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Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
Resume Development
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Resume Development

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How to Market Yourself …

How to Market Yourself
Part 1 of 3

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  • My name is Alexandra Pao and I am a Human Resources Manager with 17 years HR management experience in various industries. Most recently, I worked at Home Depot where I was responsible for Training & Development of 1400 hourly and salary associates in 9 stores. I left Home Depot due to the slowing of the housing market. Prior to that, I was an HR Consultant, Corporate Recruiter and Regional HR Manager for Fortune 100 Companies. I find that wherever I have worked, I bring three key strengths to the table: needs analysis, goals alignment and employee relations. At this time, my focus is to provide cost effective and value added HR services to small and mid size organizations as an outside HR Consultant.I provide both Strategic and Functional HR Services such as needs analysis, government compliance, training & development, benefits & compensation, Employee Handbook, SOP and I also provides various HR forms. My most popular service for 2009 is the Harassment Free Work Environment Class – a California Legal Compliance class for supervisors and managers.
  • Employers are looking for people with your skill sets. Your job, as job seekers, is to make it easy for them to find you and to understand your values. Accomplishments included on your resume should be presented confidently and assertively. A resume is not the place for humility or confessions. It is your personal promotional document, expected by prospective employers to state your strengths and illustrate your contributions to previous employers. Emphasize accomplishments rather than responsibilities. Responsibilities are the duties assigned to you and can be developed from a job description for your position. Accomplishments are what you personally achieved with that responsibility.
  • Technical resumes are Chronological resumes with a Technical section prior to the employment summary
  • This is the most important part of your resume.Summary/Objective determines whether the recruiter continues with your resume.If you are not careful, this is where they could be more exclusive than inclusive.
  • Want to close with call to action but a lot of times there are no contact person or #
  • My name is Alexandra Pao and I am a Human Resources Manager with 17 years HR management experience in retail, wholesale distribution, computer hardware, engineering, and pharmaceutical manufacturing industries. Most recently, I worked at Home Depot as HR Manager where I was responsible for Training & Development of 1400 hourly and salary associates in 9 stores. In January of this year, my position was eliminated with more than 500 others due to economic down turns and the slowing of the housing market. Prior to that, I was an HR Consultant, Corporate Recruiter and Regional Manager for Fortune 500 companies. I find that wherever I have worked, I bring three key strengths to the table: needs analysis, goals alignment and employee relations. At this time, my future plans are to I provide both Strategic and Functional HR Services such as needs analysis, government compliance, training & development, benefits & compensation, Employee Handbook, SOP and I also provides various HR forms. My most popular service for 2009 is the Harassment Free Work Environment Class – a California Legal Compliance class for supervisors and managers.
  • Transcript

