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Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond)

by Social Media Influence

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***Social Media Training from SMI**** ...

***Social Media Training from SMI****

It's been six years since Kryptonite fell foul of what we now call a social media storm. Here we revisit the most notable company social media screw ups.

And, marketers, crisis comms pros: SMI provides unique instructional workshops and in-house social media training in reputation management, crisis communications and content creation for companies specially tailored for each organisation's needs.

Contact training@socialmediainfluence.com

http://socialmediainfluence.com/training/consulting/

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Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond) Presentation Transcript

NOW A NEW BOOK FROM SMI.

About #FAIL

Over the last 12 months our presentation, A Short History of Social Media Screw-Ups has attracted a great deal of attention and interest.

So we decided to expand the idea, dig deeper and write a book that offers best practice advice on how to avoid being the next Social Media Screw-Up.

Our new book, #FAIL: The 50 Greatest Social Media Screw-ups provides, yes, 50 examples of iconic social media screw-ups and 35 key lessons that you and your company can apply to your social media communications.

Buy #FAIL from Amazon Kindle Direct , the Apple iBookstore, the Nook bookstore and on Lulu.com .

Social Media Influence at Social Media Influence We're pleased to be teaming again with ex-BP comms chief Neil Chapman for our next Social Media Crisis Comms instructional workshop. Feb 29 in London. http://bit.ly/wkMtsc 1 year ago

Are you sure you want to

harrypotter12 Enjoyed it. Thanks for sharing. http://www.clickandsendparcel.com 1 year ago

Social Media Influence at Social Media Influence Our first Social Media Crisis Communications workshop was a big success. Details on our second, to be held 16 November in London can be found here: http://bit.ly/oA2iwp 1 year ago

Neville Hobson, Communicator, blogger, podcaster at NevilleHobson.com Nice work with the update. Thanks for sharing it. 1 year ago

The Creative PitchDoctor at The Creative PitchDoctor This great pres is def NO MISTAKE!!! The good thing about mistakes is u (usually) learn from them ....the bad is that the whole world soon knows.....but the opportunity here is to own up and turn it to your advantage while all are looking at you. If this makes sense to you..... 2 years ago

Virtual Assistant Inc. at Virtual Assistant Inc. Great presentation! I'm sure no one will ever underestimate the power of social media. 2 years ago

Ishak Latipi Mastan, Social Entrepreneur at Home 1word...3x >>> Awesome! Awesome! Awesome! 2 years ago

Mike Hughes at Mike Hughes great examples - thanks for posting 2 years ago

Oya Şanlı, Organizer at PayDeg, Istanbul Thanks for live examples. Slides are very educated. 2 years ago

Jennifer Chase Completely awesome! Thank you! 2 years ago