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Similar to (Session2)日立情報システムズ (20)
(Session2)日立情報システムズ
- 1. NextWeb
INTERNET
BtoB
20110922
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- 2. e
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 3. BtoB
BtoBtoC
/ /
BtoB
BtoB
BtoB
BtoB
BtoB
BtoB
http://www.btobmarketing.jp
/ / ⇒ / / ⇒ / /
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- 4. 1
2
3
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 5. 4 6
5
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 7. Contents
Web
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 8. User Experiential Value
Smart & Stylish
User Experience
/ /
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- 9. “ ”
SENSE FEEL THINK ACT RELATE 5
●
● 鹿
島
●
● の
定
義
●
●
Jaguar
Jaguar
Jaguar
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- 10. Perceivable
(Text Alternatives)
Time-based Media
Adaptable
Distinguishable
Operable
Keyboard Accessible
( Enough Time)
(Navigable)
Understandable
(Readable)
(Predictable)
(Input Assistance)
Robust
(Robust
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 11. SPEED SCENARIO
Pure usability Marketing usability
Accessibility
SYSTEM Web SITE
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- 12. Contents
Web
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 14. A
B
C
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 15. Google
Yahoo
MSN
Landing
Page
Optimization
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- 16. ① ①
1
② ②
③ ③
④ ④
⑤
⑤
⑥
⑥
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- 17. url
url url
url
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- 19. ■
①
②
③
■
①
②
③
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 20. ●
●
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
- 21. Advanced
①
Technology
②
③
●
●
2009 12
●
●
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- 22. Contents
Web
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- 23. People
Product
marketing
Price Process
Promotion 3.0
Place
はじめに
はじめに
24時間ノンストップ、
10年間連続稼動の高耐用設計。
1.0
サーバノンストップ運用が 可能
サーバノンストップ運用が 可能
高可用性、 負荷分散機能
高可用性、 負荷分散機能
ハードウェア からソフトウェアまで、
ハードウェア からソフトウェアまで 、
ソフトウェアまで
トータル運用サポート
トータル運用サポート
トータル運用サポート
運用
Physical
Evidence 2.0
3.0
+
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- 24. Ex
①
BuzzMarketing
PodCasting
②
CRM
e-
③
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- 25. ■
SNS
SNS
CEO/CIO/CTO
SNS
Web&IT network
SNS
SaaS
●
●
CGM
+ ●
● (TV
● BP
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