The Accelerated International Market Entry Programme (AIMEP) focuses on greatly reducing risks for businesses entering new international markets. Through partnerships with UKTI and other organizations, AIMEP helps businesses with limited resources achieve quicker international growth more cost-effectively. Specialist expertise and knowledge bases means businesses don't need local experience or resources normally required for market penetration.
1. A MARKET DEVELOPMENT COMPANY
Accelerated International Market
Entry Programme (AIMEP)
www.leadcreators.co.uk
2. Lead Creators’ Accelerated
International Market Entry
Programme (AIMEP) focuses
on greatly reducing the risks to
businesses when entering new
international markets.
Developed in partnership with UKTI and other
international partners, AIMEP helps businesses
with limited internal resource and budgets
achieve ambitions for international growth quicker
and more cost e ectively. Specialist in-house
international market expertise combined with
UKTI’s knowledge base means there is no need for
you to have local market experience or resource
that would normally be required to achieve
international market penetration.
WHO IS THE PROGRAMME KEY BENEFITS
AIMED AT? Partnering with Lead Creators via AIMEP guarantees:
AIMEP is ideally suited, but not exclusive, Low risk market entry
to:
No requirement for local knowledge or resource,
SMEs with an annual turnover of therefore no upfront infrastructure costs
£500k plus Avenues for potential funding or grants to support
Large corporate that do not have international market development programmes
capacity within their existing resource Reduced management time allowing you to focus
Organisations with desires to export to on maximising your home market
Europe, Middle East, South and Central Multilingual capabilities so no costly barrier to entry
America, Asia or any emerging market
A B2B product or service in science, Fully scalable post market penetration
design and technology, engineering, A virtual address and local sales phone number in
construction, manufacturing or IT the region managed by our Virtual Sales Team
sectors Portability once market and income stream is
An international company wishing to acquired
penetrate new markets A completely transparent service
Greatly reduced costs
2 www.leadcreators.co.uk
3. HOW WE EXECUTE AIMEP
AIMEP is delivered via six separate modules, which are completely flexible so you
can choose to undertake all or just a number of them.
MODULE OVERVIEW
MARKET In collaboration with third party bodies, such as UKTI and other international organisations,
RESEARCH Lead Creators carries out detailed market analysis, which includes:
AND INSIGHT › Clear identification of target market sectors, size and potential
› Overview of market conditions and dynamics
› Key competitor research and benchmarking
POSITIONING Key information from thorough market research and in-house expertise of the target market
AND TACTICS drives the exact positioning of your company in the marketplace and ensures:
› Your company’s USPs are accurately positioned for new markets
› Clarity of your company’s unique message in the marketplace
› Identification of the best tactics to achieve the primary objective
STRATEGY Bringing together specialist knowledge from both Lead Creators and third party
DEVELOPMENT organisations an implementation strategy is put into place that is:
› A detailed account of all planned activity across the entire campaign
› Comprehensively and thoroughly costed
› Utilises only the most appropriate market channels
DATA The accuracy of the initial business data entering the sales pipeline is paramount to the
ACQUISITION pace of growth during international market penetration. As a result our data is:
› Sourced in partnership with the world’s leading suppliers
› Only the most suitable, accurate and high quality
› Makes best use of any existing internal resources, such as databases, CRM systems, market
intelligence and market intelligence tools
LEAD Handled by a dedicated UK-based team that are degree level educated and understand the
CREATION technical nature of your company, sales pipeline management is aimed at:
PIPELINE
MANAGEMENT
› Creating real opportunities in the territory
› No potential lead is undeveloped or discarded
› Negating the need to employ resource in the region
› Ensuring strict reporting procedures so you retain full control
INTELLIGENT Focused on driving international market penetration, Lead Creators integrates a range of
MARKETING key marketing tactics designed to increase the effectiveness of sales pipeline management
ensuring:
› Investment in any marketing demands a demonstrable return
› Advice on production of only the most relevant tools for a specific campaign
› Exploits only the most relevant market channels
0844 822 3936 3
4. To find out more about how your business can benefit from AIMEP or how it can
be integrated with our Virtual Sales Team (VST), please call 0844 822 3936
or visit: www.leadcreators.co.uk.
Lead Creator territories
UK Office: US Office:
Horton House, Exchange Flags 1006 Wild Elm Street, Celebration E: info@leadcreators.co.uk
Liverpool L2 3PF Florida 34747 USA www.leadcreators.co.uk
T: +44 (0) 844 822 3936 T: +1-321-939-2617
A MARKET DEVELOPMENT COMPANY F: +44 (0) 151 244 5701 F: +1-321-939-2617