SlideShare a Scribd company logo
1 of 11
Introduction.!
• Tim Hortons Incorporation is a multinational fast food
restaurant based in Canada.
• It is known for its coffee and donuts.
• As per the analysis, we found that its serves 2 billion cups of
coffee.
• According to the report its annual revenue reflects about 3.29
USD.
• Tim Hortons delivers superior quality products and services.
Supply Chain of Tim Horton’s
The company relies on its vertical integrated supply chain.
Flow in a basic supply chain
 Coffee Plantation
 Roasting and packaging
 Global delivery and Distribution
 In-store preparations
Operations:
• Franchise model
• Strong reputation for quality products
• Global community investment
• Partnering with restaurants and ensure their success
Information
Flow
Product Flow
Cash Flow
Reverse
Product Flow
1. Product mix: variety of products
2. Price mix: low price range
3. Place mix: 4846 restaurants located world-wide
4. Promotional mix: advertising strategies
Marketing Strategy
 DISTRIBUTION NETWORK:
Six key levels in the coffee supply chain to better understand
the verification process: farmers, organization, intermediary,
exporter, importer, and roaster.
In 2014, it operated five distribution centers located across
Canada (Langley, BC; Calgary, AB; Guelph, ON; Kingston, ON;
Debert, NS) that supply various combinations of dry, frozen
and refrigerated products to our restaurants.
A “three-channel” distribution system - it transfers frozen
foods, fresh foods and baked goods over longer distances in
refrigerated transports.
Just in time inventory model
CURRENT PROCESS STRUCTURE
1. Expansion/growth - Quick service restaurant industry.
2. Product Innovation - Offers a product selection when it
comes to drinking coffee
3. Alliances/Partnerships - Partnerships are related with
industry’s focus on growth and product innovation.
4. Technology - Introduction of MasterCard Pay Pass/Tim
Cards allows consumers to quickly pay and go; improves
efficiency and customer satisfaction.
Key Drivers for the Industry:
Tim Horton also has a series of environmental initiatives that
shows the company’s commitment to a sustainable management.
Below are the few sustainability initiations:
• Eco friendly packing design
• Waste reduction at the restaurants
• Green building design
• Fuel efficiency improvement
SUSTAINABILITY
Response time
Inventory
Facilities
Customer Experience
Non- compliance with the tag line - “ALWAYS FRESH”
Lack of Global Strategic Planning
Problems & weakness
- Proper division of work.
- Hired more youngster who can work in fast pace
environment.
- Increase the number of warehouses.
- Need to install upgraded machine for better quality of coffee.
- Fulling demands of customers will make the customer happy,
that means there is customer satisfaction, which implies that
TH will go on forever.
Recommendations..!!
- Extension in urban and provincial regions.
- Opening new conventional stores
- Expand globally
“Without trading this idea, TH is simply one more
coffeehouse in a remote capital and its image won't continue
itself”
Conclusion
Lean Supply Chain of Tim Hortons
https://www.youtube.com/watch?v=zPTysTWBM2c&feature=youtu.be
Thank You..!!

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1585150940483_TIm Hortons Ppt.pptx

  • 1. Introduction.! • Tim Hortons Incorporation is a multinational fast food restaurant based in Canada. • It is known for its coffee and donuts. • As per the analysis, we found that its serves 2 billion cups of coffee. • According to the report its annual revenue reflects about 3.29 USD. • Tim Hortons delivers superior quality products and services.
  • 2. Supply Chain of Tim Horton’s The company relies on its vertical integrated supply chain. Flow in a basic supply chain  Coffee Plantation  Roasting and packaging  Global delivery and Distribution  In-store preparations Operations: • Franchise model • Strong reputation for quality products • Global community investment • Partnering with restaurants and ensure their success Information Flow Product Flow Cash Flow Reverse Product Flow
  • 3. 1. Product mix: variety of products 2. Price mix: low price range 3. Place mix: 4846 restaurants located world-wide 4. Promotional mix: advertising strategies Marketing Strategy
  • 4.  DISTRIBUTION NETWORK: Six key levels in the coffee supply chain to better understand the verification process: farmers, organization, intermediary, exporter, importer, and roaster. In 2014, it operated five distribution centers located across Canada (Langley, BC; Calgary, AB; Guelph, ON; Kingston, ON; Debert, NS) that supply various combinations of dry, frozen and refrigerated products to our restaurants. A “three-channel” distribution system - it transfers frozen foods, fresh foods and baked goods over longer distances in refrigerated transports. Just in time inventory model CURRENT PROCESS STRUCTURE
  • 5. 1. Expansion/growth - Quick service restaurant industry. 2. Product Innovation - Offers a product selection when it comes to drinking coffee 3. Alliances/Partnerships - Partnerships are related with industry’s focus on growth and product innovation. 4. Technology - Introduction of MasterCard Pay Pass/Tim Cards allows consumers to quickly pay and go; improves efficiency and customer satisfaction. Key Drivers for the Industry:
  • 6. Tim Horton also has a series of environmental initiatives that shows the company’s commitment to a sustainable management. Below are the few sustainability initiations: • Eco friendly packing design • Waste reduction at the restaurants • Green building design • Fuel efficiency improvement SUSTAINABILITY
  • 7. Response time Inventory Facilities Customer Experience Non- compliance with the tag line - “ALWAYS FRESH” Lack of Global Strategic Planning Problems & weakness
  • 8. - Proper division of work. - Hired more youngster who can work in fast pace environment. - Increase the number of warehouses. - Need to install upgraded machine for better quality of coffee. - Fulling demands of customers will make the customer happy, that means there is customer satisfaction, which implies that TH will go on forever. Recommendations..!!
  • 9. - Extension in urban and provincial regions. - Opening new conventional stores - Expand globally “Without trading this idea, TH is simply one more coffeehouse in a remote capital and its image won't continue itself” Conclusion
  • 10. Lean Supply Chain of Tim Hortons https://www.youtube.com/watch?v=zPTysTWBM2c&feature=youtu.be

Editor's Notes

  1. https://www.youtube.com/watch?v=zPTysTWBM2c&feature=youtu.be