This document discusses managing classification quality in volunteered geographic information (VGI) data. It presents two models - a tag-based model (TBM) and a label-based model (LBM) - for classifying land use features like parks, gardens, meadows and grass in VGI. The LBM uses object labels while the TBM uses descriptive tags assigned by volunteers. Evaluation on data from Germany and the UK found the LBM achieved higher accuracy rates of 64.3% and 85.1% compared to 76.8% and 89% for the TBM. Manual checking of outliers and an empirical user study provided feedback to improve the classification process for VGI which requires quality management due to diverse user perceptions and
Este documento presenta una guía sobre cómo abordar la unidad 1 de una investigación. Explica conceptos clave como qué es un problema, la elección del tema, el planteamiento del problema, la delimitación del problema, la formulación del problema, y la justificación e importancia de la investigación. Además, proporciona consejos sobre cómo aplicar estos conceptos en las diferentes etapas de una investigación.
Towards Rule-Guided Classification for Volunteered Geographic InformationAhmed Ali
This document discusses volunteer geographic information (VGI) and methods to improve classification quality of geospatial data. It presents a rule-guided classification approach using predictive association rules mined from OpenStreetMap data to provide recommendations for classifying grass-related entities. An online tool called Grass&Green was created to provide participants with definitions, descriptions and multiple classification options to guide them towards consistent classification. Initial results found 67% of contributions agreed with recommendations, showing rule-based recommendations have potential to improve VGI classification quality.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
Este documento presenta una guía sobre cómo abordar la unidad 1 de una investigación. Explica conceptos clave como qué es un problema, la elección del tema, el planteamiento del problema, la delimitación del problema, la formulación del problema, y la justificación e importancia de la investigación. Además, proporciona consejos sobre cómo aplicar estos conceptos en las diferentes etapas de una investigación.
Towards Rule-Guided Classification for Volunteered Geographic InformationAhmed Ali
This document discusses volunteer geographic information (VGI) and methods to improve classification quality of geospatial data. It presents a rule-guided classification approach using predictive association rules mined from OpenStreetMap data to provide recommendations for classifying grass-related entities. An online tool called Grass&Green was created to provide participants with definitions, descriptions and multiple classification options to guide them towards consistent classification. Initial results found 67% of contributions agreed with recommendations, showing rule-based recommendations have potential to improve VGI classification quality.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
End-to-end pipeline agility - Berlin Buzzwords 2024Lars Albertsson
We describe how we achieve high change agility in data engineering by eliminating the fear of breaking downstream data pipelines through end-to-end pipeline testing, and by using schema metaprogramming to safely eliminate boilerplate involved in changes that affect whole pipelines.
A quick poll on agility in changing pipelines from end to end indicated a huge span in capabilities. For the question "How long time does it take for all downstream pipelines to be adapted to an upstream change," the median response was 6 months, but some respondents could do it in less than a day. When quantitative data engineering differences between the best and worst are measured, the span is often 100x-1000x, sometimes even more.
A long time ago, we suffered at Spotify from fear of changing pipelines due to not knowing what the impact might be downstream. We made plans for a technical solution to test pipelines end-to-end to mitigate that fear, but the effort failed for cultural reasons. We eventually solved this challenge, but in a different context. In this presentation we will describe how we test full pipelines effectively by manipulating workflow orchestration, which enables us to make changes in pipelines without fear of breaking downstream.
Making schema changes that affect many jobs also involves a lot of toil and boilerplate. Using schema-on-read mitigates some of it, but has drawbacks since it makes it more difficult to detect errors early. We will describe how we have rejected this tradeoff by applying schema metaprogramming, eliminating boilerplate but keeping the protection of static typing, thereby further improving agility to quickly modify data pipelines without fear.
Global Situational Awareness of A.I. and where its headedvikram sood
You can see the future first in San Francisco.
Over the past year, the talk of the town has shifted from $10 billion compute clusters to $100 billion clusters to trillion-dollar clusters. Every six months another zero is added to the boardroom plans. Behind the scenes, there’s a fierce scramble to secure every power contract still available for the rest of the decade, every voltage transformer that can possibly be procured. American big business is gearing up to pour trillions of dollars into a long-unseen mobilization of American industrial might. By the end of the decade, American electricity production will have grown tens of percent; from the shale fields of Pennsylvania to the solar farms of Nevada, hundreds of millions of GPUs will hum.
