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November 11, 2014 
1 
CHAMBERSBURG 
OFFICE SALES 
MEETING 
Luxury 
Collection 
Short Sale vs. 
Foreclosure 
Seller/Buyer 
Guides
2 
OCTOBER MARKET REPORT 
• Listings UP 
• Pendings DOWN 
• Days on Market UP 
• Prices FLAT 
• Absorption rate is 8+ months 
(6 months is a balanced 
market) 
• Seller’s need to price 
properties realistically
3 
DEPOSIT MONEY 
What does the agreement of sale say about what happens 
to deposit money if the transaction falls apart?
FORECLOSURE VS. SHORT SALE 
4 
Confusion is Rampant
5 
1. EXITING THE HOMES 
Public Notices vs. For Sale sign
6 
2. LENGTH OF TIME 
+/-11 months vs. +/-6 months
7 
3. DEFICIENCY JUDGMENT 
Yes vs. No (maybe)
8 
4. FUTURE MORTGAGE 
Wait 7 years vs. Wait 2 years
9 
5. CREDIT SCORE & HISTORY 
Negative Impact vs. Some Impact
10 
6. SECURITY CLEARANCES 
Negative Impact vs. Almost Never
11 
7. EMPLOYMENT 
Possibly vs. Almost Never
12 
8. PAPERWORK 
Ignore Mail vs. Stacks and Stacks and . . .
13 
9. TAX RELIEF 
Little Impact (usually) vs. Forgiveness (for now)
14 
BE CAREFUL 
YOU ARE NOT AN 
ATTORNEY OR 
ACCOUNTANT
15 
LUXURY COLLECTION
16 
LUXURY COLLECTION 
Qualifications 
• Pricing: 
 PA - $500,000 
 MD - $650,000 
• Excellent condition 
• Value must be in home 
NOT land
17 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Distinctive Luxury Collection Signage
18 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Brochures & eCards (Marketing REsource)
19 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Postcards (XpressDocs)
20 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Online Luxury Collection Magazine
21 
ADVANCED PROPERTY 
MARKETING SYSTEM 
• Posted on highly visible websites: 
Homesale.com, HomesaleLuxury.com, 
Issuu.com, and Facebook.com 
• Appears on news feed of up to 30,000 
Facebook users 
• Copy e-mailed to every Homesale 
agent
22 
ADVANCED PROPERTY 
MARKETING SYSTEM 
HomesaleLuxury.com
23 
ADVANCED PROPERTY 
MARKETING SYSTEM 
• Overview of Luxury Collection program 
• Syndicated to over 32,600 real estate websites
24 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Facebook.com/HomesaleRE
25 
ADVANCED PROPERTY 
MARKETING SYSTEM 
Pinterest.com/Homesale
KEEPING CURRENT MATTERS 
26 
KeepingCurrentMatters.com 
Do you know what is happening in the marketplace?
KEEPING CURRENT MATTERS 
27
KEEPING CURRENT MATTERS 
28
KEEPING CURRENT MATTERS 
29 
• Each 14 page booklet can be 
customized to agent 
• Keep your Buyers and Sellers 
informed on what is happening 
in the marketplace 
• Send me an e-mail requesting 
copies and I’ll send both Buyer 
and Seller booklets, branded to 
you, in PDF and PowerPoint 
format
30 
ABOUT THE PRESENTER 
Tom Blefko is a real estate broker with over thirty years 
experience in all facets of the residential and commercial real 
estate industry including sales, leasing, office management, 
property management, development, construction and 
training. During the course of his career, he has been an 
award-winning salesperson and assisted other agents in 
negotiating and closing over one thousand real estate 
transactions. 
