Apogee Accelerator Group provides business acceleration services to help companies raise venture capital funding. They identify sources of capital investment, assist with executive summaries and pitches, and introduce clients to top-tier investors. Apogee helps companies drive valuation increases through services related to sales, marketing, HR, legal needs, and social media in order to position clients for rapid growth and funding rounds between $10 million to $1 billion. The company was founded by Stephen Lairmore and Joel Yeghen who have over 50 years of combined experience in private equity, venture capital, and operating portfolio companies.

1. C a l i f o r n i a - N e w Yo r k - L o n d o n
| COMPANY OVERVIEW |

2. Ap-o-gee [ap-uh-jee] noun.
1) The highest point in the development of something; the culmination or climax.
2) Astronomy. The point in the orbit of a heavenly body, especially the moon, or of a
man-made satellite at which it is farthest from the earth.
APOGEE INTRODUCTION
As a company we have been called, “The best well known secret in the
Private Investment Community amongst over 100 top tier VC & PE Groups.”
Apogee as an organization has been described as LinkedIn meets Sequoia
Capital for every type of entrepreneur­—seasoned or not. Similar to
LinkedIn, we create a private ecosystem with a select group of companies
and individuals, helping our clients achieve their goals. We offer an array
of custom solutions and services uniquely tailored to their industry and
current state, until we help them become ready to institutional capital
by offering them access to our best of breed partners and leveraging our
ecosystems.
WHAT WE DO BEST
Apogee provides business venture acceleration to companies aspiring
to reach the next funding series. We identify strategic sources of capital
investment and facilitates deal closures by; assisting in the Executive
Summary; Documenting Sales Process; Building the Pipeline; Pitch
Coaching and introducing clients to the top tier investor groups.
Apogee helps drive the valuation of the company to the next round
through the development of Sales and Marketing; Tax Credits; HR
Outsourcing Services, Corporate Governance, Legal Services and Viral
Social Media extensions specific to your business.
Apogee provides partnership opportunities with over a dozen leading
Payroll, Accounting, HR, Marketing Companies, Media Agencies and Legal
firms at discounted rates to position our clients for rapid growth.
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3. CHOOSING CLIENTS AND VENDORS FOR OUR ECOSYSTEM
Companies we engage are selected after qualifying through our Decision Matrix. The
Apogee team like working with founders at the earlier and later stages of company
capital raising. We always are working inside our offices, within shouting distance of
channel partners.
APOGEE DECISION MATRIX
DECISION MAKING COMPARING OPTION SCORES
1) GROWTH TEAM
We are careful to assist companies
only in the areas where they need
our help to flourish–nothing more.
For growth stage companies already
selling products or services, we
want to partner with management
develop their enterprises through
successful, venture capital or private
equity rounds.
2) SERVICE TEAM
Our arsenal of services, each staffed
by experienced practitioners, can
help shorten acceleration cycles,
ferret out new customers, establish
international distribution and
recruit engineers and management
members. Our two offices in New York
and California extend our reach.
Apogee Accelerator Group, LLC Copyright @ 2016 | This document contains confidential materials and is not intended for distribution.
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APOGEE’S IDEAL CLIENT
Apogee and subsidiaries receive more than 2000 Executive Summaries/Business Plans
a year. We have analysts that bump out close to 98% of them because they don’t meet
our criteria. We only look at companies that have at least a $10-million-dollar valuation
or trailing revenues, because ideally we like to be putting $25 million and up into a
company, and you have to be a certain scale to take that much capital. There are two
phases of our business: taking you from $10 million to $100 million, then taking you
from $100 million to $1 billion.
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4. Apogee Accelerator Group, LLC Copyright @ 2016 | This document contains confidential materials and is not intended for distribution.
