Waterford Micro Business Presentation

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This document provides tips for businesses on creating effective press releases to attract media coverage, including brainstorming what makes their business unique, focusing the press release, identifying local media outlets to target, personalizing the outreach, and considering both the pros and cons of pursuing media publicity.

Career

Finding the Angle ,[object Object],[object Object],[object Object],[object Object]

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Where to Send It ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Pros and Cons of Media Publicity ,[object Object],[object Object],[object Object]

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