线制造商Microdat、我们在印度和
缅甸等国家设立服务办公室等，我们已经开始了国际化。
乐惠刚刚改组成为股份制公司，100多名员工成为公司的
新股东。我们正从一家私营企业转变成为一家与员工共享
企业发展成果的股份公司。在这个时候更换新的logo，非
常好地记录了这一历史时刻。
新的logo也将见证乐惠树立的目标：我们决心把乐惠发展
成为世界最优秀的啤酒饮料装备制造公司。
Although “First for value” is a very simple slogan, but it clearly clarifies the
new orientation and mission of Lehui.
In the past, Lehui always insist on the orientation of “European quality,
Chinese price”, which cost us more than 20 years focusing on innovating
technologies and manufacturing high quality products, aiming to make Lehui
as the most outstanding beer and beverage equipment company in China.
In the past, we always take the following questions into consideration: What
kind of products we have? What kind of technology we possess? How to
innovate? What kind of services we can provide? etc.
Nowadays, customers pay more attention to profits and values created by
each investment, therefore, all our work in the future shall be done from the
perspective of customers, for example, what kind of products is required by
customers? What kind of services is requested by customers? The purpose of
innovation is to help customers to eliminate the pain points.
The most important thing of “first for value” is to make all employees clearly
understand the ambition and significance of every assigned job.
The simple and fashionable new logo can help Lehui to be more international.
In 2013, for the first time, sales volume in the overseas has surpassed
domestic sales, to some extent, we’ve started our internationalization, for
example, we now have foreign employees working for Lehui, we invested and
built factory in Ethiopia, we purchased technology from Belgian company
Crown Baele, we purchased] Microdat which was the manufacturer of kegging
and casing line in the UK, we set up service offices in India and Myanmar etc.
Lehui just reorganized to be a share holding company with more than 100
employees being new stockholders, in other words, lehui is transferring from
a privately-owned company to a listing company shared with employees.
Renewing the logo at this point records this historical moment.
The new logo will witness Lehui's goal: We are determined to become the best
beer and beverage equipment manufacturing company in the world
9 · 10

8. 创造价值
First for value
乐惠经营理念
Lehui management philosophy
Strategy: Being professional and devoted to building up core competitiveness
Marketing: European quality,Chinese price
Management: Integrity and continuous improvement
Service: To offer responsible and timely service
HR: Merit and cooperation-oriented and caring for employees
Technology: Technology sets the pace
战略观：专业专注，铸就核心竞争能力
市场观：欧洲的品质，中国的价格
管理观：务实、规范，持续改善
服务观：诚信、负责、及时
人才观：用人以长，合作制胜、关爱员工
技术观：技术创造领先
11 · 12

9. 卓越和实力
Excellence and strength
乐惠公司制造的产品质量优异，曾荣获中国政府颁发的国家最高质量奖，获得 ISO9001 质量保
证体系认证，产品出口到美国、欧洲、日本、俄罗斯、东南亚、中亚、东欧、非洲和中东地区等等；拥
有美国 ASME、欧盟 PED、俄罗斯 GOST、澳大利亚 AS1210 等质量安全保证体系认证。拥有中国
压力容器制造许可证及压力管道安装许可证，并且拥有发明专利 20 多个。
宁波乐惠已经连续 10 年被中国银行体系评选为最高级别的 AAA 级信用企业。
Lehui has been certified with ISO 9001 and its products have been granted with State Highest
Quality Award. With more than twenty registered patents, its products are exported to
America, Europe, Japan, Russia, South-east Asia, Central Asia, Eastern Europe, Africa, and
Middle East Area. It has quality certifications for American ASME, EU’s PED, Russian GOST,
Australian AS 1210, etc.. Lehui has production license for pressure vessels and installation
license for pressure pipelines.
Lehui has been granted with AAA, the highest credit level for enterprise by China’s Banking
Audit system for ten successive years.
德国TUV认证 俄罗斯GOST认证美国ASME认证
ISO9001质量管理体系认证ISO9001：2000标准欧盟PED认证
Sedex验厂SGS认证
High-tech enterprise certificate
高新技术企业证书
Certificate of the first prize of Science
and Technology
一等奖科学技术奖证书
Membership certificate of China International
Contractors Association
中国对外承包工程商会会员证书
ASME certificate
ASME 证书
Quality management system certificate
(Nanjing Lehui)
质量管理体系认证证书(英文)（南京乐惠）
Certificate of national standard drafting committee
国家行业标准起草单位证书
Quality management system certificate
(Nanjing Lehui)
质量管理体系认证证书（南京乐惠）
Utility model patent certificate
ZL200420037437.4
实用新型专利证书 ZL200420037437.4
Republic of China light industry standard
中华人民共和国轻工行业标准
SABMiller认证
13 · 14

