2. About YRALS
• Set up to create social media campaigns for brands on an ROI Basis in 2008
• YRALS was founded by Jaideep Bir along with an angel investor and has a
40 member team in Mumbai
• YRALS executes SMO in two formats:
– Qualitative Engagement
– Quantitative Traffic
• YRALS also specializes in creation of web properties for Brands that
enhance interactivity and build Brand loyalty
• The company has executed Social Media campaigns for over 200 clients
across sectors including:
Media | BFSI| Automobiles | FMCG| Mobile|Technology | Food & Beverage