    • 1. Resume Development –How to Market Your Talents<br />Alexandra Pao, PHR<br />Alexandra@hrm101.com<br />
    • 2. 30-Second Commercial<br />“My name is ____________________ and I am a ___________________________________ with the bulk of my career <br /> (i.e., &amp;quot;senior sales manager&amp;quot;)<br />in ________________________________. Most recently, I worked at _________________________________________ <br /> (i.e., &amp;quot;medical equipment sales&amp;quot;) (company name)<br />as ______________________ where I ____________________________________________________________________.<br /> (job title/role) (briefly list duties)<br />I left ________________________ due to ________________________________________________________________.<br /> (company) (reason for leaving)<br />Prior to that, I was ___________________________________________________________________________________.<br /> (other relevant experiences)<br />I find that wherever I have worked, I bring three key strengths to the table:<br />_______________________________, ________________________________, and _______________________________.<br /> (name and define three strengths used in your work experience)<br />At this time, my future plans are to _____________________________________________________________________.<br /> (future career objective)<br />
    • 3. Introduction<br />Introduce yourself <br />Your Name<br />Your Target Job &amp; Level<br />Entry Level or Recent Graduate<br />Professional or Trade<br />Manager &amp; Director<br />C Level Executive<br />
    • 4. Why TARGETED Resume?<br />How many resumes does a typical recruiter review for each opening?<br />Top 10<br />How long does a recruiter spent on each resume?<br />3 ~ 5 Seconds<br />
    • 5. Objectives of Resume<br />Job Search = Marketing Campaign<br />YOU = Product!<br />Resume = Sales Brochure<br />Outlines Features &amp; Benefits<br />Features – experience, expertise, strengths<br />Benefits– how organizations Profit from your features.<br />People buy Benefits!!<br />Always consider your TARGETposition!!<br />
    • 6. Resume Formats<br />Chronological Resumes<br />Experienced professionals<br />Technical Resumes<br />Computer professional, engineers, etc.<br />Functional Resumes<br />Consultant<br />Career change<br />Recent graduate or entry level<br />Large gaps in employment history<br />Short employment period with each employer<br />Long employment period in one job<br />CV (Curriculum Vitae)<br />Outline your credentials for an academic position<br />Apply for fellowship or grant<br />
    • 7. Resume Guidelines<br />Maximum 2 Pages<br />UseBullets solution– Quantified and Qualified, complete thoughts vs. complete sentences<br />UseKeywords in your industry, field, or position (research or refer to the ads) not just Acronyms<br />More recent positions have more Accomplishments<br />Customize the bullets to each jobs<br />Keep it Simple<br />Scannable - No fancy fonts, symbols, colors<br />Have a Online Version<br />Chronological has the advantage<br />Miscellaneous<br />Use Numbers – “6” instead of “six”<br />Use Past Tense – unless still working<br />Eliminate Pronouns (I, me, my, mine..)<br />
    • 8. Resume Content<br />
    • 9. Summary/Objectives<br />There are 4 Elements to describe your overall qualifications.<br />Branding– <br />Functional jobtitle – ex. IC Product Engineer<br />Level – entry/professional/executive<br />Experience - over 10 years<br />Industries - Semiconductor<br />Hard Skills – specific functional expertise/knowledge<br />Soft Skills – strength, ex. leadership, team player<br />Impact– Values or contributions to an Organization<br />
    • 10. Sample Summary<br /><ul><li>= 4 elements</li></ul>Professional Summary<br />*1“Process Oriented” Human Resources Professional with strong believes in working towards goals by the process of learning and self improvement. *3As a Strategic Business Partner, the organizational mission is my customer and the Human Capital is my business. *4As a HR Professional, my profession is to anticipate the organizational needs and align the Human Capital to meet those needs.  <br />*2Areas of Expertise include:<br />Human Resources Management<br />Needs Assessment and Analysis<br />Human Resources Generalist<br />Organizational Planning<br />Mergers and Acquisitions<br />Employee Relations<br />Talent Management<br />Technical Recruitment<br />Training and Development <br />• Mergers and Acquisitions<br />
    • 11. Professional Experience<br />Support your strength / expertise<br />Detail last 10 years<br />Company, Location, Years<br />Job Title<br />Job Scope Statement<br />Accomplishments – Chronological &amp; Uniformity<br />IBM, Greater New York Area 1999-2009<br />Warehouse Manager<br />Oversaw shipping, receiving and inventory management within 100,000 square foot warehouse. Managed 3 shift supervisors and 60 associates.<br /><ul><li>Implemented scan receive and ship process system which improved inventory shrink by 75% and shipping efficiency by 100%</li></li></ul><li>Job Scope Statement<br />Defines you title / role<br />Qualifies you for a position<br />Leads with action verbs<br />Includes details – size, $, reporting structure, etc.<br />IBM, Greater New York Area 1999-2009<br />Warehouse Manager<br />Oversaw shipping, receiving and inventory management within 100,000 square foot warehouse. Managed 3 shift supervisors and 60 associates.<br /><ul><li>Implemented scan receive and ship process system which improved inventory shrink by 75% and shipping efficiency by 100%</li></li></ul><li>Accomplishment Statements<br />Three Components (CAR)<br />Challenge-describe the problem or situation<br />Action-use action verbs to describe what you personally did.<br />Result of your action in $, % or #<br />IBM, Greater New York Area 1999-2009<br />Warehouse Manager<br />Oversaw shipping, receiving and inventory management within 100,000 square foot warehouse. Managed 3 shift supervisors and 60 associates.<br /><ul><li>Implemented scan receive and ship process system which improved inventory shrink by 75% and shipping efficiency by 100%</li></li></ul><li>Memory Joggers<br />Performance Reviews<br />Calendars<br />Brainstorm with past colleagues<br />Accomplishment Questions….<br />
