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Annual Conference, April 23-24, 2014
Innovating in Rural America
Diane Smith
American Rural/Mobile Future
@AmericanRural
Success in Unlikely Places
Introduction
Diane Smith – Rural Entrepreneur, Investor, Attorney, Author,
Former Telecom Executive, Wife and Mom, Advocate
Proud to be a Rural Tech Entrepreneur
• Largest Global Provider of Multiplatform Video Services
• 2 guys a dog and an idea to $30M in 3.5 years
• Started in a coffee shop with wi-fi in Northwest Montana
• Cutting edge video technologies still invented here
The Winning Combination
Who is Rural?
88
59
29
24
40 38
Rural & Small Town Population Comparison (in millions)
Rural + Small Town Rural Only Small Town Only Urban 1M+ Over 65 Rental Households
Source: U.S. 2010 Census Data
Entrepreneurs = Jobs
Entrepreneurs are Creating the Future
Beyond the Location Lottery
Money – i.e., entrepreneurship and job growth via
crowd-funding, angels, global markets.
Brains – i.e., healthcare, education, commerce, lifestyle
– delivering more services at lower cost.
What’s Going on Beyond the Coasts?
• Hackathons
• Start-up Weekends
• Social Capital
• Idea Economy
Technology Facts
• 78% of the U.S. uses the internet
• $8 Trillion are exchanged over the internet each year
• About 35% of businesses allow telework
• 8 of the top 10 global internet properties are U.S.-based,
while 81% of users are outside the U.S.
Low Tech Meets Hi Tech in Small Towns
76% of businesses in the
U.S. utilize broadband
technology.
Businesses without
broadband generate
$300,000 less in annual
revenue than businesses
with broadband.
-Connected Nation
Mobile Matters!
We reach for our
smartphones
about 150 times
per day – and
we’re happy!
-Mary Meeker 2013
The New Opportunity Equation
In 2011, 32% of
postsecondary
students were
taking at least one
online course
- 2012 Survey of Online
Learning
The Nature of Work is Changing
Global annual
revenue from
Connected Devices
is expected to
increase from $121
billion today to
$984 billion by
2020.
Source: Carbon War Room, 2013
Welcome Silicon Everywhere!
Silicon Valley, Silicon
Alley (East Coast),
Silicon Prairie
(Midwest), Silicon
Flatirons (Rockies),
Silicon Bayou (South),
Silicon Beach (West
Coast), Silicon
Everywhere!
American Rural & Mobile Future
A mobile tech policy coalition
supporting an environment that
continues the wireless revolution
www.mobilefuture.org
@mobilefuture
info@mobilefuture.org
www.americanrural.org
Facebook.com/AmericanRural
Twitter: @AmericanRural
dismith234@gmail.com
Thank You!

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Diane Smith - Innovating in Rural America

  • 1. Annual Conference, April 23-24, 2014 Innovating in Rural America Diane Smith American Rural/Mobile Future @AmericanRural
  • 3. Introduction Diane Smith – Rural Entrepreneur, Investor, Attorney, Author, Former Telecom Executive, Wife and Mom, Advocate
  • 4. Proud to be a Rural Tech Entrepreneur • Largest Global Provider of Multiplatform Video Services • 2 guys a dog and an idea to $30M in 3.5 years • Started in a coffee shop with wi-fi in Northwest Montana • Cutting edge video technologies still invented here
  • 6. Who is Rural? 88 59 29 24 40 38 Rural & Small Town Population Comparison (in millions) Rural + Small Town Rural Only Small Town Only Urban 1M+ Over 65 Rental Households Source: U.S. 2010 Census Data
  • 7. Entrepreneurs = Jobs Entrepreneurs are Creating the Future
  • 8. Beyond the Location Lottery Money – i.e., entrepreneurship and job growth via crowd-funding, angels, global markets. Brains – i.e., healthcare, education, commerce, lifestyle – delivering more services at lower cost.
  • 9. What’s Going on Beyond the Coasts? • Hackathons • Start-up Weekends • Social Capital • Idea Economy
  • 10. Technology Facts • 78% of the U.S. uses the internet • $8 Trillion are exchanged over the internet each year • About 35% of businesses allow telework • 8 of the top 10 global internet properties are U.S.-based, while 81% of users are outside the U.S.
  • 11. Low Tech Meets Hi Tech in Small Towns 76% of businesses in the U.S. utilize broadband technology. Businesses without broadband generate $300,000 less in annual revenue than businesses with broadband. -Connected Nation
  • 12. Mobile Matters! We reach for our smartphones about 150 times per day – and we’re happy! -Mary Meeker 2013
  • 13. The New Opportunity Equation In 2011, 32% of postsecondary students were taking at least one online course - 2012 Survey of Online Learning
  • 14. The Nature of Work is Changing Global annual revenue from Connected Devices is expected to increase from $121 billion today to $984 billion by 2020. Source: Carbon War Room, 2013
  • 15. Welcome Silicon Everywhere! Silicon Valley, Silicon Alley (East Coast), Silicon Prairie (Midwest), Silicon Flatirons (Rockies), Silicon Bayou (South), Silicon Beach (West Coast), Silicon Everywhere!
  • 16. American Rural & Mobile Future A mobile tech policy coalition supporting an environment that continues the wireless revolution www.mobilefuture.org @mobilefuture info@mobilefuture.org www.americanrural.org Facebook.com/AmericanRural Twitter: @AmericanRural dismith234@gmail.com