10. 宁波乐惠是中国最大和唯一向全球范围提供整厂交钥匙项目服务的啤酒酿造设备制造商。公司主要产品是啤酒
糖化间设备、发酵罐、清酒罐、酵母储存和扩培系统、CIP 系统、脱氧水和高浓稀系统、啤酒酿造自控系统等等。
Ningbo Lehui is China’s leading and unique manufacturer for beer brewing equipment and providing turnkey
solutions for green-field projects worldwide. Its main products range from raw materials handling,
brew-house, tank-farm, yeast storage and propagation system, CIP station, de-aeration and high gravity
blending system….to automation system and service.
Ningbo Lehui
宁波乐惠The largest beer and beverage equipment
manufacturing company in asia
亚洲最大的啤酒饮料装备制造工厂
15 · 16

11. Ningbo Lehui
宁波乐惠
宁波乐惠总占地面积10万平方米，其中车间厂房面积为4万平方米，办公面积2500平方米。
员工人数约550名，其中工人占约65%，大专以上学历员工约占18％，酿酒师5名。
Ningbo Lehui covers an area of 100,000 square meters. Its workshops cover an area of
40,000 square meters, and offices cover an area of 2,500 square meters. It has
approximately 500 employees, 65% of which are workers, and who has a degree above
associate accounts for 18%, and it has five brew masters.
17 · 18

12. Nanjing Lehui
南京乐惠
南京乐惠是中国著名的包装机械制造商，拥有近20年的专业经验。专注于啤酒包装线和PET冷无菌包
装的技术与制造，提供完整包装间的设计规划和交钥匙服务。南京乐惠员工人数约400名。
Nanjing Lehui is China’s well-known packaging machinery manufacturer with nearly twenty years
professional experience. It focuses on research and development of filling technology and on
manufacturing of complete beer packaging lines and PET aseptic filling lines, capable of design and
engineering turn-key service.It has approximately 400 employees.
19 · 20

13. 南京乐惠于2007年9月16日正式投产运行，总占地面积240,000㎡，一期工厂建设总面积为50,000㎡。
Nanjing Lehui started operation formally on September 16, 2007 with a total floor area of 240,000㎡.
The total area for first-phase factory is 50,000㎡.
Nanjing Lehui
南京乐惠
21 · 22

14. 乐惠先进装备
Lehui advanced equipment
包括不锈钢开平机 、4 套激光焊机 、2 台激光切割机 、欧洲进口自动焊接设备、x 射线、喷砂房、电化学抛光、
等离子切割、4 台水刀；
大型加工机床、数十台加工中心 , 包括最先进的日本马扎克 5 轴加工中心等；
新 5 轴加工中心，激光切割、碳钢部件的钝化和烤漆生产线，新增西蒙子、Microdat 等多个洁净产品制
造组装车间。
乐惠坚持使用正版软件，尊重知识产权。
Advanced equipments include stainless steel uncoiling and flattening machine, 4 sets of laser
welding machine, 2 laser cutting machine, automatic welding machine imported from Europe, X ray
machine, sand blasting room, electrochemical polishing room, plasma cutting machine and 4 water
jet machine;
Large processing lathes and 10 CNC machining centers include the most advanced Japanese Mazak
5 axis machining center etc..
The new 5 axis machining center, laser cutting machine, passivation for carbon steel parts and
baking finish production line, new clean workshops for manufacturing and assembly Simons and
Microdat products etc..
Lehui respects intellectual property and only use legal copy softwares.
23 · 24

15. 啤酒装备全产品线
Full product line
for brewery equipment
包括原料设备、酿造设备、包装设备、自控系统等，在啤酒装备产业完成布局，拥有玻璃瓶、
易拉罐和桶装线等啤酒厂的三大包装技术，形成全球2家能够提供整厂交钥匙的公司之一。
Lehui has complete production facilities for brewery equipment including raw materials
handling equipment, brewing equipment, packaging equipment and automation system
etc..Lehui’s three major beer packaging technologies is covering glass bottles, cans and
kegs/casks, it is one of two companies in the world which can provide turn-key service.
25 · 26

