• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond)
 

Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond)

on

  • 169,773 views

***Social Media Training from SMI**** ...

***Social Media Training from SMI****

It's been six years since Kryptonite fell foul of what we now call a social media storm. Here we revisit the most notable company social media screw ups.

And, marketers, crisis comms pros: SMI provides unique instructional workshops and in-house social media training in reputation management, crisis communications and content creation for companies specially tailored for each organisation's needs.

Contact training@socialmediainfluence.com

http://socialmediainfluence.com/training/consulting/

Statistics

Views

Total Views
169,773
Views on SlideShare
125,468
Embed Views
44,305

Actions

Likes
364
Downloads
2,629
Comments
25

478 Embeds 44,305

http://socialmediainfluence.com 6384
http://adage.com 5577
http://blog.netinfluence.com 3927
http://www.kokasexton.com 2059
http://sosialkontoret.wordpress.com 1501
http://www.generationwhy.fr 1056
http://www.woweffect.be 993
http://ifitshipitshere.blogspot.com 853
http://www.bethkanter.org 850
http://www.toprankblog.com 848
http://thebrandbuilder.wordpress.com 827
http://www.the-marketing-it-process-strategist.com 818
http://www.dansu.lt 748
http://paper.li 684
http://gregorypouy.blogs.com 497
http://blog.alivenow.in 495
http://blog.openroom.es 452
http://www.soan.jp 448
http://capote.posterous.com 425
http://www.pietel.be 399
http://sociable.net 390
http://kat4pr.blogspot.com 364
http://typewrittennotes.com 345
http://www.dutchcowgirls.nl 336
http://coachrahul.org 334
http://www.dragonflyeffect.com 317
http://blog.kinoa.com 304
http://www.viralblog.com 302
http://www.fredzone.org 265
http://griffinfarley.typepad.com 248
http://dissonanciacognitiva.wordpress.com 243
http://www.yasuhisa.com 238
http://www.mediabistro.com 233
http://mediamaispasque.blogspot.com 225
http://letsgosocial.nl 199
http://asafhochman.blogspot.com 196
http://emilymiethner.com 193
http://socialmedia.startpagina.nl 193
http://www.satisfactionsecrets.com 185
http://socialmediafuehrerschein.de 185
http://www.emilieogez.com 182
http://www.webcareondemand.nl 182
http://www.media-house.com 182
http://decisionstats.com 181
http://sapobarbado.wordpress.com 181
http://www.mba.co.uk 179
http://blog.frislicht.com 175
http://www.thecarconnection.com 170
http://www.yadvertisingblog.com 170
http://www.socialmediascape.org 169
More...

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

110 of 25 previous next Post a comment

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • We're pleased to be teaming again with ex-BP comms chief Neil Chapman for our next Social Media Crisis Comms instructional workshop. Feb 29 in London. http://bit.ly/wkMtsc
    Are you sure you want to
    Your message goes here
    Processing…
  • Enjoyed it. Thanks for sharing. http://www.clickandsendparcel.com
    Are you sure you want to
    Your message goes here
    Processing…
  • Our first Social Media Crisis Communications workshop was a big success. Details on our second, to be held 16 November in London can be found here: http://bit.ly/oA2iwp
    Are you sure you want to
    Your message goes here
    Processing…
  • Nice work with the update. Thanks for sharing it.
    Are you sure you want to
    Your message goes here
    Processing…
  • This great pres is def NO MISTAKE!!! The good thing about mistakes is u (usually) learn from them ....the bad is that the whole world soon knows.....but the opportunity here is to own up and turn it to your advantage while all are looking at you. If this makes sense to you.....
    Are you sure you want to
    Your message goes here
    Processing…

110 of 25 previous next

Post Comment
Edit your comment

    Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond) Social media Screw Ups - An Updated History from Kryptonite to Kenneth Cole (and beyond) Presentation Transcript

    • NOW A NEW BOOK FROM SMI.
    • About #FAIL
      • Over the last 12 months our presentation, A Short History of Social Media Screw-Ups has attracted a great deal of attention and interest.
      • So we decided to expand the idea, dig deeper and write a book that offers best practice advice on how to avoid being the next Social Media Screw-Up.
      • Our new book, #FAIL: The 50 Greatest Social Media Screw-ups provides, yes, 50 examples of iconic social media screw-ups and 35 key lessons that you and your company can apply to your social media communications.
      • Buy #FAIL from Amazon Kindle Direct , the Apple iBookstore, the Nook bookstore and on Lulu.com .