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HELPING HR: HOW TO
WIN MANAGEMENT BUY-
IN FOR HR INITIATIVES
OCTOBER 11, 2022 AT 11:00 AM
PST, 2:00 PM EST, 7:00 PM BST
Our mission at GoCo is to help small businesses spend less
time on manual, painful, and complex HR tasks, so they can
focus on growing happier, more productive teams. We hope
by doing so, we can empower companies to focus on their
own employees and mission.
Backed by notable investors such as Salesforce Ventures and
featured as the #1 HR platform in Forbes, Huffington Post,
and Entrepreneur Magazine, GoCo is delivering a more
delightful workplace to thousands of businesses and their
employees.
Learn more about what separates us from the pack at goco.io
TO USE YOUR TELEPHONE:
You must select "Use Telephone" after joining
and call in using the numbers below.
United States: +1 (213) 929-4212
Access Code: 666-079-523
Audio PIN: Shown after joining the webinar
TO USE YOUR COMPUTER'S AUDIO:
When the webinar begins, you will be connected to audio using your
computer's microphone and speakers (VoIP). A headset is recommended.
Click on the Questions panel to
interact with the presenters
HELPING HR: HOW TO
WIN MANAGEMENT
BUY-IN FOR HR
INITIATIVES
The premise of today's webinar:
• Make your company better by implementing a new HR
technology solution or policy revision.
• Get personal satisfaction from making a difference.
• Add an accomplishment to your professionalportfolio.
• Secure executive support or Overcome management
resistance.
If there is resistance to change...
• Your priorities may not yet align with management priorities.
• Perceived risks may outweigh rewards of the HR initiative.
Let's use a framework to evaluate
your situation.
• OWNERSHIP of the company
• GROWTH RATE of the company
• CULTURE of the company
• RISK response of the executive sponsor(s)
Ownership: Investor Influence
Private Investor
Group
or
Closely Held
Publicly Traded
on a
Stock Exchange
Family Owned
or
One Owner
Startup
with
Venture Capital
Strong
Weak
Management is
hyper-focused
on investor priorities.
Management can run it
as though it's their
company.
Private Investor
Group
or
Closely Held
Publicly Traded
on a
Stock Exchange
Family Owned
or
One Owner
Startup
with
Venture Capital
Strong
Weak
Ownership: Investor Influence
Private Investor
Group
or
Closely Held
Publicly Traded
on a
Stock Exchange
Family Owned
or
One Owner
Startup
with
Venture Capital
Strong
Weak
Management is
hyper-focused
on investor priorities.
Management can run it
as though it's their
company.
Growth Rate
Mature
Established Company
New Company
Industry Disruptor
Higher Growth
Lower Growth
Get more revenue!
Build capacity.
Preserve capital.
Make us more efficient.
Growth Rate
Mature
Established Company
New Company
Industry Disruptor
Higher Growth
Lower Growth
Get more revenue!
Build capacity.
Preserve capital.
Make us more efficient.
Lower Growth Higher Growth
FAMILY BUSINESS
ONE OWNER
EMPLOYEE OWNED
Build the company to run for a
generations. Preserve capital.
Create steady revenue in all
economic conditions.
STARTUP
Get more customers. Get more
revenue. Build capacity for
scale.
PUBLIC COMPANY
Make the executive sponsor
look good – why your initiative
is a wise decision. Make the
company more efficient.
PRIVATE EQUITY
Build capacityto handle more
customers. Usually: buildfor
long term.
Weaker
Investor
Influence
Stronger
Investor
Influence
Investor + Growth Profile
Let's use a framework to evaluate
your situation.
• OWNERSHIP of the company
• GROWTH RATE of the company
• CULTURE of the company
• RISK response of the executive sponsor(s)
Culture of the company
Blame Collaboration
Calculated Risks
Avoid Risk
We are innovative.
We take risks.
We learn from failure.
Blame someone for failure.
Never look bad.
Culture of the company
Blame Collaboration
Calculated Risks
Avoid Risk
We are innovative.
We take risks.
We learn from failure.
Blame someone for failure.
Never look bad.
Survivor Adventurer
Calculated Risks
Get things done
Avoids Risk
Values Financial security
I thrive on accomplishment.
I love to build great teams
and great companies.
I need this job.
Got to hang-on until
retirement.
