Top US restaurant chains like Applebee's, Red Lobster, Olive Garden and Buffalo Wild Wings are very active on social media. See the content and campaigns that resonate with their fans in this social media report.

1. Top US Restaurant
Chainson SocialMedia
Apr 1st – Apr 30th 2016
Image Courtesy of Pixabay

2. Comparison of
“US Restaurant Chains"
Social Accounts
Apr 01, 2016 - Apr 30, 2016

3. Tableof Contents
 Performance Snapshot
 Audience Size
 Audience Growth
 Engagement
 Customer Service
 Most Engaging Content
 Facebook
 Twitter
 Instagram
Brands Analyzed in this report include: Chilis, Applebee's, Bob Evans, Buffalo Wild Wings, Hooters, Dennys, IHOP, Olive
Garden, Outback Steakhouse, Red Lobster, Waffle House, TGI Fridays
Apr 01, 2016 - Apr 30, 2016

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5. Apr 01, 2016 - Apr 30, 2016
Performance Snapshot
Network
HighestAudience
Size Buffalo Wild Wings Buffalo Wild Wings IHOP
Highest
Growth Red Lobster Red Lobster Dennys
Highest
Engagement Red Lobster Dennys Waffle House

6. 0.00M 2.00M 4.00M 6.00M 8.00M 10.00M 12.00M 14.00M
Chilis
Applebee's
Bob Evans
Buffalo Wild Wings
Hooters
Dennys
IHOP
Olive Garden
Outback Steakhouse
Red Lobster
Waffle House
TGI Fridays
Instagram Twitter Facebook
Audience Size
Apr 01, 2016 - Apr 30, 2016

7. Audience Growth
Apr 01, 2016 - Apr 30, 2016
0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00%
Chilis
Applebee's
Bob Evans
Buffalo Wild Wings
Hooters
Dennys
IHOP
Olive Garden
Outback Steakhouse
Red Lobster
Waffle House
TGI Fridays
Instagram Twitter Facebook

8. Engagement
Apr 01, 2016 - Apr 30, 2016
0 200 400 600 800 1000 1200
Chilis
Applebee's
Bob Evans
Buffalo Wild Wings
Hooters
Dennys
IHOP
Olive Garden
Outback Steakhouse
Red Lobster
Waffle House
TGI Fridays
Instagram Twitter Facebook

9. Customer Service - Reply Time (in minutes)
Apr 01, 2016 - Apr 30, 2016
0 200 400 600 800 1000 1200 1400 1600 1800
Chilis
Applebee's
Bob Evans
Buffalo Wild Wings
Hooters
Dennys
IHOP
Olive Garden
Outback Steakhouse
Red Lobster
Waffle House
TGI Fridays
Twitter Facebook

10. 0.0% 50.0% 100.0% 150.0% 200.0% 250.0%
Chilis
Applebee's
Bob Evans
Buffalo Wild Wings
Hooters
Dennys
IHOP
Olive Garden
Outback Steakhouse
Red Lobster
Waffle House
TGI Fridays
Twitter Facebook
Customer Service - Response Rate
Apr 01, 2016 - Apr 30, 2016

11. Most Engaging Facebook Posts
Dennys
27-APR-16, WED 2:03PM
Check it out, it's the Loaded Bacon, Steak &
Potato Skillet. Diced bacon and tender prime
rib with s ..
ENGMT. LIKES COMMENTS SHARES SENTIMENT
1,000 41,757 1,049 2,564 Uncategorize
d
Dennys
22-APR-16, FRI 7:23PM
Maple. Bacon. Sundae. What else needs
to be said?
Red Lobster
07-APR-16, THU 11:00AM
Eating Lobster Tacos for lunch increases
your lunch break satisfaction by a solid
100%.
ENGMT
.
LIKES COMMENTS SHARES SENTIMENT
1,000 14,304 2,215 2,573 Uncategorized
ENGMT.LIKES COMMENTS SHARES SENTIMENT
1,000 161,15
1
6,028 11,575 Uncategorized

12. we have grapes https://t.co/QoFMakjTtD
27-Apr-16, Wed 03:45PM
ENGMT. FAV. REPLIES RETWEETS
1,000 10,423 328 6,465
Most Engaging Tweets
#VIEWS https://t.co/V6jICJ74Bg : should i take art or geometry next year?
: um...i'm a burger
: why are you in my guidance coun..
26-Apr-16, Tue 01:07PM
ENGMT. FAV. REPLIES RETWEETS
1,000 4,170 58 4,141
17-Apr-16, Sun 03:50PM
ENGMT. FAV. REPLIES RETWEETS
1,000 7,499 114 3,524
Dennys IHOP Dennys

13. One Alfredo for now , and a second to take
home for later.
02-Apr-16, Sat 12:05PM
ENGMT. LIKES COMMENTS FILTER
667 4,327 252 Normal
Most Engaging Instagram Posts
Are YOU ready for the music festival??
26-Apr-16, Tue 03:10PM
ENGMT. LIKES COMMENTS FILTER
660 934 31 Normal
10-Apr-16, Sun 09:18PM
ENGMT. LIKES COMMENTS FILTER
655 467 70 Normal
Olive Garden Waffle House Dennys
We dream about the museum (the very first
Waffle House)
What do you dream of?
Thanks for sharing ..

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