Be Remarkable Why be remarkable? Be remarkable because it makes you successful, drives competitive advantage, allows people to talk about you in an emotional way and will make you happy. Share | Twitter Facebook LinkedIn Business Results - Leadership, Passion, Technologies Be Remarkable mike walsh - Thursday, December 10, 2009 Be Remarkable Why be remarkable? Be remarkable because it makes you successful, drives competitive advantage, allows people to talk about you in an emotional way and will make you happy. What does it mean to be remarkable? I am using the definition of remarkable in the way that Seth Godin defined it and describes it in Purple Cow. Seth's idea is pretty simple - find a small group that cares, give them something remarkable and make it easy to tell their friends. Remarkability yields competitive differentiation and is found at the edges. Being remarkable won't yield the majority, at least at first. Rather, it will yield a very loyal niche of raving fans whom will share your story. Think about people like Eminem and Dennis Rodman. more here: http://www.wehelpyourock.com/_blog/Business_Results_-_Leadership,_Passion,_Technologies/post/

1. BE REMARKABLE

2. BE
to exist or live
Shakespeare

3. REMARKABLE
 notably unusual
 extraordinary
 worthy of no7ce or
a9en7on

4. BE REMARKABLE
Live to create the extraordinary and
guide others through emo7onal
connec7ons and mutual interest.
mike walsh - 2009

5. WHY BE REMARKABLE?
 category domina7on
 huge customer life7me value
 decreased sales & marke7ng spend
 massively increased happiness
 unfair compe77ve advantage

6. HOW CAN YOU BECOME
REMARKABLE?
create emotional connections inspire
create change
disrupt share a story
be passionate be unique
be outrageous create an industry
create experiences
lead a cause
break the rules build dreams

7. BE PASSIONATE

12. INSPIRE

16. BE UNIQUE

22. SHARE A STORY

24. BUILD DREAMS

30. BE DISRUPTIVE

39. BE
OUTRAGEOUS

43. BREAK THE RULES

48. CREATE EMOTIONAL
CONNECTIONS

56. CREATE CHANGE

60. CREATE AN
INDUSTRY

69. CREATE EXPERIENCE

75. LEAD A CAUSE

79. HOW CAN YOU BECOME
REMARKABLE?
create emotional connections inspire
create change
disrupt share a story
be passionate be unique
be outrageous create an industry
create experiences
lead a cause
break the rules build dreams

80. BE REMARKABLE
Live to create the extraordinary and
guide others through emo7onal
connec7ons and mutual interest.
mike walsh - 2009

81. Thank You!
WeHelpYouRock.com
@mwalsh
Thanks to Seth Godin for clarity and inspiration and to facebook and twitter friends for input.