Risk Tolerance of the Executive
Sponsor
Survivor Adventurer
I thrive on accomplishment.
I love to build great teams
and great companies.
I need this job.
Got to hang-on until
retirement.
Executive Sponsor
Tolerance for Risk
Calculated Risks
Get things done
Avoids Risk
Values Financial security
Survivor Adventurer
COMPANY is COLLABORATIVE
EXECUTIVE is CAUTIOUS
Get buy-in of Executive
Sponsor's peers. Run a pilot
implementation witha small
group of people. Optional:hire
an independentconsultant.
INNOVATORS & ADVENTURERS
Let's try it. If it doesn't work,
we'll do something else.
Optional:hire independent
consultantsand get it done.
MAKE SAFE DECISIONS
Avoidrisk. Resist change. Don't
make me feel exposed.
Schedule meetings to get
approvalof others. Document
everything. Hire a big-name
consulting firm in case it doesn't
go well.
SMALL INCREMENTALWINS
Build alliances.Take calculated
risks that earn confidence of
other departments. Run pilot
programs with friendly
departments. Optional:hire a
consulting firm.
Blame
Collaboration
Company
Culture
Executive Sponsor
Risk Tolerance Profile
Let's work on your examples!
• Describe the policy or technology solution for which you need
management buy-in.
• List the following, but no need to reveal your company name:
• OWNERSHIP of the company
• GROWTH RATE of the company
• CULTURE of the company
• RISK response of the executive sponsor(s)
What of you can't get
management buy-in?
Don't stay in a bad relationship.
Go where you can make a difference.
What of you can't get
management buy-in?
glassdoor
• Go where you can make a difference.
• Find a company on a path of improvement
and sustainability for all:
• Customers
• Employees
• Community
What of you can't get
management buy-in?
Steve Pruneau
Chief of Consulting Operations and
HRIS solution architect at
Free Agent Source Inc.
FreeAgentSource.com
Webinar Coordinator,
Human Resources Today
Rayvonne Carter
LinkedIn.com/in
/rayvonnecarter/
humanresources
today.com
Q&A
LinkedIn.com/in/stevepruneau/
One pitch works nearly everywhere:
• Your company is a marketplace for work
• Simpler policies
• Employee self-service
• Easier apps: onboarding, employee scheduling, hours worked,
payroll, HR, benefits
Simplicity!

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HR Secrets: How to Secure Executive Buy-In for Your HR Initiatives

  • 1. HELPING HR: HOW TO WIN MANAGEMENT BUY- IN FOR HR INITIATIVES OCTOBER 11, 2022 AT 11:00 AM PST, 2:00 PM EST, 7:00 PM BST
  • 2. Our mission at GoCo is to help small businesses spend less time on manual, painful, and complex HR tasks, so they can focus on growing happier, more productive teams. We hope by doing so, we can empower companies to focus on their own employees and mission. Backed by notable investors such as Salesforce Ventures and featured as the #1 HR platform in Forbes, Huffington Post, and Entrepreneur Magazine, GoCo is delivering a more delightful workplace to thousands of businesses and their employees. Learn more about what separates us from the pack at goco.io
  • 3. TO USE YOUR TELEPHONE: You must select "Use Telephone" after joining and call in using the numbers below. United States: +1 (213) 929-4212 Access Code: 666-079-523 Audio PIN: Shown after joining the webinar TO USE YOUR COMPUTER'S AUDIO: When the webinar begins, you will be connected to audio using your computer's microphone and speakers (VoIP). A headset is recommended. Click on the Questions panel to interact with the presenters
  • 4. HELPING HR: HOW TO WIN MANAGEMENT BUY-IN FOR HR INITIATIVES
  • 5. The premise of today's webinar: • Make your company better by implementing a new HR technology solution or policy revision. • Get personal satisfaction from making a difference. • Add an accomplishment to your professionalportfolio. • Secure executive support or Overcome management resistance.
  • 6. If there is resistance to change... • Your priorities may not yet align with management priorities. • Perceived risks may outweigh rewards of the HR initiative.
  • 7. Let's use a framework to evaluate your situation. • OWNERSHIP of the company • GROWTH RATE of the company • CULTURE of the company • RISK response of the executive sponsor(s)
  • 8. Ownership: Investor Influence Private Investor Group or Closely Held Publicly Traded on a Stock Exchange Family Owned or One Owner Startup with Venture Capital Strong Weak Management is hyper-focused on investor priorities. Management can run it as though it's their company.
