WSO2Con EU 2015: Keynote - Cloud Native Apps… from a user point of view Presenter: Alexis Richardson Co-founder and CEO, Weaveworks

1. Cloud
Na)ve
Apps…
from
a
user
point
of
view
Alexis
Richardson
CEO,
Weaveworks
WSO2
keynote
–
June
2nd
2015

2. About
me
• Metalogic
• Cohesive
Networks
(La
CohesiveFT)
• RabbitMQ
• VMware
/
Pivotal
–
vFabric,
Spring,
Redis,
Cloud
Foundry
(and
even
OpenStack..)
et
al.
• Weaveworks

3. Why
start
another
company?

4. 2015

5. 2015
Like
1995
but
1000x
more
awesome(*)
(*)
if
you
want
to
make
customers
happy
using
soXware

6. 2015
Like
1995
but
1000x
more
awesome(*)
(*)
if
you
want
to
make
customers
happy
using
soXware

7. All
Hail
Mary
Meeker
hYp://www.kpcb.com/internet-­‐trends

8. Global

10. Top
5
public
eCommerce
companies
approx
same
$volume
as
Swiss
GDP

11. Mobile

14. On
Demand

17. What
ma?ers?

18. ME

20. xxx
Our
North
Star
is
to
win
more
of
our
members’
“moments
of
truth”

21. Our
North
Star
is
to
win
more
of
our
members’
“moments
of
truth”.
Those
decision
moments
are,
say,
on
Thursday
7:15
pm
or
Monday
2:40
am
when
our
member
wants
to
relax,
enjoy
a
shared
experience
with
friends
and
family,
or
is
just
bored.
They
could
play
a
video
game,
surf
the
web,
read
a
magazine,
channel
surf
their
MVPD/DVR
system,
buy
a
pay-­‐per-­‐view
movie,
put
on
a
DVD,
turn
on
Hulu
or
Amazon
Prime,
or
they
could
tap
on
Neglix.
We
want
our
members
to
choose
Neglix
in
these
moments
of
truth.
We
win
those
moments
of
truth
when
members
expect,
based
on
their
prior
experience
with
us,
that
Neglix
will
be
pleasurable,
compared
to
all
those
other
op)ons.
The
pleasure
comes
from
our
simple
experience
for
choosing,
control
over
when
to
start/pause/resume
the
video,
and
from
content
that
suits
their
taste
and
their
mood.
When
we
deliver
enjoyment,
members
watch
more
Neglix,
con)nue
their
membership,
and
evangelize
Neglix
to
their
friends.

23. 2015
–
NeClix
has
60M+
subscribers,
adding
>4M
per
quarter

24. Implica)ons
for
everyone
else?

27. YOU

28. Key
takeaways
so
far
• On
demand
services,
powered
by
soXware,
are
the
new
MUST
HAVE
• And
they
are
core
to
your
business
–
cannot
be
outsourced
• Businesses:
ally
with
developers
or
die

30. The
Technology
What
developers
need
to
know

31. 2015
“must
have”
requirements
• Self
Service
• Agile
&
Always
On
• Flexible
Deployment

32. Implica)ons
of
Self
Service
• 1-­‐click
install
&
uninstall
• Pay
per
use,
never
pay
to
set
up
&
provision
• Global
scale
&
customer
base
• Measure
everything
• Test
&
adapt
&
upgrade
in
real
)me
à
PROFIT!
For
Developers
–
customer
“me
want
it
NOW”

33. Best
way
of
think
about
this?
App
Store

34. Agile +
Always On
à
DevOps

35. DevOps
Example
• Target,
talk
at
DevOps
enterprise
summit,
2014
• Release
frequency
UP
100x
– 1/quarter
à
100/quarter
• Release
size
DOWN
-­‐
100x
• Errors
and
produc)on
issues
DOWN
by
90%
• Costs
DOWN
by
50%
For
developers:
• Same
team,
much
less
waste,
beYer
products,
happier
customers,
con)nuous
delivery..