    • 12. Accomplishment Questions<br />1. Did you reduce costs, increase revenues, profits? Impact bottom line?<br />2. Did you meet or exceed organizational goals? Unusual or difficult circumstances?<br />3. Did you identify, create or implement a new process, procedure or system?<br />4. Did you identify or solve a major problem for your organization?<br />5. Did you accomplish more with the same or fewer resources? Increase Efficiency?<br />6. Did you accomplish more with fewer people or in a shorter time? <br />7. Did you train, supervise, manage or develop anyone?<br />8. Did you create, develop or do something for the first time at your company?<br />9. Did you participate in any recent company sponsored training?<br />10. Did you contribute to or lead any special projects or special assignments?<br />11. Did you suggest or “roll out” any new products or programs? <br />12. Did you create, design or written original reports or papers?<br />12. Did you develop new business or enlarge a market?<br />13. Did you improve employee performance or productivity? <br />14. Did you streamline procedures or enhance customer relationships?<br />15. Did you have a reputation for handling difficult problems, situations or people?<br />16. Did you receive any special recognition or awards?<br />Be sure to tell the what and how circumstances benefit the organization.<br />
    • 13. Education, Certification &amp; Professional Association<br />EDUCATION<br />MBA, Finance, Indiana University, Bloomington, IN<br />BS, Finance, University of Notre Dame, South Bend, IN<br />CERTIFICATIONS / LICENSES<br />ISO 9000 Certified<br />Notary Public<br />Series 6 &amp; 7 Licenses<br />PROFESSIONAL DEVELOPMENT<br />Situational Leadership, CCL, 2007<br />Microsoft Certification (75% completed)<br />
    • 14. Optional Sections<br />Any additional information that ADDS value for your TARGET position!<br />Additional Related Experience<br />Technical Skills<br />Associations<br />Volunteer or Community Services<br />Military Experience<br />Other Languages<br />Addendum – Publications, Patents, etc.<br />
    • 15. Writing Process<br />Information Gathering<br />Writing<br />Editing<br />
    • 16. Resume Effectiveness Test<br />Does your Summary contain all 4 Key Elements?<br />Are your Accomplishments expressed in CAR?<br />Are your Summary elements supported by your accomplishments?<br />
    • 17. References<br />Do NOT list on resume<br />After interview and upon request<br />Always bring a copy with you to the interview just in case<br />Jane Smith, CEO<br />I-Temp Technology Staffing<br />517 Lexington Avenue, Suite 5003,<br />New York, NY 10022<br />555-660-1000<br />jsmith@itemp.com<br />Relationship: Former Supervisor<br />
    • 18. Cover Letter<br />Customize to TARGET Job<br />Address the hiring manager by name if possible<br />Refer to the specific job title<br />Match your values as it relates to their specific needs (2 columns)<br />Identify your major contributions (Benefits) in previous positions<br />Close with “Call to Action”<br />
    • 19. Find Action Verbs Online<br />Links<br />http://www.quintcareers.com/action_alpha.html<br />http://www.quintcareers.com/action_skills.html<br />http://www.writeexpress.com/action-verbs.html<br />http://owl.english.purdue.edu/owl/resource/543/02/<br />http://www.resume-help.org/resume_action_words.htm<br />http://www.bc.edu/offices/careers/skills/resumes/verbs.html<br />http://www.resumeedge.com/resume-writing/resumes/keywords-terms/<br />
    • 20. 30-Second Commercial<br />“My name is ____________________ and I am a ___________________________________ with the bulk of my career <br /> (i.e., &amp;quot;senior sales manager&amp;quot;)<br />in ________________________________. Most recently, I worked at _________________________________________ <br /> (i.e., &amp;quot;medical equipment sales&amp;quot;) (company name)<br />as ______________________ where I ____________________________________________________________________.<br /> (job title/role) (briefly list duties)<br />I left ________________________ due to ________________________________________________________________.<br /> (company) (reason for leaving)<br />Prior to that, I was ___________________________________________________________________________________.<br /> (other relevant experiences)<br />I find that wherever I have worked, I bring three key strengths to the table:<br />_______________________________, ________________________________, and _______________________________.<br /> (name and define three strengths used in your work experience)<br />At this time, my future plans are to _____________________________________________________________________.<br /> (future career objective)<br />
    • 21. Q &amp; A<br />
    • 22. Home Work<br />Prepare your 30-Second Commercials.<br />Practice, Practice &amp; Practice!!<br />Review your Resume.<br />Perform Resume Effectiveness Test.<br />Contact your References.<br />Draft a standard Cover Letter to Customize to each position you apply.<br />Alexandra@hrm101.com<br />
    • 23. Other Free Workshops<br />Internet Job Search &amp; Networking<br />Post your resume online<br />Create LinkedIn, Twitter &amp; Facebook accounts<br />Behavior Interviews – Preparation or perspiration<br />Do you have a master list of Accomplishments?<br />

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