5. History of Renovation Earlier Stage 2-D Era 3-D Era N o computer, customers just choose from the furniture stores Interior designers draw 3D graphics to show the images Interiors designers draw 2D graphics to show the images copyright @ C & W Associates 2010 NO integration / collaboration among the different business parties
6. copyright @ C & W Associates 2010 Show flat without decoration 清水房
7. INTEGRATED ONSITE Experience copyright @ C & W Associates 2010 By using the integrated platform, all business parties can obtain business opportunities for customers to their furniture / interior design among different providers and Enable target customers to project the mix and match feeling of their favorite setting ONSITE Visualize it in the flat LIVE Foster an win-win business opportunity
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9. copyright @ C & W Associates 2010 http://www.ideality. com Account Login: Account ID: Password: GO The Ideality TM Integrate your Ideas at our Platform Platform Demo - 1 login your account Home Configurator Suppliers
10. copyright @ C & W Associates 2010 http://www.ideality. com search Database Upload my own Platform Demo - 2 The Ideality TM Integrate your Ideas at our Platform Search your floor plan Home Configurator Suppliers Floor Plan Design Tools Furniture Appliance 3-D Imaging
11. copyright @ C & W Associates 2010 http://www.ideality. com Database Upload my own Platform Demo - 3 The Ideality TM Integrate your Ideas at our Platform Show flat without decoration 清水房 Home Configurator Suppliers Floor Plan Design Tools Furniture Appliance 3-D Imaging
12. copyright @ C & W Associates 2010 http://www.ideality. com Database Upload my own Platform Demo - 4 The Ideality TM Integrate your Ideas at our Platform 2D Floor Plan Home Configurator Suppliers Floor Plan Design Tools Furniture Appliance 3-D Imaging
13. http://www.ideality. com Floor plan copyright @ C & W Associates 2010 Platform Demo - 5 The Ideality TM Integrate your Ideas at our Platform 2D design on floor plan Selecting the furniture Home Configurator Suppliers Floor Plan Design Tools Furniture Appliance 3-D Imaging
14. http://www.ideality. com copyright @ C & W Associates 2010 Platform Demo - 6 The Ideality TM Integrate your Ideas at our Platform Create your 3D image on selected floor plan Home Configurator Suppliers Floor Plan Design Tools Furniture Appliance 3-D Imaging
21. copyright @ C & W Associates 2010 HELIODISPLAY BASE UNIT SET at FLOOR - Ideality Web-based Platform Reality 3D Projection System No need 3D glasses Projection
22. copyright @ C & W Associates 2010 Home Appliance Maker / Retailer Developers & Property Agencies earning money $$$$ for further investment Free join and is a Closed Platform Free Join No $$$$ Only for 1 st hand market Furniture Designers Interior Designers providing a service to Clients Furniture Retailers Ideality Web-based Platform Reality 3D System
23. copyright @ C & W Associates 2010 Home Appliance Maker / Retailer Developers & property agencies earning money $$$$ for further investment is a Open Platform Get Money $$$$ Expanding to 2 nd residential market & commercial markets $ $ $ $ 2 nd Residential market Commercial market, e.g. office/ restaurant $$ 3D Projection Technology - More advanced Furniture Designers Interior Designers providing a service to Clients Furniture Retailers Ideality Web-based Platform Reality 3D System
24. copyright @ C & W Associates 2010 OPEN Closed Access Public Private Control
25. copyright @ C & W Associates 2010 STAGE 1 STAGE 2 Platform Closed Open Furniture New only Expand to used furniture (via 3D camera) Market Only 1 st hand residential Expand to 2 nd hand residential and other commercial markets , e.g. office, restaurant Revenue Source Only developers / property agencies Expand to interior designer, furniture manufacturer and also user . Moreover, data mining can sold to relevant parties
26. copyright @ C & W Associates 2010 Performance Time Early Stage 2 D era 3D Era C&W Idreality 3D Renovation Platform Idreality-Stage 1 Idreality-Stage 2
27. HOW TO RENOVATE AT YOUR HOME IN FUTURE ? C & W Associates JUNE 12, 2010 The Largest Asia’s Renovation Company IDREALITY TM HKU MBA PMBA6004 - Creativity and Business Innovation
28. copyright @ C & W Associates 2010 Parties Problems Needs Developers/ Property Agencies Mistrust from the buyers for the actual size of show flat Way to show the flat can fit for many furniture settings Individual Buyers Time consuming to browse through different furniture settings A convenient system to browse different settings in one place Interior Designers/ Furniture Retailers Passive role to wait for buyers A unique platform to advertise their products/ services
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30. copyright @ C & W Associates 2010 Appendix 3: Brief comparison of 3D Technology 3D TV (like as Sony, Panasonic, Samsung) 3D Projection System (like as watching on movie) 3D Projection system (our case – Heliodisplay from US company IO2 Technology) Resolution High Mid Low View Area Max 60 inch Max ~400 inch - Max ~ 100 inch - Can project in the middle area, not require along a wall 3D glasses Active shutter 3D glasses Optical 3D glasses No required 3D glasses Reference Costing Samsung 55inch - HK$48,800 400 inch – no information 100 inch ~ US40000 per set (incl. projector and base unit)
Editor's Notes
Language Barrier: - there is always a language barrier in a metropolitan city like Hong Kong. Even for those who speak the language, not necessarily know the Chinese & English name of the dishes i.e. there are people who can‘t read Chinese menus and some who can’t read English ones Problem: Ordering time too long: 1. problem of long waiting time especially in peak hours. 2. often need to wait when calling for service in a restaurant Problem: Accuracy of delivery: - the fast flow of customers & service has caused tremendous pressure on waiters in our F&B biz. With little resting time, lack of concentration often causes wrong/missing orders. This causes frustration in customers amd expands their waiting time eventually. Further, customization & details in order like less sugar/more ice on drinks that are popular in our culture, causes even more trouble in ordering Problem: Bad service attitude: - service quality is the second most important factor that determines a restaurant's popularity except for food and environment. Even if the food quality is superb, bad service can always drive away customers for traditional Chinese customers, they tend to avoid revisits to restaurants instead of complaining to the manager. Thus bad service can mean driving always customers permanently Problem: Accuracy of billing: hard to keep track of the total amount with the dishes customer orders until the time of payment. Arguments often arises for overcharging customers Konwledge ofDishes: at times when customers have questions about the dishes, waiters might not have the knowledge to answer, especially for vegetarians or customers avoiding certain meat
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