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Buddy Media OnMedia CEO Presentation Deck
 

Buddy Media OnMedia CEO Presentation Deck

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This is the deck I used at my CEO presentation at OnMedia.

This is the deck I used at my CEO presentation at OnMedia.

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    Buddy Media OnMedia CEO Presentation Deck Buddy Media OnMedia CEO Presentation Deck Presentation Transcript

    • OnMedia CEO Showcase February 3, 2009
      • The opening of the social networks provides brands direct, cost-effective access to more than 500MM engaged users.
      • Banners do not work on the social networks.
      • The branded social media application — or app-vertisement — is the new ad unit.
    • Buddy Media plans, builds, promotes and monitors "app-vertising" campaigns on Facebook, MySpace, Bebo, LinkedIn, iPhone and other social networks.
      • Founders: Mike and Kass Lazerow (4th start up)
      • NYC headquarters with 26 employees
      • Launched September 2007
      • 80 programs for 50 clients since launch
      • 138% revenue growth in Q4 2008
      • Premier investor syndicate ($8.2M raised to date)
        • Fellow Facebook investors including Peter Thiel (Board member), Ron Conway, Mark Pincus (Zynga founder), and European Founders Fund
        • Softbank Capital, Greycroft Partners, Howard Lindzon (WallStrip), Roger Ehrenberg, Bay Partners
      Buddy Media Company Overview
    • Buddy Media’s Premium Client Base Agencies Brands
    • Buddy Media’s Brand Advocate Process
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    • Reebok Talkin’ Krazy
    • Paramount: The Uninvited
    • Chevy Fuel Finder
    • Intel InTru3D Application
      • OLD MODEL:
      • BUY IMPRESSIONS
      • NEW MODEL
      • BUY ENGAGEMENT
      • EARN LOYALTY
      • www.slideshare.net/lazerow
      Michael Lazerow CEO, Buddy Media [email_address] www.buddymedia.com