Media question 2


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Media question 2

  1. 1.  Through out my media productions we have kept a trend within the actual documentary, radio advert and print out. We kept clear to the codes and conventions and used this to help make a most effective documentary with the print advert and radio advert interlinked to give correct details, reflect the documentary and attract the audience to watching my documentary. I felt this really worked well to attract the audience’s attention through the print out and radio trailer and then watching the documentary as well.
  2. 2.  Firstly we kept the same name title throughout all pieces which links them directly together .
  3. 3.  We were inclusive about the channel of our program and used it in both the radio advert and print out to publicise our documentary more as well at dates and times to give our audience the advantage from both ancillary texts.  In hindsight, the print advert worked really well as it linked in with my final product and radio advert showing reflections to both. I felt it looked very certified and someone looking would be easily attracted and aware of what it was about and how to access it due to the codes and conventions it abides by.
  4. 4.  Our print out also show reflections from our media from our main image used. We decided that to use the image of Janet’s Teapot to capture what our documentary was all about. It was best appropriate as she is continuously used through out our documentary which, if whole documentary was made, she would be used to have shown how to make the perfect cup of tea. Because of this, we used this teapot which having a tea cosy we felt funk the advert up a bit rather than the traditional teapot.
  5. 5.  We kept to the codes and conventions of a print advert by making sure it was a simple yet subjective image to relate to our target audience and is also from the documentary linking with the final product. It also clearly shows the ident of ITV1 and uses simple graphics to show relevant information but not deduct anything from the image to attract the target audience.
  6. 6.  With in my main product and print advert combined, I tried to continually and coherence my colour schemes. I used light brighter colours with well lighted rooms and collages on white backgrounds for my interviews and applied the same concept to my print out using a clear white background and light fonts. White would signify a more modern approach to tea and looking lighter and more attractive to an audience.
  7. 7.  we have used the same voiceover for our documentary and radio advert. We did this specifically for the effect she had as a narrative fitted in with our audience feedback who classed tea as for older people and the womanly voice over fitted more with the ideology of tea. We also used it so that combined the audience would feel better related to the documentary with a familiar voice and also a voice that they would recognise and remember if they heard it at on the TV they would be more likely then to realise what it was from the radio advert and to stay tuned in to the channel.
  8. 8.  Another direct link between my radio advert and main product was that I used a music for my radio advert which is used for the documentary. I felt this would also relate the two together and we used a catchy song that would stick in peoples heads hopefully and therefore be a constant reminder of the documentary.  We tried to keep the radio advert simple but to the point and by this we used key sections from the documentary in our trailer like voxpops montage of favourite brands as well as part of an interview. I felt that by putting too much information in the radio trailer it may cause people to lose focus from our documentary rather than catching their attention.
  9. 9.  However, I feel our radio advert overall was very successful looking professional and very inviting with a great warm voice over and catchy non-digetic background music bed to attract an audience and being able to relate it directly back to the documentary.
  10. 10.  The radio advert also links with the print advert both giving details like the times and dates but also it repeats the slogan ‘we all love a good cuppa’. By directly linking the two it will embed the slogan when it has been heard and seen. Also, the slogan itself will relate to the audience for example, if listening to the radio driving home to slogan could make them think how much they would want one themselves and as a result remembering details.
  11. 11.  Overall, I think that the combination of my main product and ancillary texts work immensely well together. They interlink with each other in varies ways so that they are similar to put across the same message about the documentary to our target audience. Also, choosing to keep closely to the codes and conventions to make them most successful, look professional and attract our audience to make them want to watch the whole of our documentary.