16. 产品技术与欧洲优秀公司同步
Technology level of products
synchronizes with European companies
现在乐惠的技术和质量已经和欧洲拥有一样的质量和标准，例如乐惠的糖化间、发酵罐、玻璃瓶洗瓶
机、电子阀灌装机、PET无菌包装线、桶装线等产品。
乐惠长期坚持在学习和引进新技术的基础上，自主研发创新，我们已经拥有30多项专利技术，宁波和南
京公司都是国家级的高新技术企业。
同样，我们也非常愿意抓住机会采取直接购买的方式获得最优秀的技术，例如我们已经购买比利时CB技
术和收购英国Microdat公司的全部技术和资产，为乐惠的发展赢得了时间，同时拿到了直接进入欧洲等
市场的通道和品牌。
Nowadays,Lehui have the same quality and standard as European suppliers, such as brewhouse,
fermentation tanks, glass bottle washer, electronic valve filler, PET aseptic filling line, kegging and
casking line, etc..
Lehui insists on independent R&D and innovation on the basis of learning and introducing new
technologies into the company. We already have more than 30 patents. Both Lehui Ningbo and Lehui
Nanjing are National high-tech enterprises.
At the same time, we are very happy to seize the direct purchase opportunity to get the best
technologies. For instance, we have bought technology from Crown-Baele in Belgium and acquired all
technology and assets from Microdat in the UK, which won time for Lehui to develop and provide brand
and access to the European market.
27 · 28

17. 商业和服务模式
Business and service mode
免费咨询和项目规划。
是全球2家能够提供整厂交钥匙的公司之一。
提供啤酒整厂交钥匙服务，消除客户痛点，通过与合作伙伴共同建立完整啤酒工厂销售，从规划、选
址、设计、土建、厂房、装备制造、安装调试到运行等，为客户提供建厂全产业链服务。
建立区域服务中心：通过为全球啤酒厂提供维修维护、备品备件，不仅为乐惠产品提供优质服务，同
时为客户提供整厂设备的保养、维修、大修和翻新、搬迁等专业服务。尤其是为客户的欧洲设备提供
维修和零备件售后服务保障。
Free consultancy and project planning.
One of the two companies in the world which can provide brewery turn-key service.
We provide brewery turnkey service to eliminate pain points of customers, we build complete brewery by
means of cooperating with partners, and provide customers with whole industrial chain service from
planning, locating, design, civil works, buildings, manufacturing, installation and commissioning, till
production run etc..
Setting up regional service center: providing maintenance and spare parts for breweries is not only
beneficial to Lehui products with high quality services, but also keeping the brewery equipment at
customer’s premises under good conditions. We provide professional services, such as maintenance, major
repair, renovation and relocation, especially we also offer maintenance and spare parts for some imported
equipment from Europe.
29 · 30

18. Wahaha
Huiyuan Kangshifu
缅甸啤酒 诺维信
Yili Dairy
Mengniu
百威英博
麒麟啤酒
华润啤酒
缅甸大衮 Dashen 嘉利达
智利CCU嘉士伯
重啤集团 帝亚吉欧
缅甸MBL
Arvai蒙古 朝日啤酒 科伦堡
喜力啤酒
不凡帝范梅勒
Yanjing越南槟城啤酒印度UB
百事 三得利
生力啤酒 东洋制罐
高价值的客户
High-value customers
包括世界500强的著名跨国集团，都与乐惠长期合作，未来稳定可以预期。
乐惠是全球顶级客户唯一认可的中国供应商，在全球市场开始和欧洲公司直接竞争。
Our customers include world famous transnational groups of top 500 enterprises, we have
long-term cooperation with them, so we expect good stabilization in the future.
Lehui is the only accepted Chinese supplier by the top global customers, we are in direct
competition with European companies in the global market.
中国市场占有率绝对领先，在海外市场发展迅速。
迄今为止，乐惠啤酒行业客户超越150家，全行业客户逾500家；承接大型项目超越300个以上。
在中国，使用乐惠设备的啤酒工厂年生产啤酒量，已超全中国总产量的30%。
Lehui’s Chinese market share is absolutely in the leading place, it’s also developing very fast in
the overseas market.
So far, Lehui’s customers in beer industry are over 150, and total customers in the entire
industry exceed 500. Lehui has completed over 300 large scale projects.
In China, the total beer output by using Lehui’s equipment is already more than 30% of the
gross output.
31 · 32

