Tapcite - Engage with your story
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Tapcite - Engage with your story

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With Tapcite you can turn any screen surface into engaging and interactive story. Tapcite allows customers to use their mobile device to control the story. ...

With Tapcite you can turn any screen surface into engaging and interactive story. Tapcite allows customers to use their mobile device to control the story.

Signup for more info: http://www.tapcite.com

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  • 1. TELTHLE Y INOTUERRA SCTTIOVIRSYT
  • 2. 57% OF SMARTPHONE USERS VISITS COMPANY’S SITE OR APP WHILE IN-STORE CISCO 2013
  • 3. 33% OF SHOPPERS SEARCH FOR AN ONLINE COUPON ON THEIR MOBILE RETAILMENOT SHOPPERS TREND REPORT
  • 4. 67 % OF RETAILERS SEE VALUE OF HAVING CUSTOMERS USE THEIR SMARTPHONES WITHIN THE STORE RSR RESEARCH 2011
  • 5. AND 41% SAID THEY PERCEIVE A LOT OF VALUE IN MOBILE IN-STORE RSR RESEARCH 2011
  • 6. 60% OF SHOPPERS WANT MORE INTERACTIVE EXPERIENCES IN STORES COGNIZANT SHOPPER STUDY 2013
  • 7. IT’S ABOUT THE TIME TO INTERACTIFY YOUR ASSETS
  • 8. WITH TAPCITE YOU CAN TURN ANY SCREEN SURFACE INTO AN INTERACTIVE STORY
  • 9. CUSTOMERS USE THEIR OWN TRUSTED MOBILE DEVICE TO INTERACT
  • 10. AND THE BEST THING IS THAT YOU CAN MAKE YOUR BRAND AVAILABLE.
  • 11. LEAVE TRAIL TO YOUR BRAND AND ADD CALL-TO-ACTION
  • 12. FROM ENGAGEMENT TO ACTION Engage QR to see what she’s up to. Call-to-action • enter your friends email to send a valentine to you sporty friend • ‘here’s your top runners for you, buy now and get -10% • See your nearest dealer, tap here Interaction Story Grid with three choices: • A football • A runner • A t-shirt
  • 13. TYPES OF STORIES Moment One moment of time, single picture with a multiple interactive hotspots Cartoon Story with series of pictures. Animated or stills. Like a cartoon. Movie Story follows thru multiple films. Like a movie.
  • 14. WITH EASY-TO-USE TOOL YOU CAN INTERACTIVATE ANY KIND OF ASSETS
  • 15. EXAMPLE: CUSTOMER JOURNEY
  • 16. TO START THE STORY SCAN THE QR CODE
  • 17. TOUGH CALL, MAYBE YOU SHOULD PRESS B AND PASS?
  • 18. OK, LET’S PRESS B AND PASS ONCE MORE TO GET OPEN SPOT!
  • 19. GO FOR IT AND PRESS A
  • 20. YES! DAMN YOU’RE GOOD. LOOK YOU EVEN GET SOME DISCOUNT!
  • 21. EXAMPLE: STORYBOARD
  • 22. A B B A A B B A A B B A A B B A
  • 23. TELTHLE Y INOTUERRA SCTTIOVIRSYT