Presentation by Phil MacKechnie (akcamiwik), Head of Campaigns & Money at MoneySupermarket. He discusses the evolving attitude to content at MoneySupermarket.com from an SEO point of view and answers 3 key questions:
- How we think about content?
- Why we’re investing in content?
- How we’ve shaped our skill set?
Event Write-up: Linkdex Think Tank “Great Content Matters” http://buff.ly/1dLhz0c