19. 乐惠的国际化
Internationalization of Lehui
海外市场占比增长The growth of the proportion of overseas market
60%
50%
40%
30%
20%
10%
0%
2007年 2008年 2009年 2010年 2011年 2012年 2013年
51%
35%
22%
22%
7%
35%
6%
乐惠在2003年从越南槟城啤酒交钥匙项目开始了国际化的道路，至今海外市场比例在2014年已经达到60％。
乐惠的项目团队也已经开始国际化 , 我们有包括欧洲、非洲和亚洲的雇员，我们还在很多国家有非常专业的代
理商和合作伙伴。
乐惠收购英国 Microdat、购买比利时 CB 技术、在埃塞投资建厂、在缅甸、印度设立办公室等。
Lehui starts internationalization strategy from the beer turn-key project for Benthanh Brewery Vietnam in
2003.The international market share reaches to 60% on 2014.
We have employees from EU, Africa and Asian countries,and we have many professional agents and
partners in many countries.
Lehui bought assets from Microdat UK including its IP, bought technologies from Belgian company Crown
Baele, built factory in Ethiopia, and set up offices in Myanmar and India etc..
缅甸仰光Yangon Myanmar
巴布亚新几内亚
Papua New Guinea
柬埔寨Cambodia 越南Vietnam
老挝Laos泰国Thailand
伊朗Iran 中国China
蒙古Mongolia
俄罗斯Russia
日本Japan
乌兹别克斯坦
Uzbekistan
印尼Indonesia
新加坡Singapore
马来西亚Malaysia
印度班加罗尔
India Bangalore
埃塞俄比亚亚的斯亚贝巴
Addis Ababa Ethiopia
英国利兹Leeds U.K.
爱尔兰Ireland
比利时Belgium
布基纳法索
Burkina Faso
加纳
Ghana
尼日利亚
Negeria
喀麦隆
Cameroon 坦桑尼亚Tanzania卢旺达
Rwanda
乌干达
Uganda
南非
South Africa
巴西Brazil
巴拿马Panama
美国U.S.
智利Chile
33 · 34
澳大利亚Australia
法国France

20. 优秀的员工队伍
Excellent employees
信息化
Informatization
三维工程设计软件
三维设计软件
管理软件
办公管理系统
视频会议系统
产品数据管理
包括 ERP 升级、Solidworks 设计软件、PDM、Autoplant、
Eplangt、CRM 客户服务系统、建立电子商务和互联网服
务系统等。
Include upgrading of ERP system, Solidworks
software, PDM, AUTOPLANT, EPLANGT and CRM
customers management system, setting up
e-business and internet services system.
乐惠有 1200 多员工 , 其中包括欧洲、亚洲和非洲的雇员。我们拥有非常优秀的管理团队、最优秀的设计
和研发团队、拥有经验丰富的项目管理团队和一大批高素质的技术工人。公司刚刚改制为股份制，大约
100 多名干部和员工持股成为公司的新股东 , 公司还会有更多的期权和股权等措施激励和奖励员工 , 让
员工共享公司发展成果。
Lehui has more than 1200 employees; they are from Asia, Europe and Africa. We have excellent
management team, the best R&D team, experienced project management team and a number of
high-quality skilled technicians. Lehui has just changed to a shareholding company, there are about
100 employees become the new shareholders of the company, and we will offer much more share
options and share rights to motivate employees, let them share the development achievements
together with the company.
35 · 36

