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BUSINESS WRITING

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  • 1. BUSINESS WRITING How AmazonBusiness Works s1180203 Chika Watanabe
  • 2. An Amazons history● 1995 :A book is released first.● 2006 : Rather than books, sales were raised and it became famous.
  • 3. An Amazons foundationssupply, clothing, jewelry, gourmet food, sportinggoods, pet supply, a book, CD, DVD, acomputer, furniture, a toy, garden supplies, andbedding
  • 4. Electronic commercestrategy1. It is an investigation customer individuals analysis about a customers purchase history and the seen goods.2. A pickup customer buys the goods which seem to want a customer from data.3. Improvement in sales
  • 5. The data warehouse● query and historical data and ETL (extract, transform, and load The query servers (24.7 TB capacity) contain 15 TB of raw data in 2005;● The ETL cluster (7.8 TB capacity) contains 5 TB of raw data.
  • 6. An Amazons securityThe Netscape Secure Commerce Server usingthe SSL.It stores all credit card numbers in aseparate database thats not Internet-accessible, cutting off that possible entry pointfor hackers.
  • 7. A customers securitycustomers can choose to enter only a partialcredit card number over the Internet and thenprovide the rest by phone once the online orderis submitted.
  • 8. The future of amazonAmazon Services is building complete e-commerce solutions for companies that arepotential Amazon competitors,leaving open thepossibility that Amazon will ultimately head inthe direction of technology service over retailsales.