36. Take
the
DevOps
test
1. Can
you
redeploy
your
en)re
applica)on
in
minutes?
2. Does
your
applica)on
depend
on
specific
IP
addresses,
ports,
file
systems,
that
are
not
part
of
the
automated
installa)on?
3. Can
your
applica)on
survive,
and
auto-­‐recover
from,
infrastructure
(compute,
network,
storage)
failures?
4. Can
you
upgrade
and
downgrade,
your
applica)on
(or
parts
of
the
applica)on)
without
any
impact
to
users?
5. Can
you
run
mul)ple
versions
of
your
applica)on
services,
in
the
same
environment
at
the
same
)me?
6. Can
you
safely
test
in
produc)on?
7. If
a
part
of
an
applica)on
fails,
will
other
parts
con)nue
to
operate?
8. Can
parts
of
your
applica)on
scale-­‐up
and
scale-­‐down
automa)cally,
based
on
user
load
or
other
factors?
9. Can
you
deploy
applica)on
components
across
cloud
providers?
10. Can
you
deploy
an
applica)on
component
on
a
different
cloud
provider?
Jim
Bugwadia

38. xxx
Business
value
–
beYer
to
spend
$100M
on
making
House
of
Cards,
than
on
building
a
data
center

39. Flexible
Deployment
• Cloud
• Global
infra
for
metered
on
demand
services
• Super
scalable,
Ideal
for
DevOps,
“Always
On”,
CI
Implica)on
for
developers
• Basically
a
RANDOM
environment
• Can
your
app
pass
the
20%
test?
• Can
your
app
monitor
&
measure
everything?

42. Key
Takeaways
so
far!
• Developers:
– Op)mize
for
speed
instead
of
cost
– Assume
that
cloud
is
random
• This
applies
to:
– What
you
design
– How
you
develop
– Where
you
deploy
In
the
Moment
of
Truth,
the
customer
doesn’t
care
about
you,
they
care
about
“me”

44. Not
just
Neglix,
also:
GOOGLE

45. Google
Scale
for
all?
• 2
billion
containers
started
per
week
• 100
billion
per
year
• Google
has
~1%
of
world’s
servers
à Current
poten)al
of
100*100B
=
10
trillion
server
side
containers
per
year
globally
à But
there
are
10-­‐50M
developers

46. AutomaPon

47. Choice

48. Composable

49. Developing
in
the
‘me’
genera)on
• Google
shows
we
need
automa)on
to
scale
• Developers
tell
us
they
need
choice
• Reject
“one
size
fits
all”.
Embrace
“composable”
à
Cloud
Na)ve

50. Cloud
Na)ve
Apps
Container
packaged
Dynamically
Scheduled
Micro-­‐services
oriented

51. Cloud
Na)ve
Apps
In
a
nutshell:
everything
is
decoupled
for
scale
Decouple
soXware
from
physical
deployment
Decouple
users
from
service
instances
Decouple
soXware
into
components

52. Containers!
Fast,
Easy,
Portable
Packaging
• Lightweight
VMs
–
mobile
&
isolated
env.
• Enables
portability
&
idempotency
• More
efficient
than
VMs
–
“lean
and
fast”
• Docker
adds
“make
it
easy
for
developers”

53. What
is
Docker?

54. Docker
at
the
Moment
of
Truth
• Jason
Hoffman:
– I
think
Linux
took
off
because
of
package
management.
I
think
that’s
basically
it.
Docker’s
taking
off
because
it’s
the
new
package
management.
It’s
just
that
simple.

55. Convenience

56. Safety?

57. Managing
Docker
in
enterprise
• Performance
Management
• Security
• Monitoring
• Provenance
• Policy
à
It’s
in
the
(weave)
works

58. Dynamically
Scheduled
&
Metered
• Mesosphere
• Kubernetes
&
GKE
• Docker
Swarm
• Cloud
Foundry
Diego
/
LazceCF
• Amazon
ECS
• Azure?
à
WSO2
Stratos
uses
Kubernetes,
so
does
Fabric8,
so
does
OpenShiX…

59. Microservices

60. All
Hail
Adrian
CockroU
hYp://www.slideshare.net/adriancockcroX/
dockercon-­‐state-­‐of-­‐the-­‐art-­‐in-­‐microservices

66. Wix

69. Summary
• User
needs
have
changed
• Business
needs
lots
more
developers
• Cloud
Na)ve
is
the
way
forward

70. Adapt
or
…

71. So
why
I
am
doing
Weave?
Plumbing
for
cloud
na)ve
applica)ons
• Simple,
Portable,
Transparent
• Cloud
Na)ve
apps
made
easy
for
developers
• NO
need
to
rewrite
app
code
or
re-­‐tool
apps!
Check
out
hYp://weave.works