A Case for Fundraisers to use Twitter
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A Case for Fundraisers to use Twitter, Facebook, and other social media tools. Very basic. A pictoral version of my article found at: http://fundraisingcoach.com/articles/
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A Case for Fundraisers to use Twitter
- 1. A case for Twitter, Facebook, and social media for fundraisers A Case for Social Media for Fundraising Marc A. Pitman, The Fundraising Coach, www.fundraisingcoach.com
- 2. Social media must be an IT headache
- 3. So many new threatscropping up
- 5. USM is already talked about on Twitter
- 6. USM people on LinkedIn
- 7. USM is also on YouTube (even profs)
- 8. Low cost fundraising professional development
- 9. And follow for-profit conferences too!
- 11. Not Twitter, It’s the Relationships
- 12. How to get started Pick a tool I suggest Twitter, Facebook, or LinkedIn Fill out your profile This is your place to market yourself If on Twitter, fill the bio line with keywords (they make it easier to find you) Practice Covey’s Habit 5 Seek first to understand, then to be understood
- 13. Tool shop including: The Creating Donor Evangelists Program Give me your card for a free copy of $100,000 Guide to Email Solicitation e-course Free blog, articles, book reviews, and more! marc@fundraisingcoach.com
Editor's Notes
- Social media must stress out IT people. That’s probably why they block so many.
- And new “threats” keep getting created! It’s too much for IT to keep up with.
- But fundraising is all about relationships. We need to get where the conversations are.
- USM is already being talked about on Twitter
- USM is already on LinkedIn
- USM is already on YouTube. Even a USM prof!
- In addition to joining conversations with prospects, fundraisers can use social media to keep track of conferences that they couldn’t afford to go to.
- And conferences their donors might be going to
- Twitter has been used for raising money. But not by nonprofits.
- Social media isn’t a replacement to fundraising basics. It’s all about the relationships. But social media can really help us go where the relationships are.