The AGI race has begun. We are building machines that can think and reason. By 2025/26, these machines will outpace college graduates. By the end of the decade, they will be smarter than you or I; we will have superintelligence, in the true sense of the word. Along the way, national security forces not seen in half a century will be un-leashed, and before long, The Project will be on. If we’re lucky, we’ll be in an all-out race with the CCP; if we’re unlucky, an all-out war.
Everyone is now talking about AI, but few have the faintest glimmer of what is about to hit them. Nvidia analysts still think 2024 might be close to the peak. Mainstream pundits are stuck on the wilful blindness of “it’s just predicting the next word”. They see only hype and business-as-usual; at most they entertain another internet-scale technological change.
Before long, the world will wake up. But right now, there are perhaps a few hundred people, most of them in San Francisco and the AI labs, that have situational awareness. Through whatever peculiar forces of fate, I have found myself amongst them. A few years ago, these people were derided as crazy—but they trusted the trendlines, which allowed them to correctly predict the AI advances of the past few years. Whether these people are also right about the next few years remains to be seen. But these are very smart people—the smartest people I have ever met—and they are the ones building this technology. Perhaps they will be an odd footnote in history, or perhaps they will go down in history like Szilard and Oppenheimer and Teller. If they are seeing the future even close to correctly, we are in for a wild ride.
Let me tell you what we see.
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You...Aggregage
This webinar will explore cutting-edge, less familiar but powerful experimentation methodologies which address well-known limitations of standard A/B Testing. Designed for data and product leaders, this session aims to inspire the embrace of innovative approaches and provide insights into the frontiers of experimentation!
STATATHON: Unleashing the Power of Statistics in a 48-Hour Knowledge Extravag...sameer shah
"Join us for STATATHON, a dynamic 2-day event dedicated to exploring statistical knowledge and its real-world applications. From theory to practice, participants engage in intensive learning sessions, workshops, and challenges, fostering a deeper understanding of statistical methodologies and their significance in various fields."
Analysis insight about a Flyball dog competition team's performanceroli9797
Insight of my analysis about a Flyball dog competition team's last year performance. Find more: https://github.com/rolandnagy-ds/flyball_race_analysis/tree/main
4th Modern Marketing Reckoner by MMA Global India & Group M: 60+ experts on W...Social Samosa
The Modern Marketing Reckoner (MMR) is a comprehensive resource packed with POVs from 60+ industry leaders on how AI is transforming the 4 key pillars of marketing – product, place, price and promotions.
ViewShift: Hassle-free Dynamic Policy Enforcement for Every Data LakeWalaa Eldin Moustafa
Dynamic policy enforcement is becoming an increasingly important topic in today’s world where data privacy and compliance is a top priority for companies, individuals, and regulators alike. In these slides, we discuss how LinkedIn implements a powerful dynamic policy enforcement engine, called ViewShift, and integrates it within its data lake. We show the query engine architecture and how catalog implementations can automatically route table resolutions to compliance-enforcing SQL views. Such views have a set of very interesting properties: (1) They are auto-generated from declarative data annotations. (2) They respect user-level consent and preferences (3) They are context-aware, encoding a different set of transformations for different use cases (4) They are portable; while the SQL logic is only implemented in one SQL dialect, it is accessible in all engines.
#SQL #Views #Privacy #Compliance #DataLake
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
End-to-end pipeline agility - Berlin Buzzwords 2024Lars Albertsson
We describe how we achieve high change agility in data engineering by eliminating the fear of breaking downstream data pipelines through end-to-end pipeline testing, and by using schema metaprogramming to safely eliminate boilerplate involved in changes that affect whole pipelines.
A quick poll on agility in changing pipelines from end to end indicated a huge span in capabilities. For the question "How long time does it take for all downstream pipelines to be adapted to an upstream change," the median response was 6 months, but some respondents could do it in less than a day. When quantitative data engineering differences between the best and worst are measured, the span is often 100x-1000x, sometimes even more.
