layout Design ppt

1. LAYOUT

3. What is Page layout?
Page layout is the part of graphic design that deals in the
arrangement of visual elements on a page.

4. LAYOUT FORMAT INCLUDES
● Size
● Shape
● Orientation
● No. of pages
● Material

5. SIZE
Page size refers to the
area of your
publication. Paper, or
sheet, size is the size
of the paper used for
printing.

6. SHAPE
Shape of the layout can
be anything such as
rectangular, circular,
triangular or a Dye cut.
SQUARE
CIRCULAR
RECTANGULAR
DYE SHAPE

7. ORIENTATION
Page orientation is the direction in
which a document is displayed or
printed.
The two basic types of page
orientation are portrait (vertical) and
landscape (horizontal).

8. NO. OF PAGES/ MULTIPLE PAGES
Pages can be used single as
well as multiple, depends on
the requirement.

9. MATERIAL
The paper you chose
for your brochure can
subliminally impact
your brand image as
much as a poorly
thought out
campaign, so it's
important to make the
right decisions.

10. TYPES OF MATERIALS (DENSITY OF PAPER)
● 35-55 GSM is typically used for
newspapers. The paper is thin and so
effective for lots of pages which are
low cost and don't need to last long.
● 90 GSM is a typical paper for inner
magazine pages.
● 130-170 GSM is a standard weight for
a good quality poster you would expect
to last for a while.
● 170-300 GSM would be suitable for
most corporate brochure printing.
● 350-400 GSM probably your business
cards are made from.

11. GRID
A page layout grid (shown in
white lines) composed of a series
of intersecting vertical and
horizontal grid lines.
PARTS OF GRID:
● Header
● Footer
● Margins
● Columns
● Gutter
● Side bar

12. PARTS OF GRID
HEADER: A header is the combination of text and images that can be made to
appear at the top of each page when displayed or printed.
FOOTER: a footer is an area at the bottom of a document page that contains data
common to other pages.
MARGINS:A margin is a space separating text or other elements from the edge of
the paper commonly adjusted through the page setup.
COLUMNS: A column is a vertical series of cells in a chart, table, or spreadsheet.
GUTTERS: Blank space between columns of text.
SIDEBARS: Although sidebars can be used with any content, in most cases,
sidebars are used with inverted vertical menu

13. Important Parts of Page layout.
● Title
● Subtitle
● Folio
● Primary Headline
● SubHead
● Body Text / Text Block
● Captions
● Pull Quotes
● Jump Line
● Author Line
● Logo
● Visuals
● Contact

14. EXAMPLES
Title: title is the name of a book ,
composition, or other Artistic works.
Subtitle: An explanatory or alternate
title of a book, play, film, musical work,
etc.
Folio: Number of pages in a
document.

15. Primary Headline: A heading in a newspaper for any written material, sometimes
for an illustration, to indicate subject matter, set in larger type.
Subhead: A heading given to a subsection of a piece of writing.
Body text: Body text is the text forming the main content of a book, magazine, web
page or other printed matter.

16. Captions: A title or brief explanation
accompanying an illustration, cartoon, or poster.
Pull Quotes:A brief, attention-catching quotation
taken from the main text of an article.

17. JUMP LINE
AUTHOR LINE

18. LOGO

19. WIREFRA
MES

20. Layout Design Application
● Posters
● Flyers
● Brochures
● Pamphlets
● Visiting Cards
● Newspapers
● Magazines
● Catalogue
● Wedding/Greeting
Cards
● Cover Page Design
● Package Design
● Danglers
● Standees
● Hoardings / Banners
● Display Boards/Name
Boards
● Bus/Bus Stop
Advertisements
● Animation
● Web Design / Site
● Social Media Design

21. POSTER
DESIGN
FLYERS

22. BROCHURE
S
PAMPHLE
TS

23. VISITING
CARDS
NEWSPAPER
S

24. MAGAZINE
S
CATALOG
UES

25. WEDDING/ GREETING
CARDS
COVER
PAGE

26. PACKAGING
PRINT
DANGLERS

27. STANDEES HOARDINGS

28. NAME BOARD

29. BUS/ BUS STOP DESIGN

30. SOCIAL MEDIA