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Lead Generation Trends & Benchmarks

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The Bridge Group, Inc.
The Bridge Group, Inc.

Lead generation trends & benchmarks based on 2010 Lead Generation Metrics & Compensation Report

Business
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[object Object],[object Object],Trish Bertuzzi President & Chief Strategist The Bridge Group, Inc.
Formatted to Fit Your Screen Note: This is a small Presentation based on a larger Research Report http://www.bridgegroupinc.com/lead_generation_metrics.html
About the Research ,[object Object]
Which best describes your solution? About the Participants
[object Object],% Reporting to Marketing: 2007 32% 2009 26% 2010 50%
[object Object],Average group size: 2007 4 2009 6 2010 8 Reps
[object Object],[object Object]
[object Object],[object Object],Experience prior to hire ,[object Object],Ramp to full productivity ,[object Object],Tenure at company ,[object Object]
[object Object],[object Object],[object Object],Base Comp. ,[object Object],[object Object],Total Comp. ,[object Object],[object Object],Quota ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],% of calls on marketing-generated Leads ,[object Object],[object Object],# of touches from “Suspect” to “Prospect” ,[object Object],[object Object],% of “Leads” converting to “Opportunities” ,[object Object],[object Object]
[object Object],[object Object],[object Object],% of total Pipeline (All Companies) ,[object Object],[object Object],% of total Pipeline (Revenues under $29M) ,[object Object],[object Object],% of total Pipeline (Revenues over $100M) ,[object Object],[object Object]
If you liked this preview, you’ll love the Research Report. http://www.bridgegroupinc.com/lead_generation_metrics.html
Trish Bertuzzi The Bridge Group, Inc. [email_address] 978-562-2623 Blog http://blog.bridgegroupinc.com http://www.linkedin.com/in/trishbertuzzi @bridgegroupinc Thank you for listening.

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Lead Generation Trends & Benchmarks

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  • 2. Formatted to Fit Your Screen Note: This is a small Presentation based on a larger Research Report http://www.bridgegroupinc.com/lead_generation_metrics.html
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  • 4. Which best describes your solution? About the Participants
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  • 13. If you liked this preview, you’ll love the Research Report. http://www.bridgegroupinc.com/lead_generation_metrics.html
  • 14. Trish Bertuzzi The Bridge Group, Inc. [email_address] 978-562-2623 Blog http://blog.bridgegroupinc.com http://www.linkedin.com/in/trishbertuzzi @bridgegroupinc Thank you for listening.