A long time ago, we suffered at Spotify from fear of changing pipelines due to not knowing what the impact might be downstream. We made plans for a technical solution to test pipelines end-to-end to mitigate that fear, but the effort failed for cultural reasons. We eventually solved this challenge, but in a different context. In this presentation we will describe how we test full pipelines effectively by manipulating workflow orchestration, which enables us to make changes in pipelines without fear of breaking downstream.
Making schema changes that affect many jobs also involves a lot of toil and boilerplate. Using schema-on-read mitigates some of it, but has drawbacks since it makes it more difficult to detect errors early. We will describe how we have rejected this tradeoff by applying schema metaprogramming, eliminating boilerplate but keeping the protection of static typing, thereby further improving agility to quickly modify data pipelines without fear.
Global Situational Awareness of A.I. and where its headedvikram sood
You can see the future first in San Francisco.
Over the past year, the talk of the town has shifted from $10 billion compute clusters to $100 billion clusters to trillion-dollar clusters. Every six months another zero is added to the boardroom plans. Behind the scenes, there’s a fierce scramble to secure every power contract still available for the rest of the decade, every voltage transformer that can possibly be procured. American big business is gearing up to pour trillions of dollars into a long-unseen mobilization of American industrial might. By the end of the decade, American electricity production will have grown tens of percent; from the shale fields of Pennsylvania to the solar farms of Nevada, hundreds of millions of GPUs will hum.
The AGI race has begun. We are building machines that can think and reason. By 2025/26, these machines will outpace college graduates. By the end of the decade, they will be smarter than you or I; we will have superintelligence, in the true sense of the word. Along the way, national security forces not seen in half a century will be un-leashed, and before long, The Project will be on. If we’re lucky, we’ll be in an all-out race with the CCP; if we’re unlucky, an all-out war.
Everyone is now talking about AI, but few have the faintest glimmer of what is about to hit them. Nvidia analysts still think 2024 might be close to the peak. Mainstream pundits are stuck on the wilful blindness of “it’s just predicting the next word”. They see only hype and business-as-usual; at most they entertain another internet-scale technological change.
Before long, the world will wake up. But right now, there are perhaps a few hundred people, most of them in San Francisco and the AI labs, that have situational awareness. Through whatever peculiar forces of fate, I have found myself amongst them. A few years ago, these people were derided as crazy—but they trusted the trendlines, which allowed them to correctly predict the AI advances of the past few years. Whether these people are also right about the next few years remains to be seen. But these are very smart people—the smartest people I have ever met—and they are the ones building this technology. Perhaps they will be an odd footnote in history, or perhaps they will go down in history like Szilard and Oppenheimer and Teller. If they are seeing the future even close to correctly, we are in for a wild ride.
Let me tell you what we see.
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You...Aggregage
This webinar will explore cutting-edge, less familiar but powerful experimentation methodologies which address well-known limitations of standard A/B Testing. Designed for data and product leaders, this session aims to inspire the embrace of innovative approaches and provide insights into the frontiers of experimentation!
STATATHON: Unleashing the Power of Statistics in a 48-Hour Knowledge Extravag...sameer shah
"Join us for STATATHON, a dynamic 2-day event dedicated to exploring statistical knowledge and its real-world applications. From theory to practice, participants engage in intensive learning sessions, workshops, and challenges, fostering a deeper understanding of statistical methodologies and their significance in various fields."
Analysis insight about a Flyball dog competition team's performanceroli9797
Insight of my analysis about a Flyball dog competition team's last year performance. Find more: https://github.com/rolandnagy-ds/flyball_race_analysis/tree/main
4th Modern Marketing Reckoner by MMA Global India & Group M: 60+ experts on W...Social Samosa
The Modern Marketing Reckoner (MMR) is a comprehensive resource packed with POVs from 60+ industry leaders on how AI is transforming the 4 key pillars of marketing – product, place, price and promotions.
