Tablets: is aviation ready for the post-pc era - Singapore 2011

Paul SaundersI work for Conduce Consulting & Conduce Software

questions, comments & arguments paul.saunders@conduce.net @conduce scan these for more info

this kind……not this kind

“we are living in a post-PC world”

zooming…..

tablets aren’t a new idea….

tablets aren’t a new idea…. PCs with trick keyboards no better battery life more of the same software not desirable

meanwhile in Cupertino…. smartphones laptops 3rd category device

is there room for a 3rd category device? existing market new market existing market

is there room for a 3rd category device? bigger screen than a phone lighter & smaller than a laptop desirable all day battery life

fast forward to 2011…. million iPads sold to date more than every tablet PC ever sold

fast forward to 2011…. %of Fortune 500 deploying or piloting iPad the tablet is a proven market

this is not a fad…GET USED TO IT

you had to be there…Paul drew & explained the Hype Cycle

“flummoxed competition…” has % tablet market share

“flummoxed competition…” has tablet apps Android + RIM + others have < 1000

apps for aviation

there are very fewtablet apps availabletoday developedspecifically forcommercial aviation

barriers to app development

barrier #1there’s no easy money in aerospace

GoodReader for iPadmultiply by number of iPads less Apple’s cut X 1400 30%

that’s just$4890.20

Fatigue Survey an iPad app timelineFebruary 2011 March 2011 April 2011 May 2011 June 2011 3 money7 Go! submitted 16 app sales 24 approved7th February: we start developing Fatigue Survey16th March: 37 days later our app is submitted to the App Store24th March: 8 days later our app is approved by Apple3rd June: 71 days later we receive our first payment from Apple

barrier #2changing platforms is a pain

iOS App Revenue Apple, 30% Developer, 70%barrier #2changing platforms is a pain

barrier #3lack of openness in aviation

what can we do with tablets?

what are tablets good at? messaging reading consuming media updates alerts creating editing browsing & reviewingnoting & annotating

working smarter office home travel

tech pubs

you had to be there…Paul demonstrated the Our Choice app by Al Gore illustrating the trend for non-linear reading experiences

data acquisition

utilities

charts & navigation

in-flight entertainment

business intelligence

eLearning

hang in therewe’re nearly finished….

the future of tablets in aviation

native apps vs web apps vs

HTML5 web apps

offline capabilityapp store independencezero day releasesdevice & OS integrationplatform neutral development

ruggedized tablets

entry level tablets

extending apps with peripherals image credit Mike Kneufel

near field communication sensors

fast forward to 2015…. genuine ubiquity *Gartner study

thank you @conduce paul.saunders@conduce.net

your questions

more information…http://www.conduce.nethttp://www.slideshare.net/thesaundihttp://www.apple.com/ipad/business scan this for more of my stuff

even more information…image credits:Most images sourced via Creative Commons Licenses on Flickr. Thanks to the following Flickr users:Pills by Erix!, Filmore_photography, smoking_2much, Debs, Martin_Cathrae & xJasonRogersxLow Hanging Fruit by Kevin_Grocki; Platform 3,4 & 5 by The Justified Sinner; iPads in Education by datbatesThe image of the iPad in use by a pilot was taken from the Alaska Airlines press release.Thanks also to carsonified.com & lostandtaken.com for the other free backgroundsAll logos and product images taken from vendor websites.The rest were screenshots or my own photos & images.source data:Most data for this presentation has come directly or indirectly from Apple Inc.Unless specific surveys or data sources were identified all information is anecdotal.Information sources include but are not limited to:Wired, Engadget, Gizmodo, Flight Global, Aviation Week, Slideshare, Tech Crunch, BGR, TNW, ForbesThis presentation is published with a Creative CommonsAttribution-NonCommercial-ShareAlike LicenseYou are free to share, copy, distribute and transmit this work and youare free to remix and adapt this work on condition that you attributethe work and distribute the resulting work using the same or similarlicense. Thank you - Paul

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Tablets: is aviation ready for the post-pc era - Singapore 2011

by Paul Saunders

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Tablets: is aviation ready for the post-pc era - Singapore 2011 Presentation Transcript