21. 技术创新
Technology innovation
乐惠一直最重视产品创新和研发，经过20多年的发
展，现在凡是欧洲竞争对手拥有的技术,我们都已经
研发成功，也已经实现规模化生产。
Lehui has always paid great attention to the product
innovation and R&D. After 20 years development, Lehui has
successfully developed technologies that our European
competitors owned and scaled up the production.
中国第一台激光焊机 , 制造出中国第一台激光焊蜂窝夹套发酵罐；
中国最大的啤酒厂发酵罐制造商；
中国第一家大型糖化间制造商，制造出的过滤槽直径达 12m，
可每天过滤 12 批次；
中国第一台全自动大型麦汁压滤机；
中国最先推出啤酒糖化动态煮沸和真空蒸发技术，并且在中国
数十家啤酒厂应用，平均吨酒能耗降低 40％左右；
中国第一台每小时 25 吨线性自动调节粉碎辊间距麦芽粉碎机；
自主研发中国第一台玻璃瓶纯生电子阀酒机（珠啤南宁）；
自主研发中国第一台 EP 电子阀酒机（青岛厦门）；
中国第一台 4 万瓶易拉罐灌装线；
中国第一台 72000 罐易拉罐灌装线；
中国第一台分离传动节能双端洗瓶机；
中国第一台每小时 8 万瓶的高速洗瓶机；
中国第一条高酸大 PET 瓶无菌包装线；
中国第一条低酸饮料 PET 无菌灌装生产线；
中国第一家出口啤酒包装设备到西欧；
中国第一家拥有自主知识产权的高水平杀菌机 PU 控制技术；
中国第一个获得国家注册的啤酒工厂拥有配方功能的控制软件
系统 Brewtech；
中国第一个自主研发的包装线整线管理系统；
中国第一家啤酒错流过滤技术 , 并且通过国家技术鉴定；
中国第一家从酿造到包装提供啤酒整厂设备的供应商；
The first laser welding machine has produced the first fermentation
tank with dimple jacket in China.
The biggest beer fermentation tank manufacturer in China.
The first manufacturer of large scale brew house in China, 12m
diameter lauter tun can produce 12 brews per day.
The first automatic mash filter in China.
The first company to have dynamic boiling and vacuum evaporation
technology which applied in dozens of breweries in China. The
energy consumption of beer per ton reduces about 40%.
The first 25 tons per hour malt mill with linear interval
auto-regulating rollers in China.
The first self - developed glass bottle non-pasteurized beer filler
with electronic valves in China (Pearl River Naning plant).
The first self - developed EP valve filler in China (Tsingtao Beer
Xiamen plant).
The first 40000CPH canning line in China.
The first 72000CPH canning line in China.
The first energy saving double-end bottle washer with separation
transmission mechanism in China.
The first 80000BPH high speed bottle washer.
The first aseptic filling line for big PET bottles for high acid beverage
in China.
The first PET aseptic filling line for low acid beverage in China.
The first exported beer packaging equipment to western European
countries in China.
The first PU controlled Pasteurizer with independent intellectual
property in China.
The Brewtech control software is the first national registered
system with recipes function for brewery in China.
The first self- developed packaging line management system in
China.
The first cross-flow filtration system in China, which is technically
identified by the nation.
The first turn-key supplier who can supply equipment from brewing
to packaging for breweries in China.
37 · 38

22. Although we are the B2B type of company in equipment
manufacturing industry, we eventually face the most
common FMCG market. It's a huge compelling potential
need for beer and beverage with consistent growth. As
FMCG can’ t be preserved for long time, it’ s necessary to
keep sufficient capacity and highest productivity, so the
demand for equipment is huge and important.
Chinese market is huge, it has the biggest beer and beverage
market in the world at more than 50 million tons of beer and
about 100 million tons of beverages, with a growing speed at
7-8% per year. In the overseas market, although the beer
consumption in some countries like Europe and Japan began
to stall, the craft beer consumption is growing at a speed of
more than 20% a year, and the beverage market has
maintained its growth. In most emerging countries and areas
such as Africa, South America and Asia, beer and beverage
present high growth.
In the overseas, almost every country has independent or
medium-sized beer group and independent brewery in
certain area, most of them have very good profit. These
are very important customers.
With the increasing of the urban land prices and the falling
of the equipment price as a result of technology progress,
investment enthusiasm to relocate and upgrade new
factory appears in beer and beverage in both China and
abroad.
我们虽然是装备制造的B2B型公司,但最终面对的是最
普通的快消品市场，啤酒和饮料的市场刚性需求巨
大，一直保持增长。啤酒和饮料不能长期保存，必须
保持足够的生产能力和最高的生产效率,因此对装备
的需要非常巨大和重要。
中国市场规模巨大，拥有世界最大的超过5000万吨
的啤酒市场和约1亿吨的饮料市场,并以每年7-8%左
右的速度增长。海外市场虽然欧洲、日本等国家啤酒
消费增长开始停滞,但是精酿啤酒却每年以超过20％
的速度在增长,并且饮料市场一直保持增长态势。在
非洲、南美洲、亚洲等绝大部分新兴国家和地区啤酒
饮料都呈现高增长态势。
海外几乎每个国家都存在独立的，或者在一定区域内
存在中型啤酒集团以及独立啤酒厂，他们绝大部分都
有非常好的盈利情况,这些都是非常重要的客户。
由于城市的土地价格不断提升，随着技术进步、装备
价格的不断降低，包括中国和海外的啤酒和饮料行业
都出现了搬迁升级建新厂的投资热情。
乐惠啤酒装备展望
The prospect of beer equipment
Market市场
39 · 40