Contact Information: Tom Blefko, Associate Broker 
Berkshire Hathaway Homesale Realty 
Office: (717) 267-3222 
Cell: (717) 587-6600 
E-Mail: TBlefko@Homesale.com

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Foreclosures vs. Short Sales

  • 1. November 11, 2014 1 CHAMBERSBURG OFFICE SALES MEETING Luxury Collection Short Sale vs. Foreclosure Seller/Buyer Guides
  • 2. 2 OCTOBER MARKET REPORT • Listings UP • Pendings DOWN • Days on Market UP • Prices FLAT • Absorption rate is 8+ months (6 months is a balanced market) • Seller’s need to price properties realistically
  • 3. 3 DEPOSIT MONEY What does the agreement of sale say about what happens to deposit money if the transaction falls apart?
  • 4. FORECLOSURE VS. SHORT SALE 4 Confusion is Rampant
  • 5. 5 1. EXITING THE HOMES Public Notices vs. For Sale sign
  • 6. 6 2. LENGTH OF TIME +/-11 months vs. +/-6 months
  • 7. 7 3. DEFICIENCY JUDGMENT Yes vs. No (maybe)
  • 8. 8 4. FUTURE MORTGAGE Wait 7 years vs. Wait 2 years
  • 9. 9 5. CREDIT SCORE & HISTORY Negative Impact vs. Some Impact
  • 10. 10 6. SECURITY CLEARANCES Negative Impact vs. Almost Never
  • 11. 11 7. EMPLOYMENT Possibly vs. Almost Never
  • 12. 12 8. PAPERWORK Ignore Mail vs. Stacks and Stacks and . . .
  • 13. 13 9. TAX RELIEF Little Impact (usually) vs. Forgiveness (for now)
  • 14. 14 BE CAREFUL YOU ARE NOT AN ATTORNEY OR ACCOUNTANT
  • 16. 16 LUXURY COLLECTION Qualifications • Pricing:  PA - $500,000  MD - $650,000 • Excellent condition • Value must be in home NOT land
  • 17. 17 ADVANCED PROPERTY MARKETING SYSTEM Distinctive Luxury Collection Signage
  • 18. 18 ADVANCED PROPERTY MARKETING SYSTEM Brochures & eCards (Marketing REsource)
  • 19. 19 ADVANCED PROPERTY MARKETING SYSTEM Postcards (XpressDocs)
  • 20. 20 ADVANCED PROPERTY MARKETING SYSTEM Online Luxury Collection Magazine
  • 21. 21 ADVANCED PROPERTY MARKETING SYSTEM • Posted on highly visible websites: Homesale.com, HomesaleLuxury.com, Issuu.com, and Facebook.com • Appears on news feed of up to 30,000 Facebook users • Copy e-mailed to every Homesale agent
  • 22. 22 ADVANCED PROPERTY MARKETING SYSTEM HomesaleLuxury.com
  • 23. 23 ADVANCED PROPERTY MARKETING SYSTEM • Overview of Luxury Collection program • Syndicated to over 32,600 real estate websites
  • 24. 24 ADVANCED PROPERTY MARKETING SYSTEM Facebook.com/HomesaleRE
  • 25. 25 ADVANCED PROPERTY MARKETING SYSTEM Pinterest.com/Homesale
  • 26. KEEPING CURRENT MATTERS 26 KeepingCurrentMatters.com Do you know what is happening in the marketplace?
  • 29. KEEPING CURRENT MATTERS 29 • Each 14 page booklet can be customized to agent • Keep your Buyers and Sellers informed on what is happening in the marketplace • Send me an e-mail requesting copies and I’ll send both Buyer and Seller booklets, branded to you, in PDF and PowerPoint format
  • 30. 30 ABOUT THE PRESENTER Tom Blefko is a real estate broker with over thirty years experience in all facets of the residential and commercial real estate industry including sales, leasing, office management, property management, development, construction and training. During the course of his career, he has been an award-winning salesperson and assisted other agents in negotiating and closing over one thousand real estate transactions. Contact Information: Tom Blefko, Associate Broker Berkshire Hathaway Homesale Realty Office: (717) 267-3222 Cell: (717) 587-6600 E-Mail: TBlefko@Homesale.com