I’m Stefan Fountain

The address book
done right

The connected
address book
done right

Google Maps of address books

Plaxo done right...

Your contacts
...
everywhere you need them

THE solution to
address book
problems

Disconnected
Hotmail
Yahoo Mail
Phones
Windows
LinkedIN
Mobile
One address book
Outlook iPhone
Mac
Blackberry
GMail

Stale contacts

Drop
your
phone?

Sync

www.soocial.com

Mac

Outlook

Blackberry

Why not Plaxo?
Product width
Narrow platform
Social network

Soocial
Product depth
Wide platform
Personal address book

Access your contacts
...
everywhere

Business Model
Consumer
subscriptions
Low monthly fee to grow critical mass

Business Model
Business
subscription
Company wide shared address book

Lessons learned
Cleanliness over speed
Every update is a message
Tower of babel
Contact massaging

Development Roadmap
Connections Product
Outlook Cleaning
Blackberry Tags / Filters
iPhone Development Section
Yahoo Mail Sharing
LinkedIn Business accounts

Distribution

Stefan Fountain
Chief Monkey
Daniel Spronk
Captain Cash

eight.nl

totalexperience.nl

Here today?
Partnerships:
Microsoft,
T-Mobile
VC’s
Verizon
Motorola

Here today?
Coverage:
Business Week
CNet
Venturebeat
Download.com
FastCompany

Here today?
Everybody else:
We can help you manage
your address book(s)!

Soocial
The de-facto standard contact
platform
Questions...