23. As a result of the financial crisis in 2009 and the European
economic stagnation, customers have been more sensitive
about the price of the investment in fixed assets;
multinational groups including AB InBev, Heineken, Pepsi
and Master Kong etc are seeking excellent Chinese
suppliers to gradually replace their existing expensive
European suppliers.
In the past, the obstacle is the quality issue and poor
reputation of “made in China” which affected the market.
Through a lot of successful cases, Lehui has proved to
customers that its products and technologies have
foundation to compete with European suppliers.
Our industry is different from the Internet industry that
technology progress has great changes very often. Our
research and development costs are significantly lower
than in Europe. The rapidly developing Chinese market
provides a lot of try and innovation opportunities.
With the improving of technology and quality, Lehui has the
same quality and standard when compared with European
suppliers.
China's beer industry has formed the world’ s largest
market demand with more than 50 million tons. A lot of
equipment is obsolete and need to be updated. Lehui will
increase the sales of packaging machinery to achieve stable
earnings from this huge demand.
Before Lehui entered into the beer packaging industry, Chi-
na's high-end beer equipment such as electronic valve filler
was imported and monopolized by German companies.
Since 2006, Lehui’ s brewing equipment has almost
replaced most of the imported equipment. We believe in
the near future Lehui will successfully replace imported
products in the field of high-end beer packaging equip-
ment.
在 2009 年金融危机以及欧洲经济停滞情况下，客户
对固定资产投资的价格越来越敏感，包括百威英博、喜
力、百事可乐、康师傅等跨国集团都非常重视寻找优秀
的中国供应商 , 来逐步替代现有昂贵的欧洲供应商。
过去的障碍是中国制造的质量和信誉 , 影响中国产品
的市场。
现在乐惠已经通过很多成功的案例 , 向客户证明了乐
惠的产品和技术 , 具备和欧洲供应商竞争的基础。
我们这样的行业 , 技术的进步并不象互联网一样，每
天都发生颠覆性的改变。这就给我们机会，追赶和超越
欧洲对手。我们的研发成本明显低于欧洲，高速发展的
中国市场 , 给我们非常多的尝试和创新机会。
随着乐惠技术和质量的不断提升，已经和欧洲供应商
拥有相同的质量和标准。
中国啤酒行业已经形成5000多万吨的世界最大保有
量，很多设备已经陈旧,急需更新。乐惠将通过加大
包装机械的销售占比，可以从这个巨大的保有量里获
得稳定的收益。
在乐惠进入啤酒包装之前，中国的高端啤酒设备如电
子阀酒机等一直为进口和德国公司垄断，我们在
2006年开始，乐惠的酿造装备就已经几乎替代了大
部分进口设备，我们相信乐惠将很快在啤酒包装高端
设备领域成功替代进口产品。
Chance机遇
41 · 42

24. Manufacturing company for beer and beverage equipment
belongs to technology, talent and capital intensive compa-
ny that has high entrance threshold. A famous Chinese
listed company spent huge money to acquire two famous
European companies and built large-scale production plant
in China. It has been 7-8 years, the beer and beverage
equipment part is still in the red.
Manufacturing company for beer and beverage will mainly
have two types in the future: one is being more sophisti-
cated and professional in a niche product category. This
kind of company is heavily disturbed by high cost and price
competition in the information age that processing manu-
facturing is getting progressively easier. Many similar com-
panies in Europe have gone bankrupt. or be sold, such as
Ziemann, Holvrieka, Steinecker, Huppmann, O&H, APV,
Norit, and so on.
啤酒饮料装备制造企业属于技术、人才和资金都密集
型的公司，入行的门槛较高。中国某著名上市公司耗
巨资收购了 2 家著名的欧洲公司并且在中国建设大型
生产工厂，至今已 7-8 年时间，啤酒饮料装备板块仍
处于亏损状态。
啤酒饮料装备制造企业未来主要有两种类型：一是在
某个细分产品类别做精做专，在国内的绝大部分公司
都是如此。这类公司在加工制造日益简单的信息化年
代，深受高成本和价格竞争的困扰，欧洲的同类已经
有非常大一部分破产倒闭或者被出售。例如，兹曼、
荷韦卡、斯坦尼克、霍夫曼、O&H、APV、诺瑞特等等。
The other is able to provide turnkey services covering the full
industry chain, such as the world famous European company
Krones, KHS, Tetra Pak, etc., as well as minority Chinese
enterprises such as Lehui. Provides the industry characteris-
tics, we believe that only large-scale enterprise that provide
turn-key services can survive and develop in the future.
Most large European company in beer and beverage equip-
ment industry has annual sales of 10-30 billion RMB; the
overall market is estimated to reach hundreds of billions RMB.
Compared to that, Lehui has finished technology accumula-
tion and scale production, it has greater price competitive-
ness. We can foresee Lehui will have a very large room for
growth.
另外一类就是能够提供全产业链的交钥匙服务，例
如全球著名的欧洲公司克朗斯、KHS、利乐等，以
及中国的乐惠等少数企业。由于行业特点，我们相
信未来只有大规模的能够提供交钥匙类的企业才能
生存发展。
啤酒饮料装备行业的大型欧洲公司，年销售额多在
100-300亿之间,总的市场规模估计达到数千亿元。
相比之下，乐惠已经完成技术积累和产品生产的规
模化，拥有更强的价格竞争力，可以预见我们将有
非常大的增长空间。
Competition竞争
43 · 44