THE PRIVATE INVESTMENT COMMUNITY TODAY
From New York City, Boston, London to Silicon Valley Apogee’s presence is
well known and respected for the quality and pre-screening of companies
and entrepreneurs we bring to, Venture capitalists have been a driving
force in backing driven entrepreneurs and turning small companies into
world-wide brands. VC’s have averaged investing over $35 billion in 4,000
deals each year over the past five years. Private Equity firms have invested
an average of over one trillion dollars each year in over 10,000 deals over
the same five years according to numerous independent reports, including
the PwC/NVCA MoneyTree™ Report. VC-Backed Exits Reach Record Highs in
2014. In the past year alone, CrunchBase captured over 2500 acquisitions
and 288 IPOs worldwide.
New reports highlight that venture capital and private equity backed
companies hit the big time much sooner and are meeting major
milestones (including $500 million, $1 billion, and $5 billion valuations)
two to three times faster than they did roughly 15 years ago, highlighting
500,000 venture-backed tech companies dating back to 2000.
06
OUR VALUE PROPOSITION
The managing directors and founders of Apogee Accelerator Group
(Apogee) have been assisting private companies seeking venture capital
and private equity for over twenty-two years. Apogee believes that
businesses have the ability to make significant contributions to people,
society and the environment. Our philosophy combines our passion for
business and investing with an altruistic vision to impact the world for
good. The team has assisted on over 50 private equity transactions and has
extensive relationships with over 350 of the world’s top tier venture capital
and private equity firms.
Apogee executives are hands-on and goal-oriented with diversified
experience in marketing, business development, strategic planning,
turnarounds, finance and operations. Our focus is on minority equity
stakes in market leading, non-publicly traded enterprises with a view to
maximizing operating efficiencies and business potential and achieving
an exit over a 3 to 5-year time horizon. We are generalist involved
with multiple industries, consumer, internet, software, healthcare,
communications and media.
Less than five minutes. That’s the amount of time your plan has in the
hands of many potential investors before they decide to turn “thumbs up”
or “thumbs down” on it. In other words, they evaluate document that may
have taken you weeks or even months to prepare in just a few moments.
No matter how beneficial your product, how lucrative your market, or how
innovative your manufacturing techniques, it is your Executive Summary
alone that persuades a reader to spend the time to find out about your
product, market, and techniques. Because of this, it is imperative that you
prepare the best version of your Executive Summary. To do so, you want
to convey your own sense of optimism about your business. This does not
mean using “hype”; it simply means using a positive, confident tone and
demonstrating that you are well-positioned to exploit a compelling market
opportunity. Our team is very seasoned and has been assisting clients for
over 20 years with reframing and creating a powerful Grab highlighting the
most important aspects of your business to open the door to the top tier

5. STEPHEN LAIRMORE
Co-Founder
Stephen is the Founder of the Apogee Accelerator Group, along with
Joel Yeghen, he is a seasoned, thoughtful, decisive entrepreneur and
operating corporate finance executive with over 34 years’ experience in
the investment industry. He has spent the past 20 years in the private
equity and venture capital consulting business. As an accomplished
private equity investment professional, he has assisted on over 50
private equity transactions. Lairmore has extensive relationships with
over 300 strategic venture capital and private equity firms in the United
States, Europe and Asia. He is a hands-on, goal-oriented executive with
diversified experience in marketing, business development, strategic
planning, turnarounds, finance and operations. He is an innovative
business strategist, highly motivated, detail-oriented, concise, and well
organized. Engagements have ranged from $1 to $85 million spanning
early to late stage equity, debt and mergers & acquisitions. Past clients
have included BCBG, Joan & David, Love Culture, Smashbox, Krystal
Enterprises, Partita Tequila, ProSoft, Reunion.com. Prior to acting as a
private equity consultant, Lairmore successfully founded, capitalized,
operated and sold two securities brokerage firms with over 100
employees - Newport Asset Management and Opex International. Mr.
