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Presented by Peter Deitz Social Actions, Founder www.socialactions.com webinar hosted by
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],About Me I am a micro-philanthropy consultant and This presentation is intended for registered 501c3 non-profits based in the United States.
[object Object],Synonyms : group fundraising, personal fundraising, viral fundraising, grassroots fundraising, peer-to-peer fundraising.
[object Object]
[object Object],Nonprofits should avoid working exclusively within a single social network or application.
[object Object],Nonprofits can increase fundraising success by communicating regularly with potential wired fundraisers.
[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
Tech-savvy bloggers Social network members Email  hangers-on People you  donโ€™t know yetโ€ฆ Current donors Visitors to  your website
[object Object],[object Object],Participation rates in social media by age.  Source:  Business Week,  June 11, 2007 (Data from Forrester Research) ,[object Object]
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Who Ask them to Remind them to Tech-savvy bloggers Create a  fundraising widget  and invite blog readers to donate. Use email and social networks to reach potential donors.  Social network members Join a  fundraising application  and start a campaign. Invite friends within the social network to join the campaign. Create a fundraising page outside of the social network. Email  hangers-on Create a  fundraising page  that supports your organization. Send emails to their list of potential donors. Current  donors Send a  donate now invitation  to friends, family, and colleagues. Fundraise for the nonprofit in other ways. Visitors to your website Fundraise for your organization using  a range of tools -- People you donโ€™t know yet Support your organization through a  giving community . --
[object Object]
ย 
ย 
Change.org SixDegrees Firstgiving ChipIn ChangingthePresent
Firstgiving Pros Cons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ChangingthePresent Pros Cons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Change.org Pros Cons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ChipIn Pros Cons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SixDegrees Pros Cons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Change.org Firstgiving GiveMeaning ChangingthePresent ChipIn
Firstgiving Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ChangingthePresent Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Change.org Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ChipIn Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
GiveMeaning Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Change.org Project Agape Firstgiving ChipIn ChangingthePresent
Firstgiving Active Users ,[object Object],Number of Users ,[object Object],Links to Nonprofit Profile ,[object Object],Emphasis ,[object Object],[object Object],[object Object]
ChangingthePresent Active Users ,[object Object],Number of Users ,[object Object],Links to Nonprofit Profile ,[object Object],Emphasis ,[object Object],[object Object],[object Object],[object Object],[object Object]
Change.org Active Users ,[object Object],Number of Users ,[object Object],Links to Nonprofit Profile ,[object Object],Emphasis ,[object Object],[object Object],[object Object],[object Object]
ChipIn Active Users ,[object Object],Number of Users ,[object Object],Links to Nonprofit Profile ,[object Object],Emphasis ,[object Object],[object Object],[object Object],[object Object]
Project Agape Active Users ,[object Object],Number of Users ,[object Object],Links to Nonprofit Profile ,[object Object],Emphasis ,[object Object],[object Object],[object Object],[object Object]
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[object Object]
Platform Credit Card Processing Fee GiveMeaning  0% ChipIn  2.9% + $0.30  ChangingthePresent  3% + $0.30  SixDegrees  4.35% Project Agape  4.50% Change.org  4.50% FirstGiving  7.35%
Department New Responsibilities Communications Help wired fundraisers draft their appeal statements; offer wired fundraisers sample images, video, and text to accompany their campaign;  Development Spend time getting familiar with person-to-person fundraising tools; manage the  content on the โ€œFundraise Nowโ€ page; draft profile text for giving community profiles; keep donor database up-to-date. Accounting Record donations from various sources, resulting from person-to-person fundraising campaigns.
Some of the eCRM platforms listed above include person-to-person fundraising tools.  Using these tools can simplify the record keeping and communications process.
Peter Deitz Social Actions, Founder [email_address] 514-907-8725 โ€“ Montreal 718-766-5367 โ€“ New York City

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Person-to-Person Fundraising Tools

  • 1. Presented by Peter Deitz Social Actions, Founder www.socialactions.com webinar hosted by
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Tech-savvy bloggers Social network members Email hangers-on People you donโ€™t know yetโ€ฆ Current donors Visitors to your website
  • 10.
  • 11. ย 
  • 12. ย 
  • 13. ย 
  • 14. Who Ask them to Remind them to Tech-savvy bloggers Create a fundraising widget and invite blog readers to donate. Use email and social networks to reach potential donors. Social network members Join a fundraising application and start a campaign. Invite friends within the social network to join the campaign. Create a fundraising page outside of the social network. Email hangers-on Create a fundraising page that supports your organization. Send emails to their list of potential donors. Current donors Send a donate now invitation to friends, family, and colleagues. Fundraise for the nonprofit in other ways. Visitors to your website Fundraise for your organization using a range of tools -- People you donโ€™t know yet Support your organization through a giving community . --
  • 15.
  • 16. ย 
  • 17. ย 
  • 18. Change.org SixDegrees Firstgiving ChipIn ChangingthePresent
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. ย 
  • 25. Change.org Firstgiving GiveMeaning ChangingthePresent ChipIn
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31. ย 
  • 32. Change.org Project Agape Firstgiving ChipIn ChangingthePresent
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38. ย 
  • 39.
  • 40.
  • 41. ย 
  • 42.
  • 43. Platform Credit Card Processing Fee GiveMeaning 0% ChipIn 2.9% + $0.30 ChangingthePresent 3% + $0.30 SixDegrees 4.35% Project Agape 4.50% Change.org 4.50% FirstGiving 7.35%
  • 44. Department New Responsibilities Communications Help wired fundraisers draft their appeal statements; offer wired fundraisers sample images, video, and text to accompany their campaign; Development Spend time getting familiar with person-to-person fundraising tools; manage the content on the โ€œFundraise Nowโ€ page; draft profile text for giving community profiles; keep donor database up-to-date. Accounting Record donations from various sources, resulting from person-to-person fundraising campaigns.
  • 45. Some of the eCRM platforms listed above include person-to-person fundraising tools. Using these tools can simplify the record keeping and communications process.
  • 46. Peter Deitz Social Actions, Founder [email_address] 514-907-8725 โ€“ Montreal 718-766-5367 โ€“ New York City