ViewShift: Hassle-free Dynamic Policy Enforcement for Every Data LakeWalaa Eldin Moustafa
Dynamic policy enforcement is becoming an increasingly important topic in today’s world where data privacy and compliance is a top priority for companies, individuals, and regulators alike. In these slides, we discuss how LinkedIn implements a powerful dynamic policy enforcement engine, called ViewShift, and integrates it within its data lake. We show the query engine architecture and how catalog implementations can automatically route table resolutions to compliance-enforcing SQL views. Such views have a set of very interesting properties: (1) They are auto-generated from declarative data annotations. (2) They respect user-level consent and preferences (3) They are context-aware, encoding a different set of transformations for different use cases (4) They are portable; while the SQL logic is only implemented in one SQL dialect, it is accessible in all engines.
#SQL #Views #Privacy #Compliance #DataLake
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Ambiguity & Plausibility: managing the classification quality in Volunteered Geographic Information
1. AMBIGUITY & PLAUSIBILITY
Managing Classification Quality in Volunteered Geographic Information
Ahmed Loai Ali, Falko Schmid, Rami Al-Salman, Tomi Kauppinen
University of Bremen
Cognitive Systems Research Group
19. Garden: "a distinguishable planned space, usually outdoors, set aside for the display, cultivation, and
enjoyment of plants and other forms of nature. Residential garden is most common, it is generally
found in proximity to a residence, such as the front or back garden."
Grass: "a smaller areas of mown and managed grass for example in the middle of a roundabout, verges
beside a road or in the middle of a dual-carriageway."
Meadow: "a land primarily vegetated by grass plus other non-woody plants."
Park: "an open, green area for recreation, usually municipal. These are outdoor areas, typically grassy
or
green areas, set aside of leisure and recreation. Typically open to the public, but may be fenced, and
may be closed; e.g., at night time."
22. A. L. Ali and F. Schmid, Data quality assurance for Volunteered Geographic Information
In Proceedings of the 8th International Conference on Geographic Information Science,
GIScience2014, pages 126-141, 2014
23.
24. • 9-Intersection Model (9IM)
• Meet, Overlap and Contains relations
• Assumptions
• Park usually contains entertainments facilities
• “residential” Garden often meet “residential” houses
• Grass meets roads or buildings and rarely contains other objects
• Meadow likely meets or overlaps with farms/farmlands
25. Frequent Keys involved in the topological relations
admin_level building amenity wetland surface bicycle barrier historic aerialway tourism
man_made covered landuse aeroway power bridge foot wood bridge service
intermittent shop natural leisure office religion ref highway tunnel width
construction water harbour military sport place name railway waterway brand
36. Manual
checking
Re-checking
Empirical
study
• Present a sample of entities to participants
• Ask bout their opinions about the current
classification of the entities
• In case of disagreement with the current
class, the participant is asked to provide an
appropriate class
37.
38.
39.
40. 157 participants
115 pa. complete the study
81 pa. give complete opinions
They represent different cultures
More than 10 mother languages
Various levels of OSM experience
24 no knowledge, 17 beginners, 21 moderate knowledge,19 experts
41. • To evaluate the results, we used Light's Kappa for m raters
• 1.0 means maximum agreement
• Less than 0 means chance agreement
• 0.01 to 1.0 is slight, fair, moderate, and substantial
• Light's Kappa for all 81 participants was 0.176
• slight agreement
42.
43. Conclusion
• Quality management mechanisms are required for VGI
• Classification is one facet of data quality of VGI
• In VGI context, the classification depends on multiple
factors:
• User perception, locality and expert level
• Purpose-for-usage
• Inherent properties
• Entity’s geographic context
44. Conclusion
• Classification process has various characteristics:
• Structured or Unstructured
• With vast amount of data, learning tackles the problem
• Crowdsourcing revisions acts to check the detected outliers
• Guided classifications mechanism is needed
• Only guided without force
With the ubiquity of technologies and hand-held location sensing devices individuals enable to produce geographic information. The phenomena that is known by VGI
Nowadays, VGI data is increasingly produced from different sources and supporting various type of applications
In VGI context, the data might be intentionally or unintentionally produced the geographic information might be implicitly of explicitly annotated.
