Lessons Learned Working Apart

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I've spent most of my career as part of a team working in an office, making the web a little better each day. When starting my own company, however, one of my goals was to find ways to work with the …

I've spent most of my career as part of a team working in an office, making the web a little better each day. When starting my own company, however, one of my goals was to find ways to work with the people I looked up to… who had their own separate offices in different companies spread out all over the world. In order to get started, I had to think differently about a lot of things: my day, my network, my goals, and how I communicate. I've found that working together across the internets has a lot more to do with the ability to share a vision, and a lot less to do with which is the best digital video conference service.

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  • 1. Lessons Learned Working Apart @kevinmhoffman sevenheadsdesign.com kevinmhoffman.com
  • 2. What is a business?
  • 3. Employees?
  • 4. Incorporation?
  • 5. A building?
  • 6. CLICKHOLE.COM
  • 7. CUSTOMERS MAKERS IDEAS This is a business.
  • 8. Co-design WIKICOMMONS
  • 9. C.K. PRAHALAD AND V. RAMASWAMY, “THE FUTURE OF COMPETITION” (Value) is rapidly shifting from a firm- centric view to personalized consumer experiences. Informed, networked, empowered and active consumers are increasingly co-creating value with the firm. “
  • 10. We are all working remotely to some degree.
  • 11. @kevinmhoffman 
 TECHNOLOGY IS NOT COLLABORATION.
  • 12. @kevinmhoffman 
 COLLABORATION IS WHEN THE OUTCOME IS BETTER THAN INDIVIDUAL EFFORTS.
  • 13. 
 SPEND TIME ON OUTCOMES. Virtual meetings lesson #1 @kevinmhoffman
  • 14. The bottleneck is never code or creativity. It’s clarity. “ SCOTT BERKUN, THE YEAR WITHOUT PANTS
  • 15. When a group of intelligent people come together to talk about issues that matter, it is both natural and productive for disagreement to occur. “ PATRICK LENCIONI, DEATH BY MEETING
  • 16. 2ITEMS on 
 THE
 AGENDA My approach to virtual meetings 6 lessons for 
 evaluating the effectiveness 
 of your virtual meetings ONLY
  • 17. Before a Meeting
  • 18. USEPOWWOW.COMDOODLE.COM
  • 19. Always lead with 
 attendee’s time zone,
 followed by
 your time zone.
  • 20. Are you available at 7PM BST
 which for me would be
 2PM EST?
  • 21. 
 YOU ARE NOT YOUR ATTENDEES. Virtual meetings lesson #2 @kevinmhoffman
  • 22. < This… < AND this.
  • 23. HBO.COM/SILICON-VALLEY
  • 24. 
 TRUST NO ONE THING. Virtual meetings lesson #3 @kevinmhoffman
  • 25. A true tale of disaster. http://youtu.be/wPOgvzVOQig
  • 26. < This.
  • 27. 
 IS THIS MEETING PRIMARILY VIRTUAL OR IN PERSON? Virtual meetings lesson #4 @kevinmhoffman
  • 28. What about you?
  • 29. During a Meeting
  • 30. Fail back to text Fail back to phone Price is right (even for business) Audio and screen recording (usability or co-browsing) Custom URLs
  • 31. 
 HOW WOULD 
 I DO THIS IN PERSON? Virtual meetings lesson #5 @kevinmhoffman
  • 32. DANIELMALL.COM
  • 33. DAVEGRAY.LOOPLOGIC.COM/BOARDTHING-TRAILR
  • 34. Another tale of abject failure.
  • 35. ! ! ! ! ! ! ! RECIPE for 
 CHECK-INS One weekly with client and team Open by collecting expectations. Contribute then respond. All attendees optional, but… Keep the hangout open for 30 minutes
  • 36. Ending a Meeting
  • 37. 
 DON’T
 CONCLUDE AMBIGUOUSLY. Virtual meetings lesson #6 @kevinmhoffman
  • 38. One last bad idea.
  • 39. 
 START IN PERSON WHEN POSSIBLE. Virtual team super power! @kevinmhoffman
  • 40. 6LESSONS of 
 VIRTUAL MEETINGS Spend time on outcomes. You are not your attendees. Trust no one thing. Is this meeting primarily virtual or 
 in person? How would this 
 work in person? Don’t conclude ambiguously.
  • 41. BOOKS.SIMONANDSCHUSTER.COM/ MOMENTS-OF-IMPACT SCOTTBERKUN.COM/YEARWITHOUTPANTS37SIGNALS.COM/REMOTE
  • 42. Meeting Design For Makers, Managers, and Everyone Coming in late 2015 rosenfeldmedia.com/books/meeting-design
  • 43. You are a business.
  • 44. Thank you! Questions? @kevinmhoffman sevenheadsdesign.com kevinmhoffman.com
  • 45. Resources: Books Remote: Office Not Required (Fried & Hansson) The Year Without Pants by Scott Berkun Moments of Impact by Ertel & Solomon The Future of Competition 
 (Pralahad & Ramaswamy) Lean UX (Gothelf & Seiden) Visual Leaders 
 Visual Teams
 Visual Meetings (Sibbett) A Facilitator's Guide to Participatory Decision Making (Kaner, et al) How to Make Meetings Work 
 (Doyle & Strauss) The Rapid Vis Toolkit (Hanks) Gamestorming (Gray, Macanufo & Brown)
 
 The Connected Company 
 (Gray w/Vander Wal ) The Doodle Revolution (Sunni Brown) The Back of the Napkin (Dan Roam) Business Model Generation 
 (Alex Osterwalder, et al) Collaboration (Hansen)
 
 Collaborating Effectively 
 (Harvard Business Review) Designing the Conversation 
 (Unger, Nunnally& Willis) Designing Together (Brown)