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Asia‘s
Tech
Ecosystem:
The
Good
And
The
Bad
                                By
Serkan
Toto,
PhD
                          ...
About
Me
• Tokyo‐based
web,
mobile
and
gaming 

 industry
consultant
• Advisor
for
startups
in
Japan
and
the
US

 
• Japan...
Contact
InformaJon
Twi%er:
hKp://twiKer.com/serkantoto
LinkedIn:
hKp://linkedin.com/in/serkantoto
Email:
totoserkan
AT
gma...
Visit
My
Website
For
Free
InformaJon
On
Japan’s
Social
Game
Industry
(hKp://www.serkantoto.com)

Agenda
I:
Asia’s
Startup
Ecosystem:
The
Good
II:
Asia’s
Startup
Ecosystem:
The
Bad
III:
PerspecJves

I: Asia’s Startup Ecosystem: The Good

Asia:
No.
1
Web
PopulaJon
‐>
More
than
America
and
Europe
combined.

Asia:
No.
1
Web
PopulaJon
‐>
More
than
America
and
Europe
combined.

Asia:
Weak
In
Internet
PenetraJon
   ‐>
Worldwide,
just
Africa
is
behind
Asia.
Huge
potenJal.

Source:
ITU
(Interna9onal
T...
Asia:
Mobile
Is
Big
‐>
11
of
the
top
20
mobile
naJons
are
in
Asia.
Source: Wikipedia
Asia:
Internet
Traffic
To
Explode
By
2015
   ‐>
APAC
to
overtake
North
America
in
monthly
web
traffic
in
2015.

Source:
Cisco,...
Key
Take‐aways
•  Huge
Internet
market
with
big
future
potenJal
•  Very
mobile‐centric
countries
•  Internet
usage
(fixed
a...
“Asians
can
only
clone!”                                    
                   Is
this
true?
Image source: http://www.fli...
Insead‘s
Global
InnovaJon
Index
2011
‐>
Asia
is
doing
OK.

Example
1:
Mobile
Web
(Japan/1999)
‐>
NTT
Docomo
kickstarted
the
mobile
web
with
i‐mode.

Example
2:
Online
Gaming
(Korea/1996)                                    
‐>
Nexon‘s
The
Kingdom
of
the
Winds
is
the
first
...
Example
3:
Virtual
Goods
(Korea/1999)
‐>
Cyworld
popularized
virtual
items
in
social
networks.

Example
4:
E‐Publishing
(Japan/2006)
‐>
Sony
was
first
to
market
with
the
PRS
500
e‐reader.

Example
5:
Broadband
(SK,
HK,
JP/1998)
‐>
94%
broadband
penetraJon
in
Korea
in
2000.

Image source: Tech In Asia
Example
6:
Internet
Of
Things
(Japan/1994)
‐>
Toyota
subsidiary
Denso
Wave
invented
QR
codes.
Image source: Asiajin
Example
7:
Mobile
Social
Gaming
(Japan/2006)
‐>
Japan‘s
social
gaming
market
will
hit
US$2.5
billion
in
2011
(JP
Morgan).

SelecJon
Of
InnovaJve
Asian
Startups

What
Can
Be
Done
In
Asia‘s
Web
Scene?
‐>
Biggest
problem:
underdeveloped
ecosystems
in
Asia.

• low number of QUALITY star...
Thank
you
for
listening!                       
     Ques9ons?   

Contact
InformaJon
Twi%er:
hKp://twiKer.com/serkantoto
LinkedIn:
hKp://linkedin.com/in/serkantoto
Email:
totoserkan
AT
gma...
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Talk In Manila: Asia's Tech Startup Ecosystem - The Good And The Bad

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Transcript of "Talk In Manila: Asia's Tech Startup Ecosystem - The Good And The Bad"

  1. 1. Asia‘s
Tech
Ecosystem:
The
Good
And
The
Bad
 By
Serkan
Toto,
PhD
 www.serkantoto.com 


Image
credit:
Tech
In
Asia

  2. 2. About
Me
• Tokyo‐based
web,
mobile
and
gaming 

 industry
consultant
• Advisor
for
startups
in
Japan
and
the
US

 
• Japan
contributor
for
TechCrunch.com
 
• Personal
website:
www.serkantoto.com
 

  3. 3. Contact
InformaJon
Twi%er:
hKp://twiKer.com/serkantoto
LinkedIn:
hKp://linkedin.com/in/serkantoto
Email:
totoserkan
AT
gmail.com

