This presentation shares ways that mens ministry groups can harness the power of the Internet to impact the world and make disciples of Jesus Christ.

1. Welcome!

2. Matt Carlisle Version 1.0

3. How I’m helping change the world
Ministry2.org BigHeartDesign.com
3

4. What We Will Be Covering
How to harness the power of the web to share Christ’s message
The socialization of the web -- What is social media?
Tools that you can use to make disciples and grow your men’s group
How to use these tools

5. How many of you use?
Facebook
Twitter
YouTube
LinkedIn
Etc.

6. Messaging Has Changed
The top-down model of messaging has changed.
Audiences now have the tools to contribute & want to take action.

7. The Socialization of the Web
You Now Control the Message!
“The socialization of the web ... is now forcing a renaissance that is
transforming information distribution, human interaction and everything
that orbits this nascent ecosystem.”
Brian Solis, PR2.0, “Unveiling New Influencers” 6/29/2009

8. The Socialization of the Web
“Those who master their domains are developing
persuasive and important communities around their
areas of expertise, interests and passions and now
possess the authority to direct, instruct, and steer
decision makers and referrers.”
Brian Solis, PR2.0, “Unveiling New Influencers” 6/29/2009

9. The Message Hasn’t Changed
The Great Commission instructs us to not only step beyond the
walls of our homes and places of worship, but build loving
communities, be in mission, and give voice to the voiceless.
Photos: Mike Dubose, United Methodist News Service

10. Politics News
Tragedy
Spiritual
Mission
Shock
Social
The Impact of Social Media

11. Politics
The Impact of Social Media

12. News
Janis Krums from Sarasota,
Florida posts the first photo
of U.S. Airways flight 1549 on
Twitter from his iPhone.
Thirty-four minutes after
Janis posted his photo,
MSNBC interviewed him live
on TV as a witness.
The Impact of Social Media

13. Viral
Paris Hilton
runs for president
(created in response to McCain TV advertisement)
Posted August 2008
8,123,329 Views!
JohnMcCain.com estimated site
traffic during same time 3 month
period: 9 million Funnyordie.com
The Impact of Social Media

14. Tragedy
Story of Megan Meier
Cyberbullying on MySpace
drove a teen to commit suicide.
St. Charles Journal in Missouri first published the story
without identifying the names of the two adults involved.
Readers were so enraged that they tracked down the Tina Meier holds two pictures of her
names of the two adults online and posted to the Web. daughter Megan. Photo: AP
The Impact of Social Media

15. Spiritual
LifeChurch.tv
Life Church began in 1996 in Oklahoma City with 40
members. It now has a weekly attendance of nearly
19,000 who visit one of 13 campuses in six states or
live at their online campus.
Breaking new ground online:
MySecret.tv (Confess your sins online)
Second Life (Weekly worship at online game site)
Open.LifeChurch.tv (free creative church resources)
The Impact of Social Media

16. Social
Iran Election
The Internet and, specifically, social
networking has been instrumental to
organizing many of the protests in
Iran. Online sites have been uploading
amateur pictures and video, and
Twitter, Facebook, and blogs have been
places for protesters to gather and
exchange information. Twitter has also
been used to organize protests.
The Impact of Social Media

17. 28 million Americans have used the Internet
to get religious and spiritual information and
connect with others on their faith journeys.
Pew Internet & American Life Project/2001 CyberFaith: How Americans Pursue Religion Online

18. Our surveys show that 45% of Internet users,
or about 60 million Americans, say that the
Internet helped them make big decisions or
negotiate their way through major episodes in
their lives in the previous two years.
Pew Internet & American Life Project/2006 Report: Family, Friends & Community

19. Questions?

20. Social Media Spectrum

21. “Social Media in Plain English”
Video By Common Craft

23. Attribution: Robert Scoble, Fast Company;
Graphic: Darren Barefoot
Social Media Starfish

24. Attribution: Stephen Anderson
www.poetpainter.com
How Do You Gain Trust?

25. What You Can Do
Start a Twitter Group
Twitter is a microblogging application (140 characters or less)
Example: http://twitter.com/maninthemirror
Cost: Free
Who uses Twitter? How do you use it?

26. What You Can Do
Create A Facebook Group
Facebook is a personal social networking application
Example: Promise Keepers
Cost: Free
Who uses Facebook? How do you use it?

27. What You Can Do
Create an Online Community
Ning.com is a white label social network application
Example: Blast & Cast Men’s Ministries
Cost: Free
Who uses Ning? How do you use it?

28. What You Can Do
Create a Blog
Wordpress is a blog/web application
Example: Bethel Men’s Ministry
Cost: Free/$6.95 privately hosted
Who uses Wordpress? How do you use it?

29. What You Can Do
Have Video MeetUps
Ustream.TV is the live interactive video broadcast platform
Example: http://www.ustream.tv/channel/men-s-group
Cost: Free
Who uses Ustream.tv? How do you use it?

30. What You Can Do
Invite the Community to Participate
Meetup makes it easy for anyone to
organize a local (group) face-to-face meeting.
Example: Meetup.com
Cost: Free
Who uses Meetup.com? How do you use it?

31. Final Thoughts ...
Jesus gave us three basic commands to follow
in the Great Commandments and the Great Commission:
Love God
Love our neighbors
Make disciples of all people.
If our buildings are not built for one of those purposes, then they (buildings) are temples to
God, a temple God doesn’t want. Instead they need to be tools that God uses to build His
Kingdom. So, before a church picks-up a hammer, it needs to pick up the Bible.
Churches should have people plans before they draw up building plans!
Source: Alabama Baptist State Board of Missions / Constructing New Church Building in Alabama

32. Thank You!
How You Can Connect with Me
MattCarlisle.com
Facebook.com/MattCarlisle
Twitter.com/MattCarlisle
BigHeartDesign.com
Ministry2.org

33. View This Presentation Online
http://slides.mattcarlisle.com