Optimization Direct Inc., co-founded by Dr. Robert Ashford, a pioneer in the field of optimization, and Dr. Alkis Vazacopoulos, a leader in the industry, markets IBM® ILOG® CPLEX Optimization Studio®, the world's leading software product for modeling and optimization.
CPLEX Optimization Studio* solves large-scale optimization problems and enables better business decisions and resulting financial benefits in areas such as supply chain management, operations, healthcare, retail, transportation, logistics and asset management. It has been applied in sectors as diverse as manufacturing, processing, distribution, retailing, transport, finance and investment.
CPLEX Optimization Studio is an analytical decision support toolkit for rapid development and deployment of optimization models using mathematical and constraint programming. It combines an integrated development environment (IDE) with the powerful Optimization Programming Language (OPL) and high-performance ILOG CPLEX optimizer solvers. CPLEX Optimization Studio enables clients to:
• Optimize business decisions with high-performance optimization engines.
• Develop and deploy optimization models quickly by using flexible
interfaces and prebuilt deployment scenarios.
• Create real-world applications that can significantly improve
business outcomes.
Optimization Direct has partnered with and entered into a technology licensing and distribution agreement with IBM. By combining the founders' industry and software experience and IBM’s CPLEX Optimization Studio product with the arsenal of Optimization modeling and solving tools from IBM provides customers the most powerful capabilities in the industry.
2. Optimization Direct
• IBM Business Partner
• More than 30 years of experience in developing and selling
Optimization software
• Experience in implementing optimization technology in all the
verticals
• Sold to end users – Fortune 500 companies
• Train our customers to get the maximum out of the IBM software
• Help the customers get a kick start and get the maximum from the
software right from the start
3. Background
• Robert Ashford
• Robert co-founded Dash Optimization in 1984.
• Helped pioneer the development of new modeling and solution
technologies – the first integrated development environment for
optimization
• Dash was sold in 2008 and Robert continued leading development
within Fair Isaac until the Fall of 2010.
• Dr. Ashford subsequently, co-founded Optimization Direct in 2014.
• Alkis Vazacopoulos
• Alkis is a Business Analytics and Optimization expert.
• From January 2008 to January 2011 he was Vice President at FICO
Research.
• Prior to that he was the President at Dash Optimization, Inc. where
he worked closely with end users, consulting companies,
OEMs/ISVs in developing optimization solutions.
• Dr. Vazacopoulos subsequently, co-founded Optimization Direct in
2014.
4. Which software?
• IBM ILOG CPLEX Optimization Studio
• Cplex is the leader in optimization technology
• Cplex can handle large scale problems and solve them
very fast
6. Why IBM? Why Cplex?
• Fast
• Reliable
• IBM software
• Large scale
• Gives you the ability to model develop and solve your
decision problem
• Complete solution
7. What types of problems?
• Retail – optimization of campaigns
• Financial: trading, portfolio optimization
• Process industries: schedule your refinery
• Big Data: We see new innovations in human /machine
interface and how operation research Experts they
solve complicated problems in data mining
8. How can we help?
• Benchmark your problems?
• Help you with next steps for developing your solution!
• Develop optimization prototypes using OPL
9. Why Optimization Direct?
• Experience
• Responsive
• Benchmark faster against competition
• Expertise
• 15 years of experience competing with CPLEX
• Understand differentiator
• Know how to sell against competitors
10. To learn more
Contact
Alkis Vazacopoulos
201 256 7323
alkis@optimizationdirect.com
www.optimizationdirect.com
