Winner & Associates offers a variety of public affairs and strategic communication services. We have more than three decades of experience helping some of the biggest names in business communicate effectively with their target audiences. Industry leaders consistently turn to Winner & Associates because we have a proven track record of using research to create communications programs and strategies that are customized for our clients’ business objectives.
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Winner and Associates
1. Winner & Associates offers a variety of public affairs and strategic communication services. We have more than three decades of experience helping some of the biggest names in business communicate effectively with their target audiences. Industry leaders consistently turn to Winner & Associates because we have a proven track record of using research to create communications programs and strategies that are customized for our clients’ business objectives. Services from Winner & Associates Effective communication is a top priority for successful organizations because they know how important it is to manage their image and create messages that accurately represent their perspectives on important topics. Winner & Associates offers a full-service solution to your communication needs. Our products include marketing, strategic planning, issues management, litigation support, public relations, and image advertising. We can even create a campaign that uses several techniques to reach your target audience and shape their perspectives. Winner & Associates Starts by Assessing the Situation You have to know how you are going to reach your goals, so Winner & Associates devotes time to assessing your specific situation so we can develop plans that will reinforce your organization’s perspective and potentially neutralize the opposition’s. We start by conducting a frank assessment of your situation so we can understand your specific goals. We use a “cold eyes” perspective that allows us to perceive all challenges so that we are prepared to make effective decisions during the program’s research and implementation phases. Winner & Associates then creates several plan options designed to help your organization reach its business objectives. Since we already know what those specific objectives are, and all of the possible impediments, we can determine how effective your campaign is working for you. Winner & Associates’ Strategic Approach Winner & Associates keeps your objectives in mind while creating a strategic communications plan that addresses your needs. We target your audience, create message themes, and choose messengers to create persuasive statements that, if necessary, may neutralize your opponents while supporting your organization’s perspective. We create and recommend multilayered approaches to communication so that you can take advantage of synergistic effects of multiple tactics. We might, for instance, encourage your organization to use brochures, television ads, and Web sites to keep your target audience informed and interested. Winner & Associates offers you several communications options so you can choose one that fits your budgetary and timeline requirements. Winner & Associates Maintains Effective Communication Campaigns Winner & Associates does not abandon your organization after creating your communications strategy. Instead, we stay involved by measuring the effectiveness of the communications activities. Public opinion polling, interviews, and document analysis gives us insight into how well your program is progressing. Adjusting the program throughout its implementation ensures that you continue communicating effectively with your target audience. It also helps you potentially neutralize any opposing viewpoints that might arise during your campaign. Winner & Associates Areas of Expertise Winner & Associates has offered its services to political campaigns since 1975. Today, the firm’s list of clients includes some of the biggest names in energy, health care, science and technology, transportation, government, entertainment, sports and utilities.