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Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
Social Media for Small Business
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Social Media for Small Business

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The Top 10 Strategies for Small Business - Where to Start with Social Media - what every small business should consider

The Top 10 Strategies for Small Business - Where to Start with Social Media - what every small business should consider

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  • * It gives you a chance to build your relationships with your customers and prospects * It builds your credibility an expert in your field * Google LOVES blogs – so you can rank higher for keysearch terms in your industry * Done right it is GUARANTEED to bring more traffic and visitors to your site
  • 93% want company presence 85% want interaction 56% want stronger connection
  • Contribute Create Listen Engage
  • Must write Must be willing to share opinion Must be willing to spend time Must be willing to research Must be willing to be online
  • * It gives you a chance to build your relationships with your customers and prospects * It builds your credibility an expert in your field * Google LOVES blogs – so you can rank higher for keysearch terms in your industry * Done right it is GUARANTEED to bring more traffic and visitors to your site
  • Transcript

    • 1.  
    • 2.  
    • 3.  
    • 4.  
    • 5. 70,000,000 #29
    • 6. 75,000,000 #11 +400%
    • 7. 500,000,000 #2 +400%
    • 8. 200,000,000,000 #3 per day
    • 9. <ul><li>Marketing </li></ul><ul><li>Advertising </li></ul><ul><li>Customer Service </li></ul>
    • 10. <ul><li>Content </li></ul><ul><li>Conversation </li></ul><ul><li>Community </li></ul>
    • 11. Technology > Digital Citizens > Co-Creators…
    • 12. How the Social Web Works
    • 13.  
    • 14.  
    • 15.  
    • 16.  
    • 17.  
    • 18. Keywords
    • 19.  
    • 20.  
    • 21.  
    • 22.  
    • 23.  
    • 24. <ul><ul><ul><li>Add Value </li></ul></ul></ul><ul><ul><ul><li>Share examples </li></ul></ul></ul><ul><ul><ul><li>Offer an Opinion </li></ul></ul></ul><ul><ul><ul><li>Write an Opinion </li></ul></ul></ul><ul><ul><ul><li>Give a Review </li></ul></ul></ul><ul><ul><ul><li>Ask a question </li></ul></ul></ul><ul><ul><ul><li>Be Authentic </li></ul></ul></ul>
    • 25.  
    • 26. <ul><li>Permission-based </li></ul>
    • 27. <ul><li>Provides Value </li></ul><ul><li>Encourages Conversation </li></ul><ul><li>Search-Engine friendly </li></ul>
    • 28.  
    • 29.  
    • 30. Short Blog Today! Medium Blog Due! Large Blog (if time)
    • 31.  
    • 32.  
    • 33.  
    • 34. WebsiteGrader.com
    • 35. <ul><li>Benefits </li></ul><ul><li>Shared content </li></ul><ul><li>Peer network </li></ul><ul><li>Evangelist community </li></ul><ul><li>Involved customers </li></ul><ul><li>Automated processes </li></ul><ul><li>New audiences </li></ul><ul><li>Thought leadership </li></ul><ul><li>Aggregate & Filter content </li></ul><ul><li>Monitor brand real-time </li></ul><ul><li>Trusted source </li></ul>
    • 36. Join an existing community or create a new one!!
    • 37. Connection
    • 38. 5 C’s of the Social Web Content - engages Community - involves Conversation - empowers Connection - builds Convergence - evolves
    • 39. Thank You! www.SocialBizNow.com Social Media Portal for Small Biz www.SocialBiz World .com Social Media Conference, Oct 22

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