Ten Things CEOs Need to Know About Design

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This deck was presented by JESS3 co-founder, president and COO Leslie Bradshaw at the Future M / Startup Marketing Bootcamp on October 8, 2010 in Boston. The focus of the presentation was giving CEOs and other decision makers insights from the world class JESS3 team regarding design best practices.

Design

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This week we began discussing the actual "trial" (or "examination") of Peter and John. We looked at how Jesus had prepared them for such a time as this by telling them, Whenever they bring you before synagogues and rulers and authorities, don’t worry about how you should defend yourselves or what you should say. For the Holy Spirit will teach you at that very hour what must be said.” Luke 12:11-12 Peter was filled with the Holy Spirit, and as he spoke in defense of the good deed done to the formerly lame man, he turned all attention away from himself and towards the real power behind the miracle. We looked at how Peter was able to use a Greek word that had more than one meaning to move from a position of defense to one of offense in the name of Jesus. (We also had a brief discussion regarding the possibility of the religious leadership being so close to Jesus and His ministry, and yet so far from understanding who He was and His purpose.)

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There's a big elephant in the office today that's becoming harder to ignore—meetings. Even the best meetings can eat up massive person-hours, but those really awful ones will just kill you. You know the type. Those time-wasting, rudderless, repetitious, zombie meetings where "deep dives," "drill downs," and "face time" often mean much is debated, little is accomplished, and everybody leaves feeling broken--AND, often as not, late for their next meeting. In the premiere of this all-new presentation, Merlin Mann attacks Bad Meeting Culture with the same brand of practical, funny, and thought-provoking advice that his popular Inbox Zero talks brought to the topic of email. You'll learn: - what got us into this meeting mess - why meetings have special powers to waste time at scale - how "The 'Meh' Virus" propogates - why even scrums and one-on-ones aren't immune - how your meeting needs a parent - 10 insanely practical tactics for improving your own meetings--starting today

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