Let’s look at how to share your blog posts, faster. Because when you click on that publish button … you’re not finished yet! Writing posts are only half the task as you well know and to not share would be like slaving to get dinner ready, only to not tell anyone when it’s ready. A select few family members might front up for dinner but the other’s won’t know it’s there! In writing your post, the creative part is largely finished. This process below is one my team uses when we post client blogs, it’s evolved over the years (and will continue to evolve thanks to an ever changing landscape) and varies depending on the client but should help you to share posts in the best possible way in the least possible time.

1. How to share your
blog posts
QUICKLY

2. a
STEP
by
STEP
procedure
to share your posts in the best possible way in the least possible time

3. Because a post not shared
Is like a car with no gas

4. youwillNEED
Hootsuite
Published blog post
Image editing software (Photoshop or Canva)
Social media profiles

5. OPEN your blog post

6. Copy the
description
or summary,
URL, and tags
2

7. Paste into a text document
If you have an idea of
some engaging intros
for the blog post …

8. write
them
down

9. TIP: Use Canva’s social media templates to resize your
image and give it a wow factor.
DOWNLOAD THE IMAGE
TO YOUR DESKTOP4

10. Login to each of
the networks you
are going to
post that blog
onto into a new
tab.

11. 6 • Open the LinkedIn tab
• Open a new Publisher post
• Upload your LinkedIn optimised image
• Copy and paste your Title and blog copy
• Add 3 LinkedIn tags
• Publish
• Share your LinkedIn post from your company
page on LinkedIn
• Schedule group discussions on LinkedIn using
this new link in Hootsuite
MAKE SURE EACH GROUP DISCUSSION HAS A
UNIQUE TITLE – YOU WANT TO START A
CONVERSATION … NOT PROMOTE YOURSELF

12. 7
Close your LinkedIn tab
You’re finished here!

13. Pinterest and
StumbleUpon start
with a link, so paste
the link in each of
those tabs.
Copy and paste
your paragraph
from slide 2
Share on Pinterest.
Close the Pinterest
tab … you’re
finished here

14. 9
Copy and paste your tags in StumbleUpon
Add the ‘category’
Share the post
Close the Tab

15. 10
Go to Tumblr | drag the image into the post | paste the
tags (which still will be copied in your clipboard) | copy
and paste the intro paragraph | copy the URL |highlight
the title | paste the URL | Share it | Close the Tab|

16. 11
Go to Hootsuite. Copy the URL into the URL box. Add your
comment and shrink the link.
Upload image.
Select Twitter to share to and schedule 3 posts today, twice
next week, then once a month for the next 3 months in
different times and with different comments.

17. 12
Use Hootsuite to post in Google
Plus – personal, company and any
community pages you host.
TIP: Post your entire blog into your
G+ company page for SEO
benefits. Optimise your image to
get the widescreen post update
Schedule to your other networks using Hootsuite.
Close Hootsuite

18. 13
Go to your Facebook tab
Copy your link to your company page updates
Be creative in your update comment, keep it short
Schedule your update (check your analytics for best
times/days)
Promote your update
Close Facebook

19. 14
REMEMBER
Remember to repurpose your
posts so they are relevant to
the network you are posting
to.

20. more tips
Use Mailchimp, Aweber or
iContact to send formatted
(and automatic) links to your
subscribers
Post your blog on industry
related forums and online
groups
Turn your post into a video
and share on YouTube
Turn a series of posts into an
eBook or giveaway
Publish on Slideshare!!

21. For more tips
and tools for
your small
business …
http://www.yourva.co.nz