The media product is aimed at 16-21 year olds whose income comes from parents and part-time jobs. It targets both males and females who enjoy pop rock and pop music, especially up-and-coming artists. The audience is tech-savvy and expresses themselves through fashion like hairstyles, piercings, and clothes regardless of social class.

1. Who would be the audience
for your media product?

2. • Younger generation audiences, in the age
range of 16 – 21 year olds, with an income
mainly coming from their parents and part-
time jobs
• Aimed at males and females who listen to pop
rock and pop, particularly up and coming and
unique artists

3. • The audience are very well experienced at
using different types of technology
• The audience are trying hard to express
themselves through fashion, including
hairstyles, piercings and clothes

4. • The magazine is not aimed at a particular class
and is designed to be for everyone who is
interested in it no matter what class they
come from