Your squeeze page can make or break your business, learn how to build a highly effective one with presentation and dont forget to visit us at www.harrisonkenyon.com for expert advice on how to market your business online like a pro.
Brand experience Dream Center Peoria Presentation.pdf
Creating and Using Squeeze Pages HK Marketing
1. Creating and Using Squeeze Pages
Susan Harrison
Harrison Kenyon Marketing
2. Creating and Using Squeeze Pages
A squeeze page is a dedicated page that
entices someone to sign up for something.
This could be a webinar, a free video or a gift
such as a coupon, ebook or report. You can
include any type of gift you like but it is best to
offer something which is related to your
business.
3. Creating and Using Squeeze Pages
Before setting up your squeeze page you want
to get your free offer or gift prepared.
You can write this yourself, use a ghostwriter, or
use a PLR product which you modify. Once you
have this ready upload it to your website or
deliver it through a service like Dropbox or
Box.com.
4. Creating and Using Squeeze Pages
Now it is time to work on your squeeze page.
There are several ways to do this as well
including:
Creating an html page
Using a free template
Purchasing a Squeeze page software
Using a plugin
5. Creating and Using Squeeze Pages
Your squeeze page should highlight what your offer is
about. You need to list the main features and
benefits of the product. It is best to highlight these by
using a bulleted list.
A good squeeze page should always include the
following elements:
An attention grabbing headline
List of benefits
A desire for your reader to want more info
A strong call to action
6. Creating and Using Squeeze Pages
By combining all of these elements you are
creating a strong desire in your reader, one
that they will act on. With the end action being
that they subscribe to your list to get your free
gift or offer.
7. Creating and Using Squeeze Pages
Having a striking image or using a video are
two other good tactics which you can use on
your squeeze page. An image makes your
page visually pleasing and a video is a great
way to include additional information about
your product. You could even pop in a couple
of testimonials in there.
8. Creating and Using Squeeze Pages
Once your squeeze page is finished you can
upload it to your website and your page will be
live. Don’t forget to add your autoresponder
code into your form so that subscribers are
added to your list. If you are using a squeeze
page software there will be a place to add this
in.
9. Creating and Using Squeeze Pages
Your next step is now to promote the heck out of your
new squeeze page. You can promote it on all your
social sites, and you can use the link in your
signature file in forums. Even when you leave blog
comments you can use the URL as your website. Just
look for every opportunity you can and leave your
link.
10. Creating and Using Squeeze Pages
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