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A MARKET DEVELOPMENT COMPANY




Accelerated International Market
   Entry Programme (AIMEP)




         www.leadcreators.co.uk
Lead Creators’ Accelerated
                                                        International Market Entry
                                                      Programme (AIMEP) focuses
                                                   on greatly reducing the risks to
                                                    businesses when entering new
                                                            international markets.
                                                       Developed in partnership with UKTI and other
                                                      international partners, AIMEP helps businesses
                                                           with limited internal resource and budgets
                                                  achieve ambitions for international growth quicker
                                                         and more cost e ectively. Specialist in-house
                                                       international market expertise combined with
                                                   UKTI’s knowledge base means there is no need for
                                                     you to have local market experience or resource
                                                          that would normally be required to achieve
                                                                     international market penetration.



    WHO IS THE PROGRAMME                             KEY BENEFITS
    AIMED AT?                                        Partnering with Lead Creators via AIMEP guarantees:
    AIMEP is ideally suited, but not exclusive,      Low risk market entry
    to:
                                                     No requirement for local knowledge or resource,
    SMEs with an annual turnover of                     therefore no upfront infrastructure costs
       £500k plus                                    Avenues for potential funding or grants to support
    Large corporate that do not have                    international market development programmes
       capacity within their existing resource       Reduced management time allowing you to focus
    Organisations with desires to export to             on maximising your home market
       Europe, Middle East, South and Central        Multilingual capabilities so no costly barrier to entry
       America, Asia or any emerging market
    A B2B product or service in science,            Fully scalable post market penetration
       design and technology, engineering,           A virtual address and local sales phone number in
       construction, manufacturing or IT                 the region managed by our Virtual Sales Team
       sectors                                       Portability once market and income stream is
    An international company wishing to                 acquired
       penetrate new markets                         A completely transparent service
                                                     Greatly reduced costs

2       www.leadcreators.co.uk
HOW WE EXECUTE AIMEP
AIMEP is delivered via six separate modules, which are completely flexible so you
can choose to undertake all or just a number of them.

 MODULE         OVERVIEW
 MARKET         In collaboration with third party bodies, such as UKTI and other international organisations,
 RESEARCH       Lead Creators carries out detailed market analysis, which includes:
 AND INSIGHT    › Clear identification of target market sectors, size and potential
                › Overview of market conditions and dynamics
                › Key competitor research and benchmarking

 POSITIONING    Key information from thorough market research and in-house expertise of the target market
 AND TACTICS    drives the exact positioning of your company in the marketplace and ensures:
                › Your company’s USPs are accurately positioned for new markets
                › Clarity of your company’s unique message in the marketplace
                › Identification of the best tactics to achieve the primary objective

 STRATEGY       Bringing together specialist knowledge from both Lead Creators and third party
 DEVELOPMENT    organisations an implementation strategy is put into place that is:
                › A detailed account of all planned activity across the entire campaign
                › Comprehensively and thoroughly costed
                › Utilises only the most appropriate market channels

 DATA           The accuracy of the initial business data entering the sales pipeline is paramount to the
 ACQUISITION    pace of growth during international market penetration. As a result our data is:
                › Sourced in partnership with the world’s leading suppliers
                › Only the most suitable, accurate and high quality
                › Makes best use of any existing internal resources, such as databases, CRM systems, market
                  intelligence and market intelligence tools

 LEAD           Handled by a dedicated UK-based team that are degree level educated and understand the
 CREATION       technical nature of your company, sales pipeline management is aimed at:
 PIPELINE
 MANAGEMENT
                › Creating real opportunities in the territory
                › No potential lead is undeveloped or discarded
                › Negating the need to employ resource in the region
                › Ensuring strict reporting procedures so you retain full control
 INTELLIGENT    Focused on driving international market penetration, Lead Creators integrates a range of
 MARKETING      key marketing tactics designed to increase the effectiveness of sales pipeline management
                ensuring:
                › Investment in any marketing demands a demonstrable return
                › Advice on production of only the most relevant tools for a specific campaign
                › Exploits only the most relevant market channels

                                                                                             0844 822 3936      3
To find out more about how your business can benefit from AIMEP or how it can
be integrated with our Virtual Sales Team (VST), please call 0844 822 3936
or visit: www.leadcreators.co.uk.




