Embracing the Management of Change

Embracing the Management of Change: Turning Uncertainty into Opportunity An InformationWeek Webcast Sponsored by

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Today’s Presenters Stephanie Stahl Vice President, Content Services, UBM TechWeb Bruce Upbin Managing Editor, Forbes Paul E Brunet Vice President of Websphere and BPM Product Marketing

Embracing the Management of Change: Turning Uncertainty into Opportunity Paul E Brunet Vice President of WebSphere and BPM Product Marketing4

5 Creating a model to uncover “emerging solutions” Executive Challenges Industry Disruptive Initiatives Technologies “Emerging Solutions”

6 Pressures towards a model for emerging solutions Ad-hoc business models blend with traditional operations Engineered Client systems evolve interactions into expert become fluid integrated systems

Client Interactions Become Fluid Business becomes fluid & technology must support Traditional linear Interactions shape and iterative multiple-pathway interaction model to business outcomes Siemens uses mobile applications and social media to provide real-time customer updates to improve service and efficiency

New demands transform business • Planned • Ad-Hoc • Controlled • Shared • Sequenced • Contextual • Persistent • Iterative BodyMedia created an online advisor to provide customized fitness guidance to wearers of its weight loss and sleep monitoring device

Shift from engineered systems toexpert integrated systems Agility: Faster time-to-value Efficiency: Reduced costs and Patterns of resources expertise become integrated Simplicity: Simpler skills requirements Control: Lower risk and errors Sky Services Ltd. consolidated 90% of their development environment into three patterns to drive deployment efficiencies

10 Business is changing in every industry

Bruce UpbinManaging Editor, Forbes

Top Five Management Skills forBusiness Leaders for 2012 1 ASSOCIATING - connecting the unconnected; Medici effect 2 QUESTIONING - the creative catalyst for other discovery skills 3 OBSERVING - watching closely how things work and do not work 4 NETWORKING - actively tapping into new ideas 5 EXPERIMENTING - the best way to answer the "what if" questions 12

The Numbers that Matter: Five New ManagementMetrics for Innovative Companies Metric 1: In the Zone - Flow State Percentage Metric 2: The Middle Ground - Anxiety-Boredom Continuum Metric 3: The "Meeting Score" Metric 4: The 1% that matters - Compound Weekly Learning Rate Metric 5: Positive Feedback Ratio 13

Panel Discussion Stephanie Stahl Vice President, Content Services, UBM TechWeb Bruce Upbin Managing Editor, Forbes Paul E Brunet Vice President of Websphere and BPM Product Marketing

Q&A Session Stephanie Stahl Vice President, Content Services, UBM TechWeb Bruce Upbin Managing Editor, Forbes Paul E Brunet Vice President of Websphere and BPM Product Marketing

Resources www.ibm.com/impact Please join our Twitter-chat immediatelyafter this event. Follow @IBMImpact & ask questions with #askImpact Thank you!

5 Reasons To Attend Impact Innovate, transform and grow your business The globalization of the interconnected world requires dynamic business processes and the delivery of highly effective application infrastructures. Explore how to quickly transform your business to meet customer demands, outperform competition, and grow your business – Change the game! Listen and learn Realize business value Nowhere else will you find such a At the Forbes Business Leadership Forum discover concentration of visionary business and tech a unique route to innovation and cost-effective leaders gathered in one place. Pioneers and results. Complexity and change are certainties in innovators like Walter Isaacson, Jane todays marketplace but can be successfully McGonigal, Katie Linendoll and Grady Booch, navigated with the combination of breakthrough not to mention 9,000+ other attendees, make business strategy and revolutionary IT technology. Impact an unmatched learning and networking opportunity. Get a smarter start Unleash your potential At the Product Technology Center, experts who Sharpen your mobile, cloud, BPM, SOA and speak your language will answer your WebSphere skills in 500+ sessions. Set the WebSphere, infrastructure, mobile computing Unconference agenda and earn and other solution questions. Test-drive the certifications on the spot. With 130+ latest IBM technologies and meet the exhibitors at the Solution Center you’ll find development teams behind them. the tools to help you address your most critical IT challenges. Register now! Innovate. Transform. Grow. ibm.com/impact #ibmimpact

Embracing the Management of Change

by Ryan Boyles

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