  4. 4. Visit
My
Website
For
Free
InformaJon
On
Japan’s
Social
Game
Industry
(hKp://www.serkantoto.com)

  5. 5. Agenda
I:
Asia’s
Startup
Ecosystem:
The
Good
II:
Asia’s
Startup
Ecosystem:
The
Bad
III:
PerspecJves

  6. 6. I: Asia’s Startup Ecosystem: The Good

  7. 7. Asia:
No.
1
Web
PopulaJon
‐>
More
than
America
and
Europe
combined.

  8. 8. Asia:
No.
1
Web
PopulaJon
‐>
More
than
America
and
Europe
combined.

  9. 9. Asia:
Weak
In
Internet
PenetraJon
 ‐>
Worldwide,
just
Africa
is
behind
Asia.
Huge
potenJal.

Source:
ITU
(Interna9onal
Telecommunica9on
Union)

  10. 10. Asia:
Mobile
Is
Big
‐>
11
of
the
top
20
mobile
naJons
are
in
Asia.
Source: Wikipedia
  11. 11. Asia:
Internet
Traffic
To
Explode
By
2015
 ‐>
APAC
to
overtake
North
America
in
monthly
web
traffic
in
2015.

Source:
Cisco,
Penn
Olson

  12. 12. Key
Take‐aways
•  Huge
Internet
market
with
big
future
potenJal
•  Very
mobile‐centric
countries
•  Internet
usage
(fixed
and
mobile)
to
explode
in
 the
next
years

  13. 13. “Asians
can
only
clone!” 
 Is
this
true?
Image source: http://www.flickr.com/photos/yamagatacamille/4267887034/
  14. 14. Insead‘s
Global
InnovaJon
Index
2011
‐>
Asia
is
doing
OK.

  15. 15. Example
1:
Mobile
Web
(Japan/1999)
‐>
NTT
Docomo
kickstarted
the
mobile
web
with
i‐mode.

  16. 16. Example
2:
Online
Gaming
(Korea/1996) 
‐>
Nexon‘s
The
Kingdom
of
the
Winds
is
the
first
MMORPG.
Image source: Gamespot
  17. 17. Example
3:
Virtual
Goods
(Korea/1999)
‐>
Cyworld
popularized
virtual
items
in
social
networks.

  18. 18. Example
4:
E‐Publishing
(Japan/2006)
‐>
Sony
was
first
to
market
with
the
PRS
500
e‐reader.

  19. 19. Example
5:
Broadband
(SK,
HK,
JP/1998)
‐>
94%
broadband
penetraJon
in
Korea
in
2000.

Image source: Tech In Asia
  20. 20. Example
6:
Internet
Of
Things
(Japan/1994)
‐>
Toyota
subsidiary
Denso
Wave
invented
QR
codes.
Image source: Asiajin
  21. 21. Example
7:
Mobile
Social
Gaming
(Japan/2006)
‐>
Japan‘s
social
gaming
market
will
hit
US$2.5
billion
in
2011
(JP
Morgan).

  22. 22. SelecJon
Of
InnovaJve
Asian
Startups

  23. 23. What
Can
Be
Done
In
Asia‘s
Web
Scene?
‐>
Biggest
problem:
underdeveloped
ecosystems
in
Asia.

• low number of QUALITY startups • weak exit environment (IPOs, trade sales)• few competent VCs firms/angel investors • political and legal problems in some• low propensity of talents to work for South East Asian countries (IP protection,startups bureaucracy for startups, general political• few people with an entrepreneurial instability)mindset • massive “brain drain”• historically, culturally, and economically • still low Internet penetrationdiverse markets • fragmented mobile landscape• much lower online spend than in North • underdeveloped online and mobileAmerica or Europe payment infrastructure (if any)• problematic role of government/ • high web access/data costsregulations
  24. 24. Thank
you
for
listening! 
 Ques9ons? 

  25. 25. Contact
InformaJon
Twi%er:
hKp://twiKer.com/serkantoto
LinkedIn:
hKp://linkedin.com/in/serkantoto
Email:
totoserkan
AT
gmail.com

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