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Primary
Primary
The films primary audience for this is around
females aged around 15 – 25. This is because of
the movie being an all female cast which
appeals to them as well as appealing even more
to strong, independent girls. The socio-
economic group for this is C1 because
Secondary
People who like horror
Additional
Outdoor people
Rubicam
Primary Audience: Mainstreamers will mostly
watch the film because of them being people
want to be scared for the fun. It is also because
Rubicam
Secondary Audience: The aspirers
Rubicam
Additional Audience: The succeeders
Reformers
Indiviuals

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