25. 乐惠以保立隆为基础,加大力度扩展饮料装备的技术
和市场,形成软饮料的PET无菌、PET含气、PET洁净
热灌装、易拉罐洁净热灌装、易拉罐含气,以及调味
品的玻璃瓶包装等三个产品板块。
Based on GrandPak, Lehui devotes greater efforts to
extend technology and market of beverage equipment.
Three products categories for soft drinks have been
formed: PET aseptic filling, PET carbonated filling,PET clean
hot filling; Cans clean hot filling, Cans carbonated filling, as
well as glass packaging for seasoning products..
饮料装备的很多技术和啤酒装备接近或者类似，只是
稍微简单一些 , 或规模相对较小。我们将结合在啤酒
领域积累的技术和经验，利用乐惠的海外市场优势，
结合保立隆20年专注饮料包装的经验,扩大在饮料装
备领域的市场份额。
Many technologies of beverage equipment are close or sim-
ilar to beer equipment, just a little simpler or smaller. We
will expand market share in the beverage equipment field
by making use of the technology and experience in the field
of beer, Lehui’ s advantage in overseas markets, and
GrandPak’s 20 years' experience in beverage packaging.
饮料装备未来展望
The prospect of beverage equipment
45 · 46

26. 保立隆公司的产品定位是高端饮料包装设备，服务于
对食品安全和产品质量非常挑剔的客户。因此十几年
来一直专注于饮料无菌包装技术研发和产品制造。我
们提供了20多条无菌包装线给汇源果汁，我们与世界
500强企业日本东洋制罐合作制造饮料包装的最高科
技产品－低酸PET无菌包装线，已经成功交付7条高速
PET无菌包装线。成为全球仅有的能够成功提供低酸
无菌冷灌装包装线的5家公司之一。
The product localization of GrandPak's is high-end beverage
packaging equipment, we serve customers who strictly care
about food safty and product quality. Therefore, we've
been concentrating on development and products manufac-
ture for aseptic packaging technology over the ten years.
We've provided more than 20 aseptic filling lines to Huiyu-
an Group. PET aseptic filling line for low acid beverage, the
highest-tech product of beverage packaging is the coopera-
tion result between Toyo Seikan Japan, one of the world's
top 500 companies and Lehui. Seven high speed aseptic
filling lines have been successfully delivered to customers.
We have become one of the five companies that can suc-
cessfully provide cold aseptic filling line for low acid bever-
age in the world.
保立隆近年推出超洁净易拉罐热灌装包装线，在市场
上获得巨大成功。我们仅在2年内就为康师傅提供了
6条高速热灌装易拉罐包装线。
保立隆的核心产品包括含气饮料包装线，包括PET瓶
和玻璃瓶等含气饮料的高速包装线。
保立隆的传统产品玻璃瓶旋盖和PT盖包装线，也已
经发展到2.4万瓶的高速包装线。
GrandPak has introduced the super clean hot filling line for
can products over the years; it is a big success in the
market. We have provided 6 high speed hot filling lines to
Master Kong only in two years.
Grandpak’ s core products include CSD packaging line,
which includes high speed packaging line for PET and glass
bottles.
Glass bottle screw capper and PT cap packaging line are the
traditional products of GrandPak, they also have 24000BPH
high speed packaging lines now.
47 · 48

27. Rely on our powerful PMO ability, rich experience in project
management and excellent project manager team, we have
extended our turnkey service to biochemical, pharmaceuti-
cal and food business.
For example, Lehui has successfully delivered many turnkey
projects for Novozymes enzyme, German gelatin and Hisun
pharmaceutical etc. Anything close to these business will be
our new profit growth point.
乐惠依赖强大的 PMO 能力 , 利用我们丰富的项目管
理经验和优秀的项目经理团队，我们已经拓展到生化、
医药和食品等装备和交钥匙项目。
例如我们已经成功完成诺维信酶制剂、德国明胶、海正
医药等交钥匙项目。与这些业务接近的领域都是我们
新的利润增长点。
乐惠与全球最大的酶制剂制造商诺维信公司合作多
年，并且在合作中摸索出项目执行装备制造模型化的
新商业模式。
诺维信美国建设新的工厂，考虑到新厂建设的长周期
和美国现场安装的高成本和低效率，我们在乐惠的工
厂把主要设备的管路等设计建设成为一个个模块，整
体运输到现场，节省大量的时间和投资。并且对项目
的质量和安全都有提升。
国际水平的PMO和生化装备
International level of PMO
and biochemical equipment
Novozymes, globally the largest
enzyme manufacturer, and Lehui
have agreed to mutually invest in a
new commercial system for 3D
design and modelling of equipment
and plant installations.
In order to reduce the long construction time of the new
Novozymes plant in the U.S., as well as to reduce cost and
improve the efficiency of the field installation, Lehui will
engineer and design the main equipment, piping and the
installations using the 3D design and modelling tool. Also,
systems will be designed as modules in Lehui’ s workshop
and will be transported as such to enable modular construc-
tion upon arrival on site. This appraoch will reduce com-
plexity and installation time on site and improves quality of
the systems and safety on site, driving down the total
investment cost and the lead time of the project.
49 · 50