Lairmore made regular appearances on FNN (Financial News Network),
seen in over 40 million homes, as an analyst and forecaster in the late
80’s. Mr. Lairmore holds a BS from the MERU Research University of
Seelisberg, Switzerland. He resides in California and France with his wife,
a French national, and two sons.ising. We always are working inside our
offices, within shouting distance of channel partners.
Apogee Accelerator Group, LLC Copyright @ 2016 | This document contains confidential materials and is not intended for distribution.
OUR TEAM
Apogee Accelerator Group was conceived by Stephen Lairmore and
Joel Yeghen, who is a New York entrepreneur and strategic sales
executive with expertise in new business and strategic partnership
development. In his formative years, he’s always had one goal in
mind—to create a company and software platforms that would
one day change how people would interact with each other, either
personally or from a business commerce perspective. After achieving
that goal with the help of Stephen Lairmore, he decided to take the
knowledge he amassed over the 9 companies he built from the ground
up and work with other successful entrepreneurs to help make their
dreams come true while making a difference in the rapidly changing
Millennial World. Joel’s talents drove his successes and education in
other professional endeavors; he has worked at Sterling Info Systems,
LexisNexis, Verifications, Inc. and YCS, all in New York City where he
served as Area Vice President of Sales and Business Development.
He has proven expertise in managing client relationships, product
development, strategic alliances, cross-functional teams, and leading
new product launches/ implementations. In addition, he has consulted
and created some of the most complex solutions and deals in the
Private Investment Sector and Human Capital sector for many fortune
500 companies. Partners include EMC Corporation, Wal-Mart, British
Petroleum, State Street Bank, Target, Publics Group, BMC Software,
Microsoft, Ceridian, Federated Department Stores, and Cannon. Joel
received his BA from Rutgers University with a major in sociology and
a minor in business. Joel is the son of Joseph N.Yeghen, who was one
of the pioneers in the late 70’s of the EDI Standard (Electronic Data
Interchange), for the wholesale and mass retail verticals. Joel grew up
surrounded by technology enthusiasts and entrepreneurs alike.
Apogee Accelerator Group, LLC Copyright @ 2016 | This document contains confidential materials and is not intended for distribution.
08
JOEL YEGHEN
Co-Founder
Stephen is the Founder of the Apogee Accelerator Group, along with
Joel Yeghen, he is a seasoned, thoughtful, decisive entrepreneur
and operating corporate finance executive with over 34 years’
experience in the investment industry. He has spent the past 20
years in the private equity and venture capital consulting business.
As an accomplished private equity investment professional, he has
assisted on over 50 private equity transactions. Lairmore has extensive
relationships with over 300 strategic venture capital and private
equity firms in the United States, Europe and Asia. He is a hands-on,
goal-oriented executive with diversified experience in marketing,
business development, strategic planning, turnarounds, finance and
operations. He is an innovative business strategist, highly motivated,
detail-oriented, concise, and well organized. Engagements have
ranged from $1 to $85 million spanning early to late stage equity, debt
and mergers & acquisitions. Past clients have included BCBG, Joan &
David, Love Culture, Smashbox, Krystal Enterprises, Partita Tequila,
ProSoft, Reunion.com. Prior to acting as a private equity consultant,
Lairmore successfully founded, capitalized, operated and sold two
securities brokerage firms with over 100 employees - Newport Asset
Management and Opex International. Mr. Lairmore made regular
appearances on FNN (Financial News Network), seen in over 40 million
homes, as an analyst and forecaster in the late 80’s. Mr. Lairmore holds
a BS from the MERU Research University of Seelisberg, Switzerland.
He resides in California and France with his wife, a French national,
and two sons.ising. We always are working inside our offices, within
shouting distance of channel partners and entrepreneurs alike.
STEPHEN LAIRMORE
Co-Founder
OUR TEAM

6. 10
THE ECOSYSTEM
Undo ordinary . Be extraordinar y.
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7. www.apogeeacceleratorgroup.com