This is about secondcommercials' introduction and main product, new projects. This is spoken at Austrian gaming delegation party held by secondcommercials, KWaan. We are looking for Local operating partners and co-developer at any location.
6. TVCF reminder
ROI as GRP(TV)
Develop Analytics & Realtime Report
7. Working with
medias
nexon kartrider
counter strike online
freestlye football
elsword
neowiz games slugger
r2beat
nhn hangame tetris
kth paran windup
over 6M gamers reachable
8. Sales in Korea
clients
OTTOGI National Food&Beverage Corporation
Cheil worldwide Korea No.1 agency (Samsung group inhouse)
Shinhan Financial group National Financial company
(Credit card, Bank, Insurance, Investment)
BCcard National Credit Card company
(No.1 in Korean Market)
IBK National Bank
13. Singapore & Malaysia Test on December
User Reaction CTR & D.V delivery
Customer receptiveness D.V returns / conversion rate
Sales Revenue Contribution Sales volume including D.V
With these Datum, assume expected ROI & valuate BM
15. Mobile AD Suppliers Search Engine
m.a.s.s.e
iad
admob
...
App m.a.s.s.e ...
...
...
m.ad.s
·ad request 1 time for multi suppliers
·monitoring multi suppliers
·depend on receiving condition / price
·select supplier / bypass content
16. plans
·test on 2Q 2012Y in Korea
·provide for Free by within 2012Y in Korea
17. goal
·destory exclusive positioning value
·work as public infra for new advertising model
18. Thank you
contact to KWaan@secondcommercials.com