                                                                                             Lead Creator territories




                               UK Office:                     US Office:
                               Horton House, Exchange Flags   1006 Wild Elm Street, Celebration   E: info@leadcreators.co.uk
                               Liverpool L2 3PF               Florida 34747 USA                   www.leadcreators.co.uk
                               T: +44 (0) 844 822 3936        T: +1-321-939-2617
A MARKET DEVELOPMENT COMPANY   F: +44 (0) 151 244 5701        F: +1-321-939-2617

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AIMEP Brochure

  • 1. A MARKET DEVELOPMENT COMPANY Accelerated International Market Entry Programme (AIMEP) www.leadcreators.co.uk
  • 2. Lead Creators’ Accelerated International Market Entry Programme (AIMEP) focuses on greatly reducing the risks to businesses when entering new international markets. Developed in partnership with UKTI and other international partners, AIMEP helps businesses with limited internal resource and budgets achieve ambitions for international growth quicker and more cost e ectively. Specialist in-house international market expertise combined with UKTI’s knowledge base means there is no need for you to have local market experience or resource that would normally be required to achieve international market penetration. WHO IS THE PROGRAMME KEY BENEFITS AIMED AT? Partnering with Lead Creators via AIMEP guarantees: AIMEP is ideally suited, but not exclusive, Low risk market entry to: No requirement for local knowledge or resource, SMEs with an annual turnover of therefore no upfront infrastructure costs £500k plus Avenues for potential funding or grants to support Large corporate that do not have international market development programmes capacity within their existing resource Reduced management time allowing you to focus Organisations with desires to export to on maximising your home market Europe, Middle East, South and Central Multilingual capabilities so no costly barrier to entry America, Asia or any emerging market A B2B product or service in science, Fully scalable post market penetration design and technology, engineering, A virtual address and local sales phone number in construction, manufacturing or IT the region managed by our Virtual Sales Team sectors Portability once market and income stream is An international company wishing to acquired penetrate new markets A completely transparent service Greatly reduced costs 2 www.leadcreators.co.uk
  • 3. HOW WE EXECUTE AIMEP AIMEP is delivered via six separate modules, which are completely flexible so you can choose to undertake all or just a number of them. MODULE OVERVIEW MARKET In collaboration with third party bodies, such as UKTI and other international organisations, RESEARCH Lead Creators carries out detailed market analysis, which includes: AND INSIGHT › Clear identification of target market sectors, size and potential › Overview of market conditions and dynamics › Key competitor research and benchmarking POSITIONING Key information from thorough market research and in-house expertise of the target market AND TACTICS drives the exact positioning of your company in the marketplace and ensures: › Your company’s USPs are accurately positioned for new markets › Clarity of your company’s unique message in the marketplace › Identification of the best tactics to achieve the primary objective STRATEGY Bringing together specialist knowledge from both Lead Creators and third party DEVELOPMENT organisations an implementation strategy is put into place that is: › A detailed account of all planned activity across the entire campaign › Comprehensively and thoroughly costed › Utilises only the most appropriate market channels DATA The accuracy of the initial business data entering the sales pipeline is paramount to the ACQUISITION pace of growth during international market penetration. As a result our data is: › Sourced in partnership with the world’s leading suppliers › Only the most suitable, accurate and high quality › Makes best use of any existing internal resources, such as databases, CRM systems, market intelligence and market intelligence tools LEAD Handled by a dedicated UK-based team that are degree level educated and understand the CREATION technical nature of your company, sales pipeline management is aimed at: PIPELINE MANAGEMENT › Creating real opportunities in the territory › No potential lead is undeveloped or discarded › Negating the need to employ resource in the region › Ensuring strict reporting procedures so you retain full control INTELLIGENT Focused on driving international market penetration, Lead Creators integrates a range of MARKETING key marketing tactics designed to increase the effectiveness of sales pipeline management ensuring: › Investment in any marketing demands a demonstrable return › Advice on production of only the most relevant tools for a specific campaign › Exploits only the most relevant market channels 0844 822 3936 3
  • 4. To find out more about how your business can benefit from AIMEP or how it can be integrated with our Virtual Sales Team (VST), please call 0844 822 3936 or visit: www.leadcreators.co.uk. Lead Creator territories UK Office: US Office: Horton House, Exchange Flags 1006 Wild Elm Street, Celebration E: info@leadcreators.co.uk Liverpool L2 3PF Florida 34747 USA www.leadcreators.co.uk T: +44 (0) 844 822 3936 T: +1-321-939-2617 A MARKET DEVELOPMENT COMPANY F: +44 (0) 151 244 5701 F: +1-321-939-2617