In our research we focus on the VGI data resulting form collaborative mapping projects
Collaborative mapping where a group of individual whatever their knowledge and experience work together to collect, share and use information about geographical features.
OSM is an example of VGI collaborative mapping
Where the project aims to develop a free world map: editable, usable and valid for everyone to contribute and use.
Providing reliable services usually depends on trusted data, which is not guaranteed in VGI context
In VGI, the quality of data is not guaranteed, and the need of quality management mechanism is required to depend on such data sources to provide reliable services.
Generally the quality of spatial data has multiple perspectives, positional and attribute accuracy, consistency, completeness and lineage
Whereas, In our research we tackle the quality of VGI from the perspectives of classification.
The classification is one facet of attribute accuracy measure of quality.
Classification accuracy plays a major role in various applications for examples
In rendering: Inappropriate classification lead to wrong handling of data by algorithms
In rendering: Inappropriate classification lead to wrong handling of data by algorithms
The challenges might increase in the classification of similar features, due to the ambiguous characteristics
Another example, where the classification of geographic features plays a role is in
Cognitive navigation . It depends on feature type in guiding and directing the users rather than directions and distances of normal navigation systems
depends on the classification to some extend
Defiantly, POI search depends on the classification of the features.
For example searching for nearby service or facilities basically depends on features classes
In this example, searching for nearby park comes up with this a result which might unsatisfied the user’s intension
The challenge of classification has various reasons:
Remote classification : most of contributors edits by tracking satellite image, where the intrinsic properties of an object might be vague or unclear.
The classification of such cases mainly depends on the contributor’s perspective and requires user’s locality and some common sense about the geographical context
Another reason behind the problematic classification is ambiguity of terms and professional classification
Some features also have an unclear definition or an ambiguous characteristics. Thus non-professional contributors potentially assign inappropriate classes for these entities
As an example, for non-professionals
what is the difference between landuse and landcover, if the area covered with heavy trees is classifies as “forest” or “wood”
Plus many other factors like the heterogeneity of tools and contributors and the loose classification mechanisms
All that lead to classification ambiguity and plausibility problem in VGI context.
For an example
Such of this entity could belong to the following classes: park, garden, grass, recreation. That we called classification ambiguity
However, in comparison with the majority of other similar entities this entity has higher plausibility to be park….. And that what we called classification plausibility
When this entity classified as grass or meadow we called that inappropriate classification.
For these types of features which have an arbitrary structure we propose learning-based model to check the integrity of data.
The approach consists of two phases: learning and consistency checking
============================================================
To tackle the classification ambiguity and plausibility we developed a learning-based integrity checking mechanism
The approach aims to learn the characteristics of specific features by applying machine learning algorithm
The approach divided into two phases:
The first phase, classification aims to develop a robust classifier able to distinguish between similar features.
The classifier here aims to detect the problematic classified entities and propose a recommended class in case of problematic or inconsistency
The send phase, consistency checking, where the classifier has 3 different implementation scenarios
CC : by checking the classification at the contribution time by encoding the classifier into the contribution tool. In this scenario, the tool guides the contributor in case of inconsistent classification.
MC : by depending in manual revisions of the outliers. And in this one, crowdsourcing revision plays major role.
AC : when the classifier able to detect clear outliers then the auto correction could be applied
The approach depends mainly upon two keys
1- locality maintaining
2- filtering and learn from data of sufficient quality
In our studies, we utilize OSM data as an example of a successful VGI project
Let’s talk about OSM as a prominent example of VGI project
Classification of entities is done by means of tags, where each tag consist of key and values
In most of VGI projects the contributions are annotated by tags
In OSM these tags have the form of key=values
The key represent the classification perspectives and the value represent the class label of an entity.
We exemplify our approach to distinguish between four class of grass covered lands
Grass, garden , meadow and park
The 4 classes used to describe lands cover by grass
By looking into OSM recommendations on its WIKI
The definitions either too abstracts or unclear, Which potentially resulting in a certain level of ambiguity and plausibility
In other cases, the definition is too complicated to be recognized by inexpert and (non-professional) contributors
///////////////////////////////////////////
As they all describe lands covered by grass, however, each class has its own unique characteristics but with certain level of similarity with each other.
Regarding the approach we built a classifier with dual functionality
---- pointing out the problematic classified entities
---- guiding towards the most appropriate classes in case of outliers
The process goes in forward manner from classifier properties selection, learning , validation process, ends up with applying the developed classifier
Depending on one dataset for learning and validating the classifier might be biased
At the same time, building a robust classifier requires data of sufficient quality
So
Frist, we utilized only the data of the 10 most densest cities to ensure an active mapping community behind this data.
Second, we investigated the meta-data of the contributions to extract subsets for validation process.
In a previous work we investigated only the geometric properties to distinguish between park and garden entities
In this work, investigating the area of the entities of the four classes we found that::
-- Park and meadow entities usually have larger areas than garden and grass entities
Investigating the geometric properties only probably not enough to learn the intrinsic and extrinsic properties of the entities
We investigate the topological properties as well.
We use 9IM to investigate the 8 topological relation between the target entities and their context.
We take into account 3 relations and ignore the others, as they didn't add additional information to the classifiers.
The investigation of the topological features bases on some assumption like the follow:
Further investigation is taken into account to analysis which type of features frequently involved in a topological relation with the target entities.
We checked all keys of entities involved in the three mentioned realations
Between vast amount of keys we take into account keys that are frequently more than 2% and add much information to the classifer
We divided they keys into:
Keys pointing to areal features
And
Keys pointing to linear features
For each entity we have the following structure
Each entity is associated with a set of properties and assigned to a class label
We utilize KNN learning algorithm, in which the classification of an entity is done to the majority of the similar entities
KNN is one form of lazy learning, when the classifier is developed based on the complete existence data set
We developed two models for classifiers
The first LBM aims to distinguish between the four class labels
And
The second TBM aims to distinguish between the tagging mechanism itself: as park and garden belongs to “leisure” key and grass and meadow entities belong to “land use”
We depend on two measures to evaluate the performance of the developed classifiers
Accuracy : the percentage of the correct classified entities.
higher false positives and false negatives means lower performance
And
AUC: Receiver Operating Characteristic (ROC) is the curve which determine the relation between true positive rate and false positive rate
the optimal classifier has AUC of 1, random classifier has AUC of 0.5, and less than 0.5 indicates low performance classifiers.
Regarding the developed two models we get the following results
We conducted the studies on data sets of two different countries known by acceptable level of data quality, according to pervious researches and studies
Higher performance of the classifiers of the data of UK indicates more classification consistency of entities in UK data set over Germany data set
In both models the AUC have nearly the same values, whereas the higher accuracy of TBM due to aggregation of classes.
To evaluate our approach we followed three methodologies:
We applied the TBM classification and performed
First manual checking of the outliers
we noticed large amount of clear cases of inappropriate classified entities
For example roundabouts classified as garden or park
Garden between residential houses classified as grass
park entity with playground, sport areas and water bodies classified as a meadow
Second, we rechecked the detected outliers 6 months later
A promising amount of detected entities has been updated by the OSM community
This indicate the disagreement of the OSM mapper’s community with the previous classification of these entities
The third methodology:
We conducted an empirical study as the follow:
It was a web based study depending on crowd participants
At the beginning, we introduce to the participant the recommended definitions of the target classes
Then they are asked to provide some anonymous data about
Gender, age, OSM experience and their mother tongue as mirror of their culture
afterwards a sample of 30 entities are presented to the participants with the availability to check the definition and showing the associated tags with the entity.
The satellite image of the entity is also provided as well
Thanks for all the participants who contribute in our studies
We used light’ kappa m raters to evaluate the results
Using kappa coefficient to measure the intra-user agreements within multiple raters
1 maximum agreements
less than zero less than chance
the range between 0 and 1 is divided into S, F, M and Sub
The Light’s kappa was 0.176 which indicate slight agreements between participants and their disagreements on the given classifications
We investigate the results statistically as well to evaluate the findings
Regarding most of the sample, the participants are relatively disagreement with the given classifications
The challenges was also they are even disagree between themselves on a classification of the entities individually