  • 9. Private Investor Group or Closely Held Publicly Traded on a Stock Exchange Family Owned or One Owner Startup with Venture Capital Strong Weak
  • 10. Ownership: Investor Influence Private Investor Group or Closely Held Publicly Traded on a Stock Exchange Family Owned or One Owner Startup with Venture Capital Strong Weak Management is hyper-focused on investor priorities. Management can run it as though it's their company.
  • 11. Growth Rate Mature Established Company New Company Industry Disruptor Higher Growth Lower Growth Get more revenue! Build capacity. Preserve capital. Make us more efficient.
  • 12. Growth Rate Mature Established Company New Company Industry Disruptor Higher Growth Lower Growth Get more revenue! Build capacity. Preserve capital. Make us more efficient.
  • 13. Lower Growth Higher Growth FAMILY BUSINESS ONE OWNER EMPLOYEE OWNED Build the company to run for a generations. Preserve capital. Create steady revenue in all economic conditions. STARTUP Get more customers. Get more revenue. Build capacity for scale. PUBLIC COMPANY Make the executive sponsor look good – why your initiative is a wise decision. Make the company more efficient. PRIVATE EQUITY Build capacityto handle more customers. Usually: buildfor long term. Weaker Investor Influence Stronger Investor Influence Investor + Growth Profile
  • 14. Let's use a framework to evaluate your situation. • OWNERSHIP of the company • GROWTH RATE of the company • CULTURE of the company • RISK response of the executive sponsor(s)
  • 15. Culture of the company Blame Collaboration Calculated Risks Avoid Risk We are innovative. We take risks. We learn from failure. Blame someone for failure. Never look bad.
  • 16. Culture of the company Blame Collaboration Calculated Risks Avoid Risk We are innovative. We take risks. We learn from failure. Blame someone for failure. Never look bad.
  • 17. Survivor Adventurer Calculated Risks Get things done Avoids Risk Values Financial security I thrive on accomplishment. I love to build great teams and great companies. I need this job. Got to hang-on until retirement. Risk Tolerance of the Executive Sponsor
  • 18. Survivor Adventurer I thrive on accomplishment. I love to build great teams and great companies. I need this job. Got to hang-on until retirement. Executive Sponsor Tolerance for Risk Calculated Risks Get things done Avoids Risk Values Financial security
  • 19. Survivor Adventurer COMPANY is COLLABORATIVE EXECUTIVE is CAUTIOUS Get buy-in of Executive Sponsor's peers. Run a pilot implementation witha small group of people. Optional:hire an independentconsultant. INNOVATORS & ADVENTURERS Let's try it. If it doesn't work, we'll do something else. Optional:hire independent consultantsand get it done. MAKE SAFE DECISIONS Avoidrisk. Resist change. Don't make me feel exposed. Schedule meetings to get approvalof others. Document everything. Hire a big-name consulting firm in case it doesn't go well. SMALL INCREMENTALWINS Build alliances.Take calculated risks that earn confidence of other departments. Run pilot programs with friendly departments. Optional:hire a consulting firm. Blame Collaboration Company Culture Executive Sponsor Risk Tolerance Profile
  • 20. Let's work on your examples! • Describe the policy or technology solution for which you need management buy-in. • List the following, but no need to reveal your company name: • OWNERSHIP of the company • GROWTH RATE of the company • CULTURE of the company • RISK response of the executive sponsor(s)
  • 21. What of you can't get management buy-in? Don't stay in a bad relationship. Go where you can make a difference.
  • 22. What of you can't get management buy-in? glassdoor
  • 23. • Go where you can make a difference. • Find a company on a path of improvement and sustainability for all: • Customers • Employees • Community What of you can't get management buy-in?
  • 24. Steve Pruneau Chief of Consulting Operations and HRIS solution architect at Free Agent Source Inc. FreeAgentSource.com Webinar Coordinator, Human Resources Today Rayvonne Carter LinkedIn.com/in /rayvonnecarter/ humanresources today.com Q&A LinkedIn.com/in/stevepruneau/
  • 25. One pitch works nearly everywhere: • Your company is a marketplace for work • Simpler policies • Employee self-service • Easier apps: onboarding, employee scheduling, hours worked, payroll, HR, benefits Simplicity!