28. 同步世界的商用厨房设备专家
乐鹰——中央厨房专家；自动米饭生产线、洗碗碟机行业标准起草者；中央厨房领域知名品牌。
乐鹰中央厨房“交钥匙”工程——交给您两把“钥匙”，一把是由乐鹰设计、生产团队共同精心为您打造的运作平
台，另一把是由国内餐饮界运营专家为您量身定制的运营标准。两把钥匙为您的事业助力护航！
乐鹰中央厨房装备——在引进日本、德国最领先技术的基础上，结合中式餐饮的特点和中国国情，真正为您提供最适
合的高品质装备，为您解决后顾之忧！
乐鹰——创造饮食新“食”尚,引领低碳新“升”活.
The World's Commercialized Kitchen Equipment Expert
Leying—the central kitchen expert; the joint framer of national standard for auto-rice cooking machine and
professional dishwasher; the famous brand in professional kitchen field.
Leying “turn-key” project of central kitchen—turn two keys which can contribute to your career to you, one is the
platform that designed and manufactured by leying designing and manufacturing team, another is the running rule
that established by operating experts in catering field and right for you.
Leying professional kitchen machines—on the base of the newest technology from Japan and Germany and taking
the actual conditions in China and the features of Chinese cooking style into account, we can promise you the best
and high quality equipments.
Leying—creating new dinning-style in catering business, leading new life-style with low carbon.
51 · 52
Leying professional kitchen
equipment and technology
乐鹰商用厨房设备
乐鹰 为餐饮界提供完美操作平台

29. 日新泵
日新卫生泵包括离心泵、耐高温泵、自吸泵和转子泵等，严格按照欧洲EHEDG、美国3A及国标GMP标准，选用欧洲
零配件，ABB泵专用防爆电机及优质不锈钢材料，采用世界先进装备规模化生产制造而成。每一台泵均经严格的出厂
检验和测试，所有产品均有长达三年的质保期，品质世界一流。 日新卫生泵不但可以输送低、中黏度液体，也可以输
送含悬浮物或有腐蚀性的液体，并可以输送高温液体。它广泛适用于各类食品工厂液体物料的输送，也可应用于乳
品、啤酒、饮料、医药、化工等领域。坚持奉行“提供与顶尖企业相匹配的产品”这一理念，迄今为止，日新已在全
球范围内成功服务于可口可乐、百事可乐、伊利乳业、喜力啤酒、金威啤酒、健力宝、娃哈哈、汇源果汁、燕京啤酒
等众多跨国集团与著名企业，倍受国际业界关注。
Match the Products from Top-companies
NISSIN sanitary pump includes centrifugal pump, high-temperature pump, liquid-ring pump and lobe pump,
which are produced in compliance with European EHEDG, the USA 3A and international GMP standard. The
production is in large scale with European spare parts, ABB pump special explosion-tested motor, superior
stainless steel and advanced processing machines. Each pump is required to pass the strict inspection and test
before ex-works , and all products have 3 years warranty period which make our products become the first-class
of the world.
NISSIN pump transfers not only the low and medium viscous liquid, but also the liquid with suspension or
corrosive and even high temperature liquid. It is widely applicated in food, dairy, beer, beverage, pharmaceutical
and chemical industries.
Adhering to the philosophy of "Match the Products from Top-companies", NISSIN has successfully serviced In the
world market for Coca-cola, Pepsi-cola, Yili Dairy, Heineken, Kingway brewery, Yanjing brewery, JIANLIBAO,
Wahaha and Huiyuan Fruit Juice etc., and has won great attention in this field.
流动的科技日新流体设备
53 · 54